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- Tasks: Lead influencer strategy proposals and deliver data-driven creative concepts.
- Company: Join a dynamic agency focused on gaming and tech influencer marketing.
- Benefits: Enjoy fully remote work with a competitive salary of £60k.
- Why this job: Be at the forefront of influencer marketing in a fast-paced, innovative environment.
- Qualifications: In-depth experience in influencer marketing and a background in gaming/tech required.
- Other info: Must be comfortable leading pitches remotely and have strong proposal design skills.
The predicted salary is between 48000 - 72000 £ per year.
Senior Strategist – Gaming/Tech – £60k – Fully remote (UK based)
Your role will be to deliver end to end influencer proposals for our clients & potential clients, within this you must be able to independently deliver a full data driven influencer strategy proposal, inclusive of strategic direction, creative concepts, suggestions for influencers and KPI’s aligned to the client\’s brief, on time and on budget.
Within the role, you will be expected to outreach to various influencers and talent agencies as part of our proposals, as to gather initial rates.
Main Responsibilities:
• Lead Influencer strategy on proposals, acting as to go-to strategic expert on content creators
• Analyse proposal briefs to effectively outline and plan out responses that answer client requirements
• Work with teams across the business to create a cohesive plan that meets the goals and priorities outlined in the pitch brief
• Using CreatorIQ and other software to lead Influencer Discovery – finding, analysing and summarising key influencer creators who fit authentically into client marketing campaigns
• Outreach to influencers and talent agencies, to find rates on new talent and incorporate these into proposals
• Work with other new business members to create a pitch proposal to meet the goals and priorities of the pitch brief – owning creation of the proposal deck from end to end
• Take ownership of the calculation of expected performance metrics and estimate costs based on the influencer discovery and the proposed content strategy
• Have a strong understanding of the latest creator platforms, primarily YouTube, Twitch, IG, and TikTok, with specific experience across mainstream gaming, and technology.
• Stay up to date with the latest social media and influencer marketing trends to ensure the company’s services remain competitive and innovative.
• Identify emerging platforms and influencer opportunities that can be integrated into proposals and pitches.
• Lead pitches, both remote (with webcam) and in person.
Essential Skills & Experience Required:
• In-depth experience in Influencer Marketing.
• Experience working within an agency environment or similar.
• Have a background in gaming/tech, but having a good understanding of lifestyle influencers.
• Have a strong understanding of the culture of influencers.
• Experienced in understanding and strategically analysing briefs, relying on instinct and industry knowledge
• Highly experienced in creating strategic proposals in slideshow format, with an eye for proposal design
• Must be a strong and succinct writer
• Highly skilled in time management.
• Be comfortable leading pitches on camera. Have a remote work setting with minimal distractions.
• Be just as comfortable working independently as you are working with a team.
• Experienced with Microsoft 365 – Must have extensive experience and ability with Powerpoint
• Experienced with CreatorIQ or other similar creator management software, ability with GWI or other data software also a bonus
• Experience with outreach to influencers & talent agencies
Mid Senior Strategist employer: REDSOFA GROUP
Contact Detail:
REDSOFA GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mid Senior Strategist
✨Tip Number 1
Familiarize yourself with the latest trends in influencer marketing, especially within the gaming and tech sectors. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.
✨Tip Number 2
Practice leading pitches remotely. Since this role requires comfort with webcam presentations, consider rehearsing your pitch with friends or colleagues to build confidence and refine your delivery style.
✨Tip Number 3
Network with professionals in the influencer marketing space, particularly those who have experience with CreatorIQ or similar software. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Create a portfolio showcasing your previous strategic proposals and successful campaigns. Highlight your ability to analyze briefs and deliver data-driven strategies, as this will set you apart from other candidates.
We think you need these skills to ace Mid Senior Strategist
Some tips for your application 🫡
Tailor Your Proposal: Make sure to customize your application to reflect the specific requirements of the Mid Senior Strategist role. Highlight your experience in influencer marketing, especially within gaming and tech, and demonstrate how you can deliver data-driven strategies.
Showcase Your Writing Skills: Since being a strong and succinct writer is essential for this role, include examples of your previous work that showcase your writing abilities. Consider attaching a portfolio or links to past proposals you've created.
Highlight Relevant Experience: Emphasize your experience working in an agency environment and your familiarity with influencer outreach. Mention any specific tools like CreatorIQ or Microsoft 365 that you have used, as these are crucial for the position.
Demonstrate Industry Knowledge: In your application, show that you are up-to-date with the latest trends in social media and influencer marketing. Discuss any emerging platforms or influencers you believe could be relevant to the company's goals.
How to prepare for a job interview at REDSOFA GROUP
✨Showcase Your Influencer Marketing Expertise
Be prepared to discuss your in-depth experience in influencer marketing. Highlight specific campaigns you've worked on, the strategies you implemented, and the results achieved. This will demonstrate your capability to deliver data-driven influencer proposals.
✨Demonstrate Your Understanding of Gaming and Tech
Since the role requires a background in gaming and tech, make sure to share your knowledge about current trends in these industries. Discuss any relevant projects or experiences that showcase your understanding of lifestyle influencers within this context.
✨Prepare for Pitching Scenarios
Practice leading pitches, both virtually and in person. Be ready to articulate your strategic proposals clearly and confidently. Consider preparing a mock pitch to demonstrate your ability to create cohesive plans that align with client goals.
✨Familiarize Yourself with Relevant Tools
Ensure you are comfortable using tools like CreatorIQ and Microsoft 365, especially PowerPoint. Being able to discuss how you've used these tools in past roles will show that you're ready to hit the ground running.
