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For Companies At a Glance
- Tasks: Build relationships with gyms and promote Red Bull as the go-to energy drink for fitness enthusiasts.
- Company: Join the dynamic team at Red Bull UK, a leader in the energy drink market.
- Benefits: Enjoy a flexible work environment, competitive salary, and opportunities for personal growth.
- Other info: Embrace diversity and creativity in a role that offers autonomy and teamwork.
- Why this job: Be part of the fitness scene and make a real impact on brand visibility and sales.
- Qualifications: Passion for fitness and proven sales experience are essential.
The predicted salary is between 30000 - 40000 £ per year.
Company Description Red Bull UK is currently recruiting for a Regional Account Executive (Sport and Fitness) to be based in the East Midlands, UK. As a Regional Account Executive you are the eyes and ears of the brand, ensuring Red Bull is available and visible in key locations to ensure our consumers can find us in their moment of need. Specialising in fitness, you’ll be responsible for making sure consumers are picking up Red Bull in the gym, as part of their fitness routine. You’ll be responsible for identifying, targeting, winning, managing and nurturing relationships with independent and small chain gyms in your region. You’ll ensure Red Bull looks like no.1 in every gym, encouraging trial of Red Bull, and helping Red Bull to become the number one energy drink in fitness.
You’ll do this by creating and prioritising a pipeline of gyms that are relevant and credible in the region, immersing yourself in the scene and building first class relationships with decision makers and influential stakeholders. This is not a regular 9-5 sales role. But if you love creating a strategy you see through from start to finish, and being a part of the local fitness scene, then this role is for you.
BUSINESS DEVELOPMENT
- Responsible for building a fitness database in your region, that fits Red Bull’s priorities, and regional priorities.
- Identify opportunities with that database to drive availability of Red Bull, and win new accounts.
- Implement regional activations, with shopper team, brand team, and field marketing team, in order to make Red Bull top of mind and drive sales.
CONTACT STRATEGY
- Establish effective joint working relationship with key people both internally and externally, including regular reviews with key stakeholders.
- Think smarter with contacts, by utilising those in the fitness scene to create brand awareness and education.
- Ensure all contacts are educated on Red Bull as a brand, and a product, in order to create brand advocates.
- Optimise all aspects of your contact matrix to drive maximum availability and visibility of Red Bull.
FITNESS STRATEGY
- Build a regional strategy, that will grow distribution in fitness outlets in your region.
- Ensure the strategy complements the sports strategy as set by the National Sales Manager, while taking advantage of local trends and opportunities.
REGIONAL GROUPS
- Manage multiple operating groups and franchise groups in your region dealing with the key decision makers at a regional level.
- Build joint business plans to unlock new distribution.
Qualifications
- Passion and experience in the fitness industry, understanding the type of venues you’ll be working with, and how they operate.
- Track record in achieving targets.
Skills that will help to become a great seller:
- Communication, negotiation and objection handling.
- Ability to build and present a compelling story with insight and commercial awareness.
- Outstanding customer relationship management.
- Strong organisational and time management skills.
- Intermediate skills across Microsoft Excel, Word and PowerPoint.
- Ability to work autonomously and as part of a team.
Additional Information
At Red Bull, we exist to give people wiiings. To achieve that, we recognise the value that comes from having a highly diverse workforce that has the freedom and responsibility to realise their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential and talent: everyone is welcome here.
Regional Account Executive (Sport and Fitness) - East Midlands employer: Red Bull
Contact Detail:
Red Bull Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Account Executive (Sport and Fitness) - East Midlands
✨Tip Number 1
Get to know the fitness scene in your area! Attend local gym events, workshops, or even classes. This will help you build relationships and understand what gyms are looking for, making it easier to pitch Red Bull as their go-to energy drink.
✨Tip Number 2
Network like a pro! Use social media platforms like LinkedIn to connect with gym owners and fitness influencers. A personal touch can go a long way, so don’t hesitate to drop them a message about how Red Bull can enhance their gym experience.
✨Tip Number 3
Create a killer pitch! When you get the chance to meet decision-makers, have a compelling story ready about how Red Bull fits into their gym culture. Highlight success stories from other gyms to show the impact of having Red Bull on their shelves.
✨Tip Number 4
Follow up consistently! After your initial meetings, send a friendly email or message to keep the conversation going. Share relevant content about Red Bull and fitness trends to stay top of mind and show that you’re genuinely interested in their success.
We think you need these skills to ace Regional Account Executive (Sport and Fitness) - East Midlands
Some tips for your application 🫡
Show Your Passion for Fitness: Make sure to highlight your love for the fitness industry in your application. We want to see how your experience aligns with our mission to make Red Bull the go-to energy drink in gyms!
Tailor Your Application: Don’t just send a generic CV and cover letter. We’re looking for candidates who can demonstrate their understanding of the role and how they can contribute to our goals in the East Midlands. Personalise it!
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity and brevity, so make sure your key achievements and skills stand out without unnecessary fluff.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Red Bull
✨Know Your Fitness Scene
Before the interview, dive deep into the fitness culture in the East Midlands. Familiarise yourself with local gyms, trends, and key players in the industry. This will not only show your passion but also help you speak confidently about how Red Bull can fit into that landscape.
✨Showcase Your Sales Strategy Skills
Prepare to discuss specific strategies you've used in past roles to build relationships and drive sales. Think about how you can apply those experiences to the role at Red Bull. Be ready to present a mock strategy for a gym or fitness venue in your area.
✨Communicate Like a Pro
Since this role requires outstanding communication skills, practice articulating your thoughts clearly and concisely. Use examples from your experience where effective communication led to successful outcomes, especially in building relationships within the fitness industry.
✨Be Ready to Adapt
This isn't a typical 9-5 job, so be prepared to discuss how you manage your time and adapt to changing circumstances. Share examples of how you've successfully navigated challenges in previous roles, particularly in dynamic environments like fitness and sales.