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For Companies At a Glance
- Tasks: Lead digital marketing strategies focusing on data, user journeys, and optimisation.
- Company: Join an award-winning Cybersecurity Software Business experiencing exciting growth.
- Benefits: Enjoy a competitive salary, remote work, flexible hours, and 25-30 days holiday.
- Why this job: Make a real impact in a fast-paced environment with strong emphasis on training and development.
- Qualifications: B2B tech marketing experience and proven success in data-driven roles required.
- Other info: Duvet days, recognition awards, and a cash-back healthcare plan included.
The predicted salary is between 42000 - 66000 £ per year.
Pivotal role focussing on Data, User Journey, Optimisation, PPC, SEO, UX, UI.
Top reasons to work for this software client:
- Basic salary to 55k per annum.
- Remote based role.
- Flexible 37.5 hours per week.
- Core hours M to T 9.30am-4pm, core hours Friday 9.30am-12pm.
- Award winning, fast paced collaborative Cybersecurity Software Business.
- Joining at an exciting time of company growth.
- Opportunity to impact and propel your career, big emphasis on training & development.
- Holiday Allowance 25 days, rising to 30 days + BH + Buy / Sell additional.
- Flexible hours - Including banking hours, shorter core hours on a Friday.
- Duvet Days, Recognition Awards.
- Competitive Pension Scheme.
- Cash-back Healthcare Plan.
Broad Core Responsibilities:
- Working closely with the Head of Marketing to design, manage and deliver an innovative digital marketing strategy that uses your best practice, analytics and benchmarks to increase marketing qualified leads.
- Shape user journeys whilst delivering on the GTM plan.
- Developing the online user experience and analysing how customers and prospects move through the digital marketing funnel, alongside managing, supporting and developing the Digital team.
- Optimise the website for users as well as search engines.
- Take ownership of the data architecture of the website / managing ongoing development.
Expected Qualifications, Skills & Experience:
- B2B tech marketing experience.
- Proven success in a data driven digital role.
- Ability to turn best practice and research into executable action plans.
- Experience in managing the digital tech stack and automation tools.
- Enjoy collaborating with content, sales, and product teams.
- Experienced working alongside a content marketing team so that you can collaborate on campaigns and optimise them in the marketing automation system (HubSpot).
- Highly desirable:
- Experience in the Cybersecurity Industry.
- Hands-on in-house PPC and SEO experience.
- Experience of working with tools such as Semrush, Hotjar, Zoominfo.
Locations
Digital Marketing Manager - Data, Optimisation, UX, UI employer: Recruitment Resolution Ltd
Contact Detail:
Recruitment Resolution Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - Data, Optimisation, UX, UI
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in data-driven strategies. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to the company's growth during interviews.
✨Tip Number 2
Network with professionals in the Cybersecurity industry. Attend webinars or local meetups to connect with others in the field. This can provide you with insights into the specific challenges and opportunities within the sector, making you a more attractive candidate.
✨Tip Number 3
Showcase your experience with tools like Semrush, Hotjar, and HubSpot. If you have any case studies or examples of successful campaigns you've managed using these tools, be ready to discuss them in detail during your conversations with us.
✨Tip Number 4
Prepare to discuss how you would optimise user journeys and improve the digital marketing funnel. Think of specific strategies you would implement and be ready to share your ideas on how to enhance the online user experience.
We think you need these skills to ace Digital Marketing Manager - Data, Optimisation, UX, UI
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in data-driven roles. Emphasise your skills in PPC, SEO, UX, and UI, as these are crucial for the position.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific projects or achievements that demonstrate your ability to optimise user journeys and manage digital strategies effectively.
Showcase Relevant Tools and Technologies: Mention your experience with tools like HubSpot, Semrush, and Hotjar in your application. Highlight how you've used these tools to drive results in previous roles, as this will resonate well with the hiring team.
Demonstrate Collaboration Skills: Since the role involves working closely with various teams, provide examples of how you've successfully collaborated with content, sales, and product teams in the past. This will show your ability to work in a fast-paced, collaborative environment.
How to prepare for a job interview at Recruitment Resolution Ltd
✨Showcase Your Data-Driven Mindset
Since the role focuses heavily on data, be prepared to discuss specific examples of how you've used data to drive marketing decisions. Highlight any tools or analytics platforms you've worked with, and demonstrate your ability to turn insights into actionable strategies.
✨Understand User Journey and Experience
Familiarise yourself with user journey mapping and UX principles. Be ready to explain how you would optimise the user experience on a website, and share any past experiences where you've successfully improved user engagement or conversion rates.
✨Demonstrate Collaboration Skills
This position requires working closely with various teams. Prepare to discuss how you've collaborated with content, sales, and product teams in previous roles. Share specific examples of successful campaigns that resulted from effective teamwork.
✨Stay Updated on Industry Trends
The cybersecurity industry is fast-paced and ever-evolving. Make sure to research current trends and challenges in digital marketing within this sector. Being knowledgeable about recent developments will show your enthusiasm and commitment to the role.
