At a Glance
- Tasks: Lead digital marketing strategies focusing on data, user journeys, and optimisation.
- Company: Join an award-winning Cybersecurity Software Business experiencing rapid growth.
- Benefits: Enjoy a competitive salary, remote work, flexible hours, and 25-30 days holiday.
- Other info: Opportunity to work closely with marketing, sales, and product teams.
- Why this job: Make a real impact in a collaborative environment with strong emphasis on training and development.
- Qualifications: B2B tech marketing experience with a focus on data-driven roles and digital tools.
The predicted salary is between 42000 - 66000 £ per year.
Pivotal role focussing on Data, User Journey, Optimisation, PPC, SEO, UX, UI.
Top reasons to work for this software client:
- Basic salary to 55k per annum.
- Remote based role.
- Flexible 37.5 hours per week.
- Core hours M to T 9.30am-4pm, core hours Friday 9.30am-12pm.
- Award winning, fast paced collaborative Cybersecurity Software Business.
- Joining at an exciting time of company growth.
- Opportunity to impact and propel your career, big emphasis on training & development.
- Holiday Allowance 25 days, rising to 30 days + BH + Buy / Sell additional.
- Flexible hours - Including banking hours, shorter core hours on a Friday.
- Duvet Days, Recognition Awards.
- Competitive Pension Scheme.
- Cash-back Healthcare Plan.
Broad Core Responsibilities:
- Working closely with the Head of Marketing to design, manage and deliver an innovative digital marketing strategy that uses your best practice, analytics and benchmarks to increase marketing qualified leads.
- Shape user journeys whilst delivering on the GTM plan.
- Developing the online user experience and analysing how customers and prospects move through the digital marketing funnel, alongside managing, supporting and developing the Digital team.
- Optimise the website for users as well as search engines.
- Take ownership of the data architecture of the website / managing ongoing development.
Expected Qualifications, Skills & Experience:
- B2B tech marketing experience.
- Proven success in a data driven digital role.
- Ability to turn best practice and research into executable action plans.
- Experience in managing the digital tech stack and automation tools.
- Enjoy collaborating with content, sales, and product teams.
- Experienced working alongside a content marketing team so that you can collaborate on campaigns and optimise them in the marketing automation system (HubSpot).
- Highly desirable:
- Experience in the Cybersecurity Industry.
- Hands-on in-house PPC and SEO experience.
- Experience of working with tools such as Semrush, Hotjar, Zoominfo.
Digital Marketing Manager - Data, Optimisation, UX, UI in Reading employer: Recruitment Resolution Ltd
Join an award-winning Cybersecurity Software Business that champions a flexible and collaborative work culture, offering a competitive salary of up to £55k per annum and the opportunity to work remotely. With a strong emphasis on employee growth through training and development, you will play a pivotal role in shaping user journeys and optimising digital marketing strategies while enjoying generous holiday allowances, duvet days, and a comprehensive benefits package.
Contact Details:
Recruitment Resolution Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager - Data, Optimisation, UX, UI in Reading
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Recruitment Resolution Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Recruitment Resolution Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Recruitment Resolution Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Recruitment Resolution Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager - Data, Optimisation, UX, UI in Reading
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Recruitment Resolution Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Recruitment Resolution Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Recruitment Resolution Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Recruitment Resolution Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Recruitment Resolution Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Recruitment Resolution Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
