At a Glance
- Tasks: Engage students and promote RedBull through creative marketing strategies on campus.
- Company: Join RedBull, a global leader in energy drinks, known for innovation and dynamic branding.
- Benefits: Enjoy flexible hours, exciting events, and the chance to build your network.
- Why this job: Be part of a vibrant team that values creativity and empowers you to make an impact.
- Qualifications: Must be a university student in Lancashire with a passion for marketing and social media.
- Other info: Expect to travel 50-60% and work closely with local sales teams.
Our RedBull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand RedBull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the RedBull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at RedBull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
Responsibilities:
- Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
- Grow the user base by inviting positive trial and awareness of RedBull through product sampling to consumers at the right place and right time - competently answering any questions from consumers.
- Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
- Create a strong network, establishing and maintaining relationships with key local individuals.
- Drive the brand engagement on your Social Media handles via authentic content.
- Work at RedBull events and supported events to help ensure an unforgettable brand experience for consumers.
Additional Responsibilities:
- Build relationships with local sales account managers and ensure RedBull is available and visible in outlets.
- Collaborate with sales to open new distribution points for RedBull within your university campus and beyond.
- Leverage relevant assets from the world of RedBull in order to keep RedBull top of mind in sales accounts.
- Ensure perfect execution of defined store standards.
- Deliver executional excellence and show love for the details in all areas of your role.
- Share ideas and collaborate with the team through regular face-to-face and online interaction.
- Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
- Contribute to develop the RedBull media business by providing local insights, trends and overall opportunities.
Studying at University within the specified city. Travel 50-60%.
The Team: RedBull Student Marketeer: Give wings to your career! As a Student Marketeer, your job is to create and execute smart sales & marketing plans to build the RedBull brand within the student community and beyond.
Red Bull Student Marketeer - Lancashire employer: Red Bull
Contact Detail:
Red Bull Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Red Bull Student Marketeer - Lancashire
✨Tip Number 1
Familiarise yourself with Red Bull's brand values and personality traits. Understanding what the brand stands for will help you embody its image during interactions, making you a more authentic candidate.
✨Tip Number 2
Engage with your university community on social media. Start creating content that resonates with students and showcases your understanding of the brand. This will demonstrate your ability to drive brand engagement effectively.
✨Tip Number 3
Network with local sales account managers and other key individuals in your area. Building these relationships can provide insights into how to effectively promote Red Bull on campus and may even lead to recommendations.
✨Tip Number 4
Attend Red Bull events or similar marketing activities to gain firsthand experience. This will not only enhance your understanding of the brand but also give you practical examples to discuss during interviews.
We think you need these skills to ace Red Bull Student Marketeer - Lancashire
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Red Bull Student Marketeer. Familiarise yourself with the brand's values and how they align with your personal experiences and skills.
Tailor Your CV: Craft your CV to highlight relevant experiences that showcase your marketing skills, creativity, and ability to engage with peers. Include any previous roles or projects that demonstrate your understanding of brand promotion and community engagement.
Write a Compelling Cover Letter: In your cover letter, express your passion for the Red Bull brand and your enthusiasm for the role. Share specific examples of how you've successfully engaged with your university community or executed marketing initiatives in the past.
Showcase Your Social Media Skills: Since the role involves driving brand engagement on social media, include links to your own social media profiles. Highlight any relevant content you've created that aligns with Red Bull's brand image and demonstrates your ability to connect with the target audience.
How to prepare for a job interview at Red Bull
✨Know the Brand Inside Out
Before your interview, make sure you understand Red Bull's brand values and personality traits. Familiarise yourself with their marketing campaigns and how they engage with university students. This will help you demonstrate your passion for the brand and how you can embody its image.
✨Showcase Your Creativity
As a Student Marketeer, creativity is key. Prepare to discuss innovative ideas you have for engaging students on campus. Think about unique sampling strategies or events that could excite your peers and drive brand awareness.
✨Highlight Your Networking Skills
Building relationships is crucial in this role. Be ready to share examples of how you've successfully networked in the past, whether through university clubs, events, or social media. Emphasise your ability to connect with local individuals and create a strong community around the brand.
✨Prepare for Practical Scenarios
Expect to be asked how you would handle specific situations, such as promoting Red Bull at an event or responding to consumer questions. Think through these scenarios beforehand and be prepared to showcase your problem-solving skills and adaptability.