At a Glance
- Tasks: Lead commercial strategy, drive sales growth, and manage key accounts in a dynamic environment.
- Company: KSF Global Ltd, a leader in bespoke POS displays and innovative digital signage solutions.
- Benefits: Competitive salary, commission, car allowance, and up to 25 days paid holiday.
- Why this job: Join a growing company and shape the future of commercial operations in an exciting industry.
- Qualifications: Proven experience in commercial leadership, sales growth, and team development.
- Other info: Opportunity to work in a state-of-the-art HQ with a focus on innovation and collaboration.
The predicted salary is between 60000 - 70000 ÂŁ per year.
Location: Leicestershire (office-based, LE8)
Permanent, Full-time
Company Overview
KSF Global Ltd has delivered bespoke, high-quality POS displays and store fixture solutions to well-known brands and retailers for 20 years. Following our recent relocation to a state-of-the-art, purpose-built HQ, the business is entering a new phase of growth with the launch of LCD & LED digital signage, self-service kiosks, ESL, and payment devices, targeting wider customer bases and new verticals (Hospitality, Health & Wellbeing). These initiatives open up new routes to market and more scalable, repeatable revenue streams.
To support this next stage, KSF Global is seeking a Head of Commercial to work closely with the MD on strategy, business development, and commercial operations to deliver sustainable sales growth across existing and new markets. This is a hands-on, senior SME role, combining strategic oversight, revenue optimisation, and operational delivery.
Role Summary
The Head of Commercial will be responsible for defining and executing KSF’s commercial strategy, driving sustainable sales growth, managing key accounts. Key areas of focus include:
- Build and develop outbound sales team, manage performance and coach
- Grow the existing core business of bespoke supply of POP displays and store fixtures
- Entry into new verticals (Hospitality, Health & Wellbeing, Commercial) and customer segments
- Coordinate and work with Marketing team for effective campaign execution and delivery
- Ownership of commercial data, forecasting, and performance insight to support decision-making for predictable and sustainable growth
This is a player–leader role: a practical “do-er” with a cerebral, analytical approach, capable of shaping long-term strategy while driving key deals and initiatives.
Key Responsibilities
Commercial Strategy & Growth
- Define and implement the company’s commercial strategy to achieve sustainable sales growth
- Identify and evaluate new markets, verticals, channels, and customer segments
- Translate growth targets into clear revenue plans, KPIs, and commercial initiatives
- Build and maintain revenue pipelines, forecasting, and reporting for leadership decisions
- Align commercial plans with operational capacity, margin targets, and product roadmap
Key Accounts & Business Development
- Manage strategic accounts and high-value opportunities
- Lead market entry for new products and verticals
- Support the team in securing and closing deals where required
- Collaborate with design, production, and operations to deliver commercially viable proposals
Commercial Operations & Insight
- Own commercial MI, reporting, and performance analytics
- Monitor sales, margins, customer trends, and competitor activity
- Use insights to drive pricing, product strategy, and business optimisation
- Develop scalable processes for repeatable product and service sales
Team Leadership & Collaboration
- Build, lead, and develop a small sales and commercial team (internal or outsourced)
- Mentor and support team members to improve commercial outcomes
- Encourage a performance culture focused on accountability, learning, and results
Skills & Experience Required
Essential
- Proven experience in a commercial, business development, or senior sales/commercial leadership role in an SME
- Strong track record in sustainable sales growth, new market development, and key account management
- Experience building and developing a small sales team
- Data-driven, commercially astute, and confident in MI, forecasting, and CRM systems
- Strategic yet hands-on mindset
- Ideally holds a degree in business, economics, or a related field
Desirable
- Experience launching or scaling off-the-shelf / productised ranges
- Exposure to digital, tech-enabled, or hybrid physical/digital products
- Experience balancing bespoke project work with repeatable revenue streams
- Involvement in channel expansion or market entry initiatives
Educational preference: Ideally holds a degree in business, economics, or a related field.
Personal Attributes
- Player–leader: practical “do-er” with a cerebral, analytical approach
- Strategic thinker with strong execution capability
- Comfortable operating at board-level and with operational teams
- Data-led, commercially rigorous, and outcome-focused
- Entrepreneurial and adaptable to SME growth
- Strong communicator able to influence internally and externally
Salary & Benefits
- Base Salary: ÂŁ60,000 - ÂŁ70,000
- Commission & Bonus: £10,000 – £20,000
- Annual Paid Holiday: Up to 25 days
- Benefit: Car allowance
Head of Commercial in Leicester employer: RecruitmentService.uk
Contact Detail:
RecruitmentService.uk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial in Leicester
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Show them you’re not just another candidate; you’re genuinely interested in their business and ready to contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with their needs, especially in areas like sales growth and market expansion. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Head of Commercial in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Commercial role. Highlight your experience in commercial strategy, sales growth, and team leadership. We want to see how your background aligns with our goals at KSF Global!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your achievements in business development and how you can contribute to our exciting new phase of growth.
Showcase Your Data Skills: Since this role is data-driven, don’t forget to mention your experience with MI, forecasting, and CRM systems. We love candidates who can use insights to drive decisions and optimise performance, so make that clear in your application!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates about your application status. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at RecruitmentService.uk
✨Know Your Commercial Strategy
Before the interview, make sure you understand KSF Global's commercial strategy and how it aligns with their new initiatives. Be ready to discuss how your experience in sustainable sales growth and market development can contribute to their goals.
✨Showcase Your Leadership Skills
As a player-leader, it's crucial to demonstrate your ability to build and develop a sales team. Prepare examples of how you've successfully led teams in the past, focusing on mentoring and driving performance culture.
✨Be Data-Driven
KSF Global values a data-driven approach, so come prepared with insights from your previous roles. Discuss how you've used commercial MI and forecasting to inform decision-making and drive business optimisation.
✨Understand the New Markets
Familiarise yourself with the new verticals KSF Global is targeting, such as Hospitality and Health & Wellbeing. Be ready to share your thoughts on potential opportunities and challenges in these sectors, showcasing your strategic thinking.