Head of Sales - Coaching / Leadership. Field Events Marketing Agency
Head of Sales - Coaching / Leadership. Field Events Marketing Agency

Head of Sales - Coaching / Leadership. Field Events Marketing Agency

London Full-Time 40000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and inspire the sales team to achieve targets and optimise performance.
  • Company: Join one of the UK's fastest-growing Direct Marketing Agencies, working with top brands.
  • Benefits: Enjoy a competitive salary, health insurance, company vehicle, and potential share options.
  • Why this job: Be part of a supportive culture that values trust and collaboration while driving real results.
  • Qualifications: 5+ years in senior sales strategy; strong analytical skills and experience in events preferred.
  • Other info: This role is hands-on, perfect for those who thrive in dynamic environments.

The predicted salary is between 40000 - 60000 £ per year.

Before we dive in… If you're the kind of hard-hitting, big-ego, aggressive salesperson who throws their weight around, causes friction, and burns out (or burns bridges) within a year - this isn’t the right fit. We’re building something different here. Our people are amazing and the life blood of our incredible business and we owe it to them to hire the right colleague who can inspire, nurture, motivate and coach them to success the right way.

Ready to shake things up with one of the UK’s most trusted Direct Marketing Agencies? We don’t do “business as usual.” We’re on a mission to flip the script on Direct Marketing - ditching outdated tactics in favour of building real trust. What makes us stand out? We’re the good kind of different. Personable, not pushy. Results-driven, not buzzword-obsessed. We deliver big for our clients, and when we win, everyone wins - with juicy rewards across the team.

Right now, we’re on the hunt for a ‘good soul’ who’s super analytical and strategy driven to lead our sales team. It’s a key role at the heart of our development and we’re looking for someone who’s ready to bring the energy, own their role, and grow with us.

The Role at a Glance:

  • Location: London Office/ Onsite (4 days), 1 Day WFH
  • Salary: £50,000 - £70,000 Base DOE, £100,000 OTE
  • Benefits: Access to Company Vehicle, BUPA health insurance, Employee assistance program, YuLife, Company Loan scheme, potential shares options and more…

Mission: Improve & optimise performance of field / events sales team. Build in accountabilities & motivational drivers.

Your Skills:

  • Sales, Sales Strategy, Sales Performance, Team Leadership, Collaboration
  • Devising & implementing process
  • Budget Control
  • Supplier Negotiations

Direct Reports: 5x Sales & Performance Managers (these guys manage the event sales teams)

A little about us: We are the market’s fastest-growing Direct Marketing Agency to leading consumer and FMCG brands such as HelloFresh, tails.com and many more! We are proud of our inclusive culture whilst being selective of the clients we partner with (we only work with brands that share our values). We are equally as selective with whom we will add to our amazing team of employees, as the role we offer is rewarding not only in pay and experience but also in perks and incentives.

The Head of Sales role: As Head of Sales, you will play a critical role in shaping how we drive growth across our sales organisation. You will work closely with the senior leadership team to translate strategic objectives into actionable plans, manage performance frameworks, and bring a data-driven approach to sales planning, forecasting, and enablement. This is a strategic but hands-on role - ideal for someone who thrives in fast-moving environments and is comfortable balancing high-level thinking with operational execution.

Your Responsibilities Will Span 4 Key Areas:

  • Strategy and Planning - Developing and executing annual, quarterly and monthly sales strategies to ensure targets are met
  • Sales and Performance - Building and managing performance dashboards and metrics, leading sales forecasting and using that data to implement and improve sales processes
  • Cross-functional Collaboration - Collaborating with relevant departments on conversion insights and campaign alignment, partnering with Finance on budgeting and ROI tracking, and working with Managers to ensure client-aligned sales strategies
  • Team Leadership - Managing the S&P Manager team in terms of all monthly and weekly admin and providing feedback to the HR Director on any HR issues

A bit about you:

