Athlete Marketing Manager
Athlete Marketing Manager

Athlete Marketing Manager

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage athlete partnerships and develop impactful marketing strategies.
  • Company: Join Red Bull UK, a leader in sports marketing and innovation.
  • Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
  • Why this job: Be part of a brand that supports athletes and drives cultural impact.
  • Qualifications: Experience in sports marketing and strong communication skills required.
  • Other info: Diversity is celebrated; all backgrounds are encouraged to apply.

The predicted salary is between 36000 - 60000 £ per year.

Red Bull UK – Athlete Marketing Manager

Red Bull UK is recruiting for an Athlete Marketing Manager based in London, UK.

This role manages Red Bull UK\’s Athlete Marketing programme, showcasing Red Bull as the brand that truly Gives Wings to the world’s most exciting and talented athletes. You will develop strategic athlete partnerships and impactful storytelling to connect with sport-interested consumers and highlight the functional benefits of Red Bull products.

The role also involves exploring new sporting territories to identify untapped potential and ensuring Red Bull remains at the forefront of culture and performance. The Athlete Marketing Manager plays a key role in supporting athletes’ progress in their sports and fulfilling their dreams, aligning with Red Bull’s brand mission.

Responsibilities:

  1. Athlete Management
    • Manage a portfolio of Red Bull UK athletes, ensuring alignment with brand values and strategy.
    • Scout and onboard new talent, maintaining a world-class roster.
    • Set performance goals, develop athlete projects, negotiate contracts, and report on athlete impact.
  2. Athlete Marketing Strategy
    • Contribute to national strategy, develop activation plans, manage budgets, and collaborate cross-functionally to amplify athlete impact.
  3. Creativity & Ideation
    • Lead creative initiatives, develop disruptive ideas, and drive sport-changing projects combining performance, culture, and storytelling.
  4. Collaboration
    • Build internal relationships, act as the central contact for the athlete team, and foster a culture of openness and innovation.
  5. Sports Team Development
    • Support wider teams, contribute to athlete business planning, and deepen understanding of the UK sporting landscape.

Required Knowledge & Skills:

  • Experience in Sports Marketing with athlete and event exposure.
  • Understanding of sports management, culture, and industry dynamics.
  • Strong influencing, communication, and project management skills.
  • Operational excellence, social media savvy, creativity, and a passion for sport and innovation.
  • Entrepreneurial mindset, ability to work cross-functionally, and manage multiple projects.

At Red Bull, we celebrate diversity and welcome everyone to apply based on experience, skills, potential, and talent.

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Athlete Marketing Manager employer: Red Bull

Red Bull UK is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. As an Athlete Marketing Manager, you will have the opportunity to shape the future of sports marketing while collaborating with top-tier athletes and industry leaders. With a strong focus on employee growth, Red Bull fosters a culture of openness and support, ensuring that every team member can pursue their passions and make a meaningful impact.
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Contact Detail:

Red Bull Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Athlete Marketing Manager

✨Tip Number 1

Network within the sports marketing community. Attend industry events, workshops, and conferences where you can meet professionals already working in athlete marketing. Building relationships with people in the field can lead to valuable insights and potential job opportunities.

✨Tip Number 2

Stay updated on the latest trends in sports marketing and athlete management. Follow relevant blogs, podcasts, and social media accounts to understand what’s currently resonating in the industry. This knowledge will help you speak confidently about innovative ideas during interviews.

✨Tip Number 3

Showcase your passion for sports and creativity through personal projects. Whether it’s starting a blog about athlete stories or creating social media content around sports events, demonstrating your enthusiasm and skills can set you apart from other candidates.

✨Tip Number 4

Research Red Bull's current athlete partnerships and marketing campaigns. Understanding their brand values and how they connect with athletes will allow you to tailor your approach and demonstrate your alignment with their mission during discussions.

We think you need these skills to ace Athlete Marketing Manager

Sports Marketing Experience
Athlete Management
Contract Negotiation
Strategic Partnership Development
Performance Goal Setting
Budget Management
Creative Ideation
Project Management
Influencing Skills
Communication Skills
Cross-Functional Collaboration
Understanding of Sports Culture
Social Media Savvy
Entrepreneurial Mindset
Passion for Sport and Innovation

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities of the Athlete Marketing Manager. Tailor your application to highlight relevant experiences in sports marketing and athlete management.

Craft a Compelling CV: Your CV should reflect your experience in sports marketing, showcasing any previous roles that involved athlete management or strategic partnerships. Use quantifiable achievements to demonstrate your impact.

Write a Strong Cover Letter: In your cover letter, express your passion for sports and innovation. Discuss how your skills align with Red Bull's mission and how you can contribute to their athlete marketing programme.

Showcase Creativity: Since creativity is key for this role, consider including examples of past projects where you developed innovative marketing strategies or campaigns. This will help you stand out as a candidate who can drive sport-changing initiatives.

How to prepare for a job interview at Red Bull

✨Showcase Your Sports Marketing Experience

Make sure to highlight your previous experience in sports marketing during the interview. Discuss specific projects you've worked on, particularly those involving athlete management or event exposure, as this will demonstrate your understanding of the industry dynamics.

✨Demonstrate Your Creativity

Prepare to share examples of creative initiatives you've led or contributed to. Red Bull values disruptive ideas, so think about how you can showcase your ability to combine performance, culture, and storytelling in your past work.

✨Understand Red Bull's Brand Values

Familiarise yourself with Red Bull's mission and brand values before the interview. Be ready to discuss how you can align athlete partnerships with these values and contribute to the brand's image as a leader in sports and culture.

✨Prepare for Collaboration Questions

Since collaboration is key in this role, be prepared to discuss how you've built relationships in previous roles. Share examples of how you've worked cross-functionally to achieve goals, as this will show your ability to foster a culture of openness and innovation.

Athlete Marketing Manager
Red Bull

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