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- Tasks: Create and optimise engaging paid social ads for top DTC brands.
- Company: Join a leading creative agency known for impactful ad content.
- Benefits: Enjoy a competitive salary and the chance to work with innovative AI tools.
- Why this job: Be part of a dynamic team that values creativity and data-driven strategies.
- Qualifications: Experience in performance marketing and a knack for storytelling required.
- Other info: Perfect for those eager to lead in a fast-paced, tech-savvy environment.
The predicted salary is between 40000 - 65000 £ per year.
About The Company: This is a standout opportunity to join a high-performance creative agency that produces best-in-class ad content for some of the most iconic direct-to-consumer eCommerce brands in the world.
As a Senior Creative Strategist, you’ll take full ownership of ideating, scripting, and optimising paid social ad creatives that drive measurable performance. Working with 8- and 9-figure DTC brands, this role is about more than just writing briefs; it’s about crafting scalable ad concepts rooted in audience psychology, testing methodology, and real-time performance data. You’ll collaborate with media buyers, growth marketers, and editors to produce campaigns that don’t just look good; they sell. This position is perfect for someone fluent in the language of UGC, creative performance metrics, and eCom growth who’s ready to lead strategy and scale output in a fast-paced, AI-enabled environment.
Key Responsibilities:
- Develop and script high-performing direct-response paid social ads tailored for DTC eCommerce brands.
- Lead creative strategy by analysing campaign performance data and iterating on winning angles and formats.
- Work cross-functionally with media buyers to align creative output with broader growth strategies.
- Leverage AI tools to scale concept development, scripting, and testing across multiple accounts.
- Act as a strategic partner to clients, presenting ideas and performance insights with confidence and clarity.
Essential Experience:
- Proven experience as a creative strategist in a performance marketing or DTC/eCommerce agency environment.
- Deep understanding of ad creative psychology, performance testing frameworks, and data-led iteration.
- Native-level English communication with excellent scripting, storytelling, and presentation skills.
- Strong ability to manage multiple projects at speed without compromising quality.
- Passionate about embracing new technologies, especially AI, to optimise creative workflows and performance.
Salary: £40,000 - £65,000 DOE
Creative Strategist (eCom/DTC) employer: Recruitr.io
Contact Detail:
Recruitr.io Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist (eCom/DTC)
✨Tip Number 1
Familiarise yourself with the latest trends in eCommerce and direct-to-consumer marketing. Understanding what makes successful campaigns tick will help you speak the same language as the team and demonstrate your passion for the industry.
✨Tip Number 2
Showcase your ability to analyse performance data by preparing case studies or examples of past campaigns you've worked on. Highlight how your insights led to creative improvements and measurable results, as this will resonate well with the hiring team.
✨Tip Number 3
Network with professionals in the eCommerce and creative strategy space. Attend relevant webinars, workshops, or industry events to connect with potential colleagues and learn more about the challenges they face, which can inform your approach during interviews.
✨Tip Number 4
Be prepared to discuss how you would leverage AI tools in your creative process. Research the latest AI technologies that can enhance ad creation and optimisation, and be ready to share your thoughts on how they can be integrated into the role.
We think you need these skills to ace Creative Strategist (eCom/DTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in creative strategy, performance marketing, and eCommerce. Use specific examples that demonstrate your ability to develop high-performing ad creatives and your understanding of audience psychology.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss your experience with DTC brands and how you've successfully used data to inform creative strategies. Be sure to showcase your storytelling skills and how they align with the company's goals.
Showcase Your Work: If possible, include a portfolio or links to previous campaigns you've worked on. Highlight specific results achieved through your creative strategies, such as increased engagement or sales, to demonstrate your impact.
Prepare for Potential Questions: Think about how you would discuss your approach to creative strategy and performance metrics in an interview. Be ready to explain your process for analysing campaign data and iterating on creative concepts, as well as how you leverage AI tools in your work.
How to prepare for a job interview at Recruitr.io
✨Showcase Your Creative Process
Be prepared to discuss your creative process in detail. Explain how you ideate, script, and optimise ad creatives, and provide examples of successful campaigns you've led. This will demonstrate your hands-on experience and strategic thinking.
✨Understand the Brand's Audience
Research the specific DTC brands the company works with. Understand their target audience and what makes their products unique. This knowledge will help you tailor your responses and show that you're already thinking about how to connect with their customers.
✨Familiarise Yourself with Performance Metrics
Brush up on key performance metrics relevant to paid social ads. Be ready to discuss how you've used data to inform your creative decisions in the past. This shows that you can blend creativity with analytical thinking, which is crucial for this role.
✨Embrace AI Tools
Since the role involves leveraging AI tools, be prepared to talk about any experience you have with these technologies. Discuss how you've used AI to enhance your creative workflows or improve campaign performance, showcasing your adaptability in a fast-paced environment.
