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- Tasks: Lead paid social strategy on Meta and TikTok for a fast-growing consumer brand.
- Company: Join one of the UK's top founder-led startups reshaping party games.
- Benefits: Competitive salary, bonus, and a vibrant office in central London.
- Other info: Dynamic environment with huge growth potential and creative collaboration.
- Why this job: Make a real impact with creative campaigns and drive rapid expansion.
- Qualifications: Proven experience with Meta Ads and a data-driven mindset.
The predicted salary is between 55000 - 65000 £ per year.
This is a rare opportunity to join one of the UK’s fastest-growing consumer brands, recently recognised as a top-four founder‑led startup. The business is reshaping the party games category with high‑velocity growth, driven by viral hits and a unique approach to product development, marketing, and distribution. You’ll be joining a highly creative and fast‑paced environment, where marketing is central to scale and impact.
The successful candidate will lead the charge on paid social strategy across Meta and TikTok, supporting rapid expansion in the UK and US markets. With full ownership of campaigns, budgets, and performance, there’s huge scope for growth, influence, and progression.
Key Responsibilities- Build and optimise high‑performing paid social campaigns across Meta and TikTok platforms.
- Lead full‑funnel strategy including prospecting, retargeting, and landing page optimisation.
- Collaborate with creative teams to brief, test, and refine ad content.
- Own reporting, analysis, and budget management across UK and US territories.
- Ensure profitability of campaigns despite low AOV and minimal repeat purchase behaviour.
- Proven track record managing Meta Ads campaigns (Facebook/Instagram).
- Strong grasp of paid social fundamentals including attribution, budget pacing, and funnel strategy.
- Demonstrated success in making paid social profitable for low AOV consumer products.
- Data‑driven mindset with the ability to derive actionable insights from campaign performance.
- Experience in e‑commerce or consumer goods, ideally in a hands‑on, high‑growth environment.
Salary: £55,000 - £65,000 + Bonus - 4 days in central London office
Senior Paid Social Strategist in London employer: Recruitr.io
Contact Detail:
Recruitr.io Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Social Strategist in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those who work at companies you’re interested in. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes with paid social campaigns. This will help you stand out and demonstrate your expertise when you get that interview.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Research the company’s current campaigns and think about how you can add value. Mention specific ideas during interviews to show you’re genuinely interested.
✨Tip Number 4
Keep an eye on our website for openings! We’re always looking for talented individuals like you. Applying directly through our site can give you a better chance of getting noticed by the hiring team.
We think you need these skills to ace Senior Paid Social Strategist in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Paid Social Strategist role. Highlight your experience with Meta and TikTok campaigns, and don’t forget to showcase any successes you've had in e-commerce or consumer goods. We want to see how you can bring value to our fast-paced environment!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about paid social strategy and how your skills align with our mission. Be sure to mention any creative collaborations you've been part of, as we love a team player who can work with creatives.
Showcase Your Data Skills: Since we're all about data-driven decisions, make sure to highlight your analytical skills in your application. Share examples of how you've used data to optimise campaigns and drive profitability, especially for low AOV products. We’re keen to see your insights!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy and ensures your application goes straight to the right people. Plus, we love seeing candidates who take that extra step to connect with us directly!
How to prepare for a job interview at Recruitr.io
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta and TikTok advertising. Familiarise yourself with the latest trends, features, and best practices for both platforms. This will not only show your expertise but also demonstrate your passion for the role.
✨Showcase Your Data Skills
Prepare to discuss how you've used data to drive campaign success in the past. Bring examples of how you've optimised budgets and improved performance metrics. Being able to talk numbers will impress them and show you can handle the responsibilities of the role.
✨Collaborate Creatively
Since collaboration with creative teams is key, think of ways you can contribute to ad content development. Be ready to share ideas on how to brief and test ads effectively. This shows you’re proactive and understand the importance of creativity in marketing.
✨Understand the Business Model
Get a grip on the company's unique approach to product development and marketing. Knowing how they operate, especially in the low AOV space, will help you tailor your answers and demonstrate that you’re aligned with their goals and challenges.