Creative Strategist, KarmaLab New London, United Kingdom

Creative Strategist, KarmaLab New London, United Kingdom

Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
Reddit, Inc.

At a Glance

  • Tasks: Create innovative strategies and campaigns for brands on Reddit.
  • Company: Join Reddit's KarmaLab, a creative powerhouse in London.
  • Benefits: Enjoy global benefits, mental health support, and a bike-to-work scheme.
  • Other info: Collaborative environment with opportunities for professional growth.
  • Why this job: Shape authentic brand stories and connect with vibrant online communities.
  • Qualifications: 4+ years in creative or strategy roles; strong understanding of online culture.

The predicted salary is between 50000 - 65000 £ per year.

Reddit is a community of communities, built on shared interests, passion, and trust. It is home to the most open and authentic conversations on the internet, with over 100,000 active communities and approximately 126 million daily active unique visitors.

We’re looking for a Reddit-loving Creative Strategist to join our KarmaLab International team based in London, UK. Reddit’s KarmaLab is the creative engine behind the Global Sales Organisation, helping customers show up on Reddit in ways that feel authentic to the platform while driving real business impact.

The Creative Strategist will support Reddit’s growing International business, shaping creative strategy for various advertisers while partnering closely with Sales teams to develop Reddit-native ideas, pitch strategic recommendations, and help brands understand how to show up authentically on the platform.

More about you:

  • You’re a strategic thinker with strong creative instincts.
  • You understand internet culture intuitively and Reddit specifically.
  • You’re comfortable operating in fast-moving environments.
  • You see strategy as a way to unlock better creative.
  • You’re collaborative, curious, and solutions-minded.

Location: London, UK – in office minimum three days a week

What you’ll do:

  • Build creative strategies and campaign concepts for EMEA based advertisers.
  • Partner closely with Sales and XFN teams on pitches, RFPs, presentations, workshops, and client storytelling.
  • Act as a creative consultant and Reddit platform expert for Finance-focused clients and external partners.
  • Develop strategic narratives, presentation materials, and Reddit-native ideas that drive business impact.
  • Educate internal sales teams and external partners on creative best practices.
  • Partner with senior strategists across major accounts and verticals to support day-to-day creative strategy needs.

Who you are:

  • You are a creative collaborator who gets the why and the how.
  • You have an informed point of view and a solid understanding of online culture.
  • You communicate clearly and confidently.
  • You thrive in fast-paced environments and enjoy tackling new categories, clients, and challenges.
  • You bring structure to ambiguity and clarity to complexity.

Qualifications:

  • 4+ years of experience in a creative, strategy, media, or social role.
  • Strong understanding of how creative, media, and brand teams work together.
  • Proven ability to manage multiple briefs and priorities simultaneously.
  • Experience developing strategic narratives, creative frameworks, and pitch materials.
  • Proficiency in Google Slides or Keynote; Adobe Creative Suite experience is a bonus.
  • Agency or in-house creative strategy experience strongly preferred.

Benefits:

  • Global Benefit programs that fit your lifestyle.
  • Family Planning Support.
  • Mental Health & Coaching Benefits.
  • Group Personal Pension Scheme with Employer match.
  • Private Medical and Dental Scheme.
  • Income Replacement Programs.
  • Bike to Work scheme.

Reddit is proud to be an equal-opportunity employer, committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.

Creative Strategist, KarmaLab New London, United Kingdom employer: Reddit, Inc.

Reddit is an exceptional employer, offering a vibrant work culture that thrives on creativity and collaboration. As part of the KarmaLab team in London, you'll have the opportunity to shape innovative strategies for a diverse range of advertisers while enjoying comprehensive benefits that support your lifestyle and professional growth. With a commitment to inclusivity and employee well-being, Reddit fosters an environment where your ideas can flourish and make a real impact in the world of online communities.

Reddit, Inc.

Contact Details:

Reddit, Inc. Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Creative Strategist, KarmaLab New London, United Kingdom

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Reddit, Inc. and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Reddit, Inc. are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Reddit, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Reddit, Inc.. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Creative Strategist, KarmaLab New London, United Kingdom

Creative Strategy Development
Understanding of Internet Culture
Client Storytelling
Collaboration
Strategic Thinking
Presentation Skills
Campaign Concept Development

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Reddit, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Reddit, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Reddit, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Reddit, Inc.

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Reddit, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Reddit, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.