At a Glance
- Tasks: Lead and drive sales strategy for high-value contracts in a dynamic environment.
- Company: Join an award-winning recruitment agency with a strong national presence.
- Benefits: Competitive salary, performance bonuses, and executive benefits.
- Other info: Opportunity for career growth and regular interaction with executive leadership.
- Why this job: Make a significant impact on group-wide commercial performance and revenue delivery.
- Qualifications: Proven experience in senior sales leadership within sizeable organisations.
The predicted salary is between 72000 - 84000 £ per year.
This position is advertised by Regional Recruitment Services Ltd, an award‑winning independent recruitment agency that has been operating since 2008. We offer permanent, temporary and contract jobs within the commercial, security & FM sector.
Group Sales Director (Security/FM) UK (National / Hybrid) £100,000+ (Negotiable) base + performance bonus + executive benefits
Reporting directly to: Executive Leadership / Board
The Opportunity
This is a rare opportunity for a senior commercial leader to take ownership of group‑wide sales performance within a large, established organisation operating at national scale. As Group Sales Director, you will have responsibility for driving growth across a portfolio of high‑value contracts ranging from £2m to £20m, shaping sales strategy, and influencing commercial direction at the highest level of the business. This role offers genuine executive exposure, clear ownership of revenue outcomes, and the ability to make a visible, lasting impact.
Your Role & Impact
You will lead a lean, specialist sales function, setting the strategic direction while remaining actively involved in complex, high‑value opportunities. This is not a passive leadership role – you will be trusted to:
- Own the sales agenda – Drive revenue delivery
- Influence commercial governance
- Act as a senior ambassador for the business
You will work closely with operations, finance, and the board to ensure that growth is both ambitious and sustainable.
Key Responsibilities
- Own and deliver the group sales strategy, aligned to annual revenue and growth objectives
- Lead, develop and performance‑manage a core, high‑performing sales team, creating clarity, accountability and results
- Drive new business acquisition while growing and retaining high‑value contracts (£2m‑£20m)
- Lead and support complex tenders, bids and negotiations, engaging senior stakeholders throughout
- Maintain strong pipeline visibility, forecasting accuracy and CRM discipline
- Partner with operations and finance to ensure contracts are commercially viable, scalable and deliverable
- Set and uphold commercial governance standards across pricing, approvals and deal structures
- Represent the commercial function at executive and board level, influencing strategic decisions
About You
You are a proven senior sales leader who thrives in environments where scale, complexity and accountability matter. You will bring:
- Experience operating as a Group Sales Director, Sales Director or Commercial Director within a sizeable organisation
- A demonstrable track record of winning and managing contracts valued £2m‑£20m
- Success leading a lean, specialist sales function within a broader enterprise structure
- Background within services, outsourcing, security, facilities or related B2B sectors
- Confidence operating at executive and board level, influencing senior stakeholders
- A commercial mindset that is data‑led, outcomes‑focused and strategically sharp
Core Skills & Expertise
- Enterprise and complex B2B sales leadership
- Sales team leadership, coaching and performance management
- Revenue forecasting, pipeline management and CRM governance
- Tendering, RFP/RFQ and framework‑based sales environments
- Contract negotiation and commercial structuring
- Strategic account management
- Senior stakeholder communication and influence
Why This Role Stands Out
- True senior leadership role with ownership of revenue delivery
- Responsibility for business‑critical, high‑value contracts
- Regular interaction with executive leadership and board‑level stakeholders
- Opportunity to shape and influence group‑wide commercial performance
- Competitive executive‑level package with meaningful performance upside
Next Steps
This search is being conducted on a confidential basis. Further detail will be shared with shortlisted candidates during the interview process. If you’re a senior sales leader looking for a role with scale, influence and clear ownership, this is a conversation worth having.
Group Sales Director in London employer: Recruitment Services Ltd
Regional Recruitment Services is an award-winning independent recruitment agency based in Leicester, offering a dynamic work culture that fosters collaboration and innovation. As a Group Sales Director, you will benefit from a competitive executive package, opportunities for professional growth, and the chance to make a significant impact within a large, established organisation. With a focus on high-value contracts and strategic influence at the executive level, this role provides a unique platform for ambitious leaders seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Group Sales Director in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Group Sales Director at Recruitment Services Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Recruitment Services Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Group Sales Director. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Group Sales Director in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Recruitment Services Ltd:When writing your cover letter, make sure to tailor your message specifically for Recruitment Services Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Recruitment Services Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Recruitment Services Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Recruitment Services Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Recruitment Services Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
