At a Glance
- Tasks: Drive B2B lead generation and create impactful digital marketing campaigns.
- Company: Join TrustMark, the UK's only Government-endorsed quality scheme for home improvements.
- Benefits: Competitive salary, performance bonus, hybrid work model, and career growth opportunities.
- Other info: Exciting opportunity to shape the future of membership growth in a not-for-profit organisation.
- Why this job: Be part of a transformative journey in a dynamic and supportive environment.
- Qualifications: Experience in B2B digital acquisition, CRM, and performance marketing is essential.
The predicted salary is between 42000 - 47000 £ per year.
B2B Lead Generation | Digital Acquisition | Membership & Subscription Growth | CRM | Commercial Growth
Make your application after reading the following skill and qualification requirements for this position.
Help Build the Next Chapter of TrustMark's Growth
Can you turn data into opportunities, digital campaigns into conversions and prospects into long-term members? Are you a commercially minded digital acquisition specialist who enjoys building something new, testing what works and seeing measurable results?
TrustMark, the UK's only Government-endorsed quality scheme for work carried out in and around the home, is entering an exciting period of transformation. We're evolving how we engage with trade businesses, creating a more direct, digitally driven approach to membership growth while strengthening our role in quality assurance and consumer protection.
We're now looking for a Digital Acquisition Specialist to help build this capability from the ground up. This is a newly created, hands-on opportunity for someone who combines B2B lead generation, digital marketing, CRM and conversion optimisation with the initiative to turn ideas into effective acquisition campaigns.
The Role at a Glance:
- Location: Basingstoke | Hybrid – Approximately 3 Days Office
- Salary: £42,000–£47,000 + Performance Bonus
- Type: Full-Time | Permanent
- Reporting to: Propositions Director
- Department: Propositions
- Start: ASAP – Immediate availability or a short notice period advantageous
- Sector: Membership | Quality Assurance | Construction | Home Improvement | Consumer Protection
Your Background / Skills:
- B2B Digital Acquisition
- Performance Marketing
- Lead Generation
- Email Marketing
- CRM
- HubSpot
- Prospect Data
- Campaign Management
- Marketing Funnels
- Conversion Optimisation
- GDPR
- Data Analysis
- Stakeholder Engagement
About TrustMark:
TrustMark is the only UK Government-endorsed quality scheme for home improvements, covering everything from kitchens and bathrooms to energy efficiency, low-carbon measures and wider construction-related work. As a not-for-profit organisation, our purpose is to drive quality, raise standards and strengthen consumer confidence across the industry.
Working with Scheme Providers, certification bodies, trade associations and businesses throughout the UK, we help consumers identify businesses committed to recognised standards of competence and quality. We're now embarking on a significant transformation, expanding beyond our traditional strengths in energy efficiency and government-funded programmes to engage more directly with the wider home improvement market.
And that's where you come in.
The Opportunity:
As our Digital Acquisition Specialist, you'll play a central role in developing a new B2B acquisition capability. Working closely with the Propositions Director, Scheme Development, Operations and Marketing teams, you'll identify prospective trade businesses, build targeted campaigns...
Digital Acquisition Specialist - B2B Growth & Performance Marketing employer: RecruitmentRevolution.com
Aldenham Estate is an exceptional employer that offers a unique opportunity to shape the future of a diverse family-owned business in Hertfordshire. With a strong focus on employee growth and a collaborative work culture, you will be empowered to influence strategic decisions while enjoying the benefits of a flexible working environment. Join us to make a meaningful impact across various sectors, from property to sustainable land management, all within a supportive and dynamic team.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Acquisition Specialist - B2B Growth & Performance Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for RecruitmentRevolution.com and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like RecruitmentRevolution.com are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with RecruitmentRevolution.com on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at RecruitmentRevolution.com. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Acquisition Specialist - B2B Growth & Performance Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit RecruitmentRevolution.com. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of RecruitmentRevolution.com:Show us that you’ve done your homework! In your application, briefly mention what you admire about RecruitmentRevolution.com’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at RecruitmentRevolution.com
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at RecruitmentRevolution.com will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At RecruitmentRevolution.com, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
