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- Tasks: Create and manage engaging content across social media platforms to boost our brand.
- Company: Join TicketyBoo, a fresh player in the travel industry, revolutionising train ticket booking.
- Benefits: Enjoy flexible working arrangements and a competitive salary in a supportive environment.
- Why this job: Be part of an innovative team shaping the future of rail travel with no booking fees.
- Qualifications: Experience in social media management and a passion for creative content is essential.
- Other info: Showcase your previous campaigns and let your creativity shine!
The predicted salary is between 30000 - 42000 £ per year.
Location: Hybrid (Remote/Office-based in London)
Company: MyTicketyBoo
About Us: TicketyBoo is a new and innovative rival to the larger players in the industry, offering a website and app for booking train tickets with no fees of any kind — no booking fees, no change of journey fees. We are committed to providing a seamless and customer-friendly experience for rail travellers across the UK.
Role Overview: We are seeking a dynamic and creative Social Media Manager to join our team. This role is crucial in growing TicketyBoo's online presence, driving customer engagement, and promoting our unique selling points. The ideal candidate will be passionate about social media trends, skilled in content creation, and experienced in building vibrant online communities.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy to promote TicketyBoo’s app and website.
- Create engaging, relevant, and high-quality content (text, images, video, etc.) for all major social media platforms, including Facebook, Instagram, Twitter/X, LinkedIn, and TikTok.
- Plan and manage an editorial calendar to ensure consistent posting across all platforms.
- Develop social campaigns that highlight TicketyBoo's unique selling points (e.g., no booking fees) and customer benefits.
- Engage with followers, respond to queries in a timely manner, and foster positive interactions.
- Monitor trends in social media, emerging platforms, and competitor activity to identify new opportunities.
- Collaborate with product and customer service teams to align messaging and campaigns.
- Track performance metrics, analyse data, and provide actionable insights to improve reach, engagement, and conversions.
- Manage paid social advertising campaigns to boost awareness and sales.
Key Skills & Experience:
- Proven experience as a Social Media Manager or similar role, ideally within the travel, transport, or e-commerce sector.
- Strong understanding of key social media platforms, their algorithms, and best practices.
- Excellent writing skills with a creative flair and attention to detail.
- Experience in designing visually appealing graphics and videos using tools such as Canva, Adobe Creative Suite, or similar.
- Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
- Experience with social media scheduling tools.
- A customer-first mindset with experience in engaging with online communities.
Desirable Skills:
- Experience with influencer marketing campaigns.
- Knowledge of the UK rail industry and travel trends.
- Familiarity with ASO and SEO principles and website traffic generation.
Personal Attributes:
- Creative thinker with a proactive approach.
- Strong communication skills with the ability to connect with diverse audiences.
- Highly organised, detail-oriented, and self-motivated.
Benefits:
- Competitive salary dependent on experience.
- Flexible working arrangements (hybrid working model).
- Opportunity to shape the growth of a fast-moving and innovative company.
- Collaborative and supportive working environment.
How to Apply:
Please submit your CV and a cover letter detailing your relevant experience and why you're passionate about working at TicketyBoo. Examples of previous social media campaigns you’ve managed are highly encouraged.
Social Media Manager employer: Reed- UNLIMITED
Contact Detail:
Reed- UNLIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Familiarise yourself with TicketyBoo's brand voice and values. Engage with their current social media content to understand what resonates with their audience, and think about how you can enhance their online presence.
✨Tip Number 2
Showcase your creativity by preparing a mock social media campaign for TicketyBoo. Highlight their unique selling points, like the no-fee booking, and demonstrate your understanding of effective content creation across various platforms.
✨Tip Number 3
Network with professionals in the travel and transport sectors on platforms like LinkedIn. Engaging with industry peers can provide insights into trends and may even lead to referrals or recommendations for the role.
✨Tip Number 4
Stay updated on the latest social media trends and tools. Being knowledgeable about emerging platforms and innovative strategies will show that you're proactive and ready to bring fresh ideas to TicketyBoo.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience as a Social Media Manager, particularly in the travel or e-commerce sectors. Emphasise any relevant skills such as content creation, community engagement, and analytics.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and why you want to work at TicketyBoo. Mention specific aspects of their service that resonate with you, like their no-fee policy, and how you can contribute to their growth.
Showcase Your Work: Include examples of previous social media campaigns you've managed. Highlight metrics that demonstrate your success, such as engagement rates or follower growth, to show your impact in previous roles.
Research and Align: Familiarise yourself with TicketyBoo's brand voice and current social media presence. Tailor your application to reflect an understanding of their unique selling points and how you can enhance their online strategy.
How to prepare for a job interview at Reed- UNLIMITED
✨Showcase Your Creativity
As a Social Media Manager, creativity is key. Prepare to discuss your previous campaigns and how you approached content creation. Bring examples of your work, such as graphics or videos, to demonstrate your skills.
✨Know the Brand Inside Out
Familiarise yourself with TicketyBoo's unique selling points, especially their no-fee policy. Understanding the brand will help you articulate how you can enhance their online presence and engage customers effectively.
✨Be Ready to Discuss Trends
Stay updated on current social media trends and be prepared to share your insights during the interview. Discuss how you would leverage these trends to create engaging content for TicketyBoo's audience.
✨Prepare Questions
Interviews are a two-way street. Prepare thoughtful questions about the company's goals, team dynamics, and expectations for the role. This shows your genuine interest in the position and helps you assess if it's the right fit for you.
