At a Glance
- Tasks: Lead relationships with Red Bull Markets and drive innovative marketing strategies.
- Company: Join the dynamic team at Red Bull Racing, where energy meets creativity.
- Benefits: Enjoy bonuses, private healthcare, gym access, and free daily meals.
- Other info: Exciting opportunities for growth and collaboration in a fast-paced environment.
- Why this job: Be part of a high-performance team that pushes boundaries in motorsports.
- Qualifications: Experience in marketing, strong relationship skills, and strategic thinking required.
The predicted salary is between 60000 - 80000 £ per year.
Our Marketing Team is the engine behind the energy, driving bold campaigns, unforgettable fan experiences, and a global brand presence across all our functions. We are on the lookout for a Senior Red Bull Relations Manager who thrives in a fast-paced, high-performance environment and takes pride in delivering high levels of service to our brand design team.
Purpose: The Senior Red Bull Relations Manager will lead the relationships with Red Bull Markets and Red Bull subsidiaries, ensuring marketing support and alignment at all times. They must ensure the core values and brand identity of Red Bull are kept top of mind in Red Bull Technology Group activities and marketing collateral. The role will take the lead on strengthening the relationship between all Red Bull subsidiaries and the broader organisation, developing new activations, exploring business opportunities, and ensuring the RBT assets are fully utilized by Red Bull markets.
Responsibilities
- Leading communication between both the teams and Red Bull HQ focused on strong alignment with the Int. Motorsports Team.
- Responsible for Business planning with RB GmbH and ensuring F1 is top of mind within all Red Bull markets.
- Responsible for educating all Red Bull subsidiaries about our team and the opportunities at hand, creating and identifying best cases.
- Leading our Barter deal program, selling this opportunity into World of Red Bull.
- Set up and control of internal marketing guidelines regarding the use of Red Bull Technology assets.
- Responsible for embedding Red Bull Culture, knowledge and information across all departments in Milton Keynes.
- Leads the development of integrated regional marketing programs, incorporating innovative approaches to reach target audiences.
- Liaise with and advise Red Bull markets on activation plans, tools and highlighting opportunities for F1 related activations.
- Manages relationships with strategic partners and key stakeholders in local markets and identifies and cultivates relationships with key influencers and industry leaders.
- Responsible for implementing our Running Show Car program within all markets.
- Develops and oversees the implementation of complex, high-impact regional marketing strategies, aligned with overall Red Bull Technology objectives, including all Red Bull events.
- Identifies and develops new opportunities for regional growth and brand building through motorsport initiatives, cultural partnerships, and Gen Z engagement.
- Communication and control of Red Bull Technology brand guidelines to the Red Bull subsidiaries.
- Coordination of all Red Bull HQ and Red Bull subsidiary’s hospitality requests.
- Generates revenue through creative Barter deal & Event programmes.
- Driving best practice within the team to support & guide others.
EVENTS
- Manager Running Show Car Project with markets and making sure we have an effective 360 activation.
- Manage Energy Station/ Saturday night event and local market activations.
- Lead all regional F1 Events, manage relationships and cultivate new opportunities.
- Responsible for pushing Partnership Events/ Show Runs and explore 3rd party options.
- Manage the Events budget in accordance with Business plan.
- Accountable for budgets, ROI.
- Coordinates internal and external resources.
Essential Competencies
- Marketing + brand management experience.
- Strong relationship skills.
- Project management.
- People management.
- Strategic thinking.
- Financial Acumen.
- Creative thinker.
Benefits
Ready to be part of a team that pushes boundaries both on and off the track? At Red Bull Racing, we believe in rewarding excellence and fuelling potential. As part of our Support Functions team, you’ll enjoy a competitive package of benefits, including:
- Bonus scheme.
- Private healthcare.
- A pension scheme.
- On-site gym.
- Free daily food allowance.
- And many more!
Join us—and help power the team behind the team.
Senior Red Bull Relations Manager employer: Red Bull Racing Formula One Team
Contact Detail:
Red Bull Racing Formula One Team Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Red Bull Relations Manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to current employees at Red Bull. Building relationships can open doors that a CV just can’t.
✨Show Your Passion
When you get the chance to chat with someone from Red Bull, let your enthusiasm shine through! Talk about what excites you about the brand and how you can contribute to their mission. Genuine passion can set you apart from the crowd.
✨Prepare for the Interview
Do your homework before any interviews. Understand Red Bull’s values, recent campaigns, and their market strategies. This will help you tailor your answers and show that you’re not just another candidate, but someone who truly gets the brand.
✨Follow Up
After your interview, don’t forget to send a thank-you note! It’s a simple gesture that shows your appreciation and keeps you on their radar. Plus, it’s a great opportunity to reiterate your interest in the role.
We think you need these skills to ace Senior Red Bull Relations Manager
Some tips for your application 🫡
Show Your Passion for the Brand: When you're writing your application, let your love for Red Bull shine through! We want to see how you connect with our brand values and how you can bring that energy into the role.
Tailor Your Experience: Make sure to highlight your relevant experience in marketing and brand management. We’re looking for someone who can demonstrate their strategic thinking and relationship skills, so don’t hold back on those examples!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills stand out without unnecessary fluff.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our team!
How to prepare for a job interview at Red Bull Racing Formula One Team
✨Know Your Red Bull Inside Out
Before the interview, dive deep into Red Bull's brand values, recent campaigns, and their market strategies. Understanding their culture and how they operate will help you align your answers with what they value most.
✨Showcase Your Relationship Skills
As a Senior Red Bull Relations Manager, you'll need to demonstrate your ability to build and maintain strong relationships. Prepare examples from your past experiences where you've successfully managed partnerships or collaborations, especially in high-pressure environments.
✨Be Ready to Discuss Strategic Thinking
Expect questions that assess your strategic thinking abilities. Think of specific instances where you've developed or implemented marketing strategies that led to measurable success. Be prepared to discuss how you would approach similar challenges at Red Bull.
✨Prepare for Creative Problem-Solving
Red Bull thrives on creativity and innovation. Come equipped with ideas for potential activations or partnerships that could benefit the brand. This shows your proactive mindset and willingness to contribute right from the start.