PR Account Director / Senior Account Director (Financial Services) London

London

Location: London (Chancery Lane)

Working Pattern: Full time, hybrid working (3 days in office, 2 days from home)

Role overview

We are looking for a strategically sharp, globally minded Account Director or Senior Account Director to join our financial services team, leading communications for one of the most recognised and influential names in the global payments and fintech ecosystem.This role offers the opportunity to work at the intersection of technology, finance, and innovation, supporting a brand that powers economies, drives financial inclusion, and shapes the future of commerce.

You’ll lead high-impact campaigns that communicate complex B2B narratives around payments infrastructure, open banking, AI, cybersecurity, and digital transformation - while supporting long-term reputation and brand-building efforts.You’ll be a trusted adviser to senior clients, a mentor to rising talent, and a key strategic thinker within a high-performing, collaborative team.

Why Grayling?

At Grayling, you’ll be part of one of the UK’s most respected integrated communications agencies, working at the heart of financial and reputational change. We offer a supportive and ambitious culture where your ideas are heard, your growth is championed, and your work has real impact.

Key Responsibilities

• Act as the senior day-to-day lead on a flagship financial services account, delivering strategic counsel across corporate communications, issues management, media engagement, and executive profiling.
• Shape compelling narratives that reflect the evolving role of payments in the global economy - from cross-border innovation and real-time payments to the digitalisation of SMEs and financial inclusion.
• Develop and oversee integrated comms programmes across earned media, social, stakeholder engagement, and thought leadership, in collaboration with international markets.

Campaign & Content Delivery

• Lead delivery of smart, insight-led campaigns that cut through complexity and drive measurable impact.
• Oversee development of messaging platforms, media materials, content strategies, and high-quality outputs across all channels.
• Stay ahead of global trends in fintech, regulation, AI, ESG, and macroeconomics that influence the payments ecosystem.

Team Development

• Line manage and coach junior and mid-level colleagues, fostering an environment of high performance, creativity, and continuous learning.
• Work with leadership to nurture team culture and cross-functional collaboration across practice areas and geographies.

Growth & Commercial Insight

• Support new business by contributing to proposals, strategic direction, and pitch execution - particularly in the fintech, payments and broader B2B technology space.
• Identify organic growth opportunities within the account, backed by commercial acumen and sector insight.

What will give you the edge

• Proven agency experience at Account Director or Senior Account Director level, ideally leading complex, multinational accounts in B2B financial services.
• Deep understanding of the payments ecosystem, including digital infrastructure, policy/regulatory issues, and the strategic agendas of banks, fintechs, merchants, and government stakeholders.
• Strong track record in corporate communications, with an ability to translate technical subject matter into engaging, media-ready narratives.
• Excellent client handling, project management, and cross-functional coordination skills.
• Comfortable navigating matrixed, multinational organisations and managing multiple stakeholder priorities.
• Curious, commercially aware, and energised by working at the forefront of financial innovation.

Our promises to you

• Flexible working arrangements, including hybrid working & flexi time and 4pm Friday finishes
• 25 days’ holiday, increasing by one day every year up to 30 days
• Additional day of leave on your birthday
• Gifted time off over Christmas
• A monthly cash allowance to use on the benefits most important to you. Whether it’s subscribing to services like Netflix, dental insurance or gym membership, you'll have the freedom to choose how you enjoy it!
• Enhanced family-friendly policies
• Free subscription to Calm app
• Free breakfasts & fruit
• An abundance of personal development opportunities, through our internal training programmes
• New business and employee referral bonuses
• Interest-free season ticket loan & Railcard reimbursement
• Cycle to work scheme
• Employee Assistance Programme offering a 24/7 confidential advice line
• Life assurance

Get to know us

Grayling is the UK’s best-connected communications agency, working across Consumer, Corporate, and Public Affairs. With nine UK offices and 20+ worldwide, we help brands make an impact through smart thinking, cultural insights, and creative ideas.

We’ve been on a huge journey the last year and have just been shortlisted for PRWeek UK’s brand-new People and Places Awards 2025.

Our commitment at Grayling is to combine our employees’ unique backgrounds, perspectives and experiences to build a more diverse and inclusive organisation that represents all of us and the businesses we work with. We encourage applications from people of all backgrounds and will consider all applicants regardless of age, gender identity, ethnicity, religion or belief, sexual orientation, family or parental status, neurodiversity and disability status. If you need any adjustments during the application process, we’re here to help - just let us know.

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