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For Companies At a Glance
- Tasks: Be a brand ambassador, engage students, and drive sales on campus.
- Company: Join Red Bull, a dynamic brand known for empowering its ambassadors.
- Benefits: Enjoy flexible hours, creative work atmosphere, and exciting events.
- Why this job: Make an impact on campus while building your network and skills.
- Qualifications: Must be a student at Robert Gordon University with a passion for marketing.
- Other info: Diversity is valued; all talents are welcome to apply.
Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, and working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
All the responsibilities we’ll trust you with:
- BE A BRAND & PRODUCT AMBASSADOR: Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, competently answering any questions from consumers. Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university. Create a strong network by establishing and maintaining relationships with key local individuals. Drive brand engagement on your social media handles via authentic content. Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
- BE A SALES EXPERT: Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets. Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts. Ensure perfect execution of defined store standards.
- EXECUTIONAL EXCELLENCE: Deliver executional excellence and show love for the details in all areas of your role. Share ideas and collaborate with the team through regular face-to-face and online interactions. Plan and report your activities via the dedicated online platform in a timely manner and with accuracy. Contribute to developing the Red Bull media business by providing local insights, trends, and overall opportunities.
Your areas of knowledge and expertise that matter most for this role:
Studying at Robert Gordon University.
At Red Bull, we exist to give people wings. To achieve that, we recognize the value that comes from having a highly diverse workforce that has the freedom and responsibility to realize their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential, and talent: everyone is welcome here.
Red Bull Student Marketeer - Robert Gordon University employer: Red Bull
Contact Detail:
Red Bull Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Red Bull Student Marketeer - Robert Gordon University
✨Tip Number 1
Get to know the Red Bull brand inside out. Familiarise yourself with their marketing campaigns, values, and target audience. This will help you speak confidently about the brand during interviews and show your genuine passion for it.
✨Tip Number 2
Network with current or former Student Marketeers if possible. They can provide valuable insights into the role and share their experiences, which can help you tailor your approach and stand out as a candidate.
✨Tip Number 3
Engage with Red Bull's social media platforms. Create content that resonates with their brand image and showcases your creativity. This not only demonstrates your understanding of their marketing style but also helps you build a personal connection with the brand.
✨Tip Number 4
Be proactive in your campus community. Organise or participate in events that align with Red Bull's brand values. This hands-on experience will not only enhance your application but also give you real-life examples to discuss during interviews.
We think you need these skills to ace Red Bull Student Marketeer - Robert Gordon University
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Red Bull Student Marketeer. Familiarise yourself with the brand's values and how they align with your own experiences and skills.
Tailor Your CV: Highlight relevant experiences that showcase your ability to engage with peers, manage events, and promote products. Use specific examples that demonstrate your creativity and sales skills, as these are crucial for this role.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the Red Bull brand and your understanding of its target audience. Share your ideas on how you would engage students on campus and drive brand awareness.
Showcase Your Social Media Skills: Since driving brand engagement on social media is part of the role, include links to your social media profiles. Highlight any relevant content you've created that aligns with Red Bull's brand image and values.
How to prepare for a job interview at Red Bull
✨Know the Brand Inside Out
Before your interview, make sure you understand Red Bull's brand values and personality. Familiarise yourself with their products and marketing strategies, as you'll need to demonstrate how you can embody and promote these traits on campus.
✨Showcase Your Creativity
As a Student Marketeer, creativity is key. Prepare to discuss innovative ideas for engaging your fellow students and driving brand awareness. Think about unique events or campaigns you could organise that align with Red Bull's image.
✨Demonstrate Networking Skills
Building relationships is crucial for this role. Be ready to share examples of how you've successfully networked in the past, whether through university events or social media. Highlight your ability to connect with local individuals and sales account managers.
✨Prepare for Sales Discussions
Since part of the role involves sales, brush up on your sales techniques and be prepared to discuss how you would approach increasing Red Bull's visibility on campus. Think about strategies for collaborating with local outlets and ensuring product availability.