  • 5+ years’ experience in a senior sales strategy, or sales operations role
  • Background in events environments is preferred
  • Strong analytical skills with a command of data tools (Excel, CRM platforms, reporting tools)
  • Experience leading or collaborating on sales planning, forecasting, and performance management
  • Proven ability to operate both strategically and tactically in a growing business
  • Excellent communication, collaboration, and stakeholder management skills

If you're fired up by the idea of leading with purpose, coaching with heart, and delivering results that speak louder than buzzwords - then this might just be your next big move. We’re not looking for someone to fill a seat - we’re after someone to set the tone, lift the team, and help write the next chapter of our success story. Ready to roll up your sleeves, make your mark, and have a bl**dy good time doing it? Apply now - let’s build something brilliant together.

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Contact Detail:

RecruitmentRevolution.com Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Sales - Coaching / Leadership. Field Events Marketing Agency

Tip Number 1

Familiarise yourself with the company's values and culture. Since they emphasise a personable approach over pushy sales tactics, be prepared to discuss how your leadership style aligns with their mission of building trust and nurturing talent.

Tip Number 2

Showcase your analytical skills by preparing examples of how you've used data to drive sales strategies in previous roles. Be ready to discuss specific metrics or dashboards you've implemented that led to improved performance.

Tip Number 3

Highlight your experience in team leadership and collaboration. Prepare anecdotes that demonstrate how you've successfully managed teams and worked cross-functionally to achieve sales goals, as this role requires strong stakeholder management.

Tip Number 4

Research the latest trends in direct marketing and field events. Being knowledgeable about current industry practices will not only impress during discussions but also show your commitment to driving innovative strategies within the company.

We think you need these skills to ace Head of Sales - Coaching / Leadership. Field Events Marketing Agency

Sales Strategy Development
Performance Management
Data Analysis and Reporting
Team Leadership
Cross-functional Collaboration
Budget Control
Supplier Negotiation
Sales Forecasting
CRM Proficiency
Excellent Communication Skills
Stakeholder Management
Analytical Thinking
Operational Execution
Motivational Coaching

Some tips for your application 🫡

Understand the Company Culture: Before applying, take some time to understand the company's culture and values. This role requires someone who can inspire and nurture a team, so reflect this understanding in your application.

Tailor Your CV: Make sure your CV highlights relevant experience in sales strategy and team leadership. Use specific examples that demonstrate your analytical skills and ability to drive performance.

Craft a Compelling Cover Letter: In your cover letter, express your passion for coaching and leadership. Share how your approach aligns with the company's mission to build trust and deliver results without being pushy.

Showcase Your Data Skills: Since the role involves a data-driven approach, mention your proficiency with data tools like Excel and CRM platforms. Provide examples of how you've used data to improve sales processes in previous roles.

How to prepare for a job interview at RecruitmentRevolution.com

Show Your Coaching Style

During the interview, be prepared to discuss your coaching philosophy and how you inspire and motivate teams. Share specific examples of how you've nurtured talent and fostered a positive team environment.

Demonstrate Analytical Skills

Since the role requires strong analytical skills, come equipped with examples of how you've used data to drive sales strategies. Be ready to discuss tools you've used, like Excel or CRM platforms, and how they helped improve performance.

Emphasise Collaboration

Highlight your experience in cross-functional collaboration. Discuss how you've worked with other departments to align sales strategies with broader business goals, showcasing your ability to communicate effectively with various stakeholders.

Align with Company Values

Research the company's values and culture before the interview. Be prepared to explain how your personal values align with theirs, particularly around building trust and delivering results without being pushy.

Head of Sales - Coaching / Leadership. Field Events Marketing Agency
RecruitmentRevolution.com
R
  • Head of Sales - Coaching / Leadership. Field Events Marketing Agency

    London
    Full-Time
    40000 - 60000 £ / year (est.)

    Application deadline: 2027-06-14

  • R

    RecruitmentRevolution.com

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