At a Glance
- Tasks: Lead sales growth and build a dynamic sales team in corporate catering.
- Company: Established London corporate caterer with ambitious growth plans.
- Benefits: Competitive salary up to £90,000 plus commission and bonuses.
- Other info: Opportunity for significant career growth in a supportive environment.
- Why this job: Shape the sales function from scratch and drive real impact.
- Qualifications: Proven success in winning new business and scaling sales functions.
The predicted salary is between 90000 - 90000 € per year.
An established London corporate caterer is hiring a Sales & Marketing Director to build and lead its sales function and drive the next phase of growth. This is a senior commercial appointment reporting directly to the CEO, alongside the Operations Director. The business has a strong City client base and clear, well-resourced ambitions to grow significantly over the next three to five years.
The role
- You will own new business and commercial growth end to end:
- Winning office catering and corporate hospitality contracts across the City
- Targeting livery companies and corporate clients, and securing new venue partnerships
- Leading tenders and identifying new commercial opportunities
- Growing and retaining existing client relationships
- Building the CRM, pipeline, and sales infrastructure from the ground up
- Recruiting and structuring the sales team as the business scales
This is hands-on commercial leadership. You will personally open doors, get in front of decision makers, and win the work while building the systems and standards that make the growth repeatable.
What you will need
- A proven track record of winning new business in London corporate catering, contract catering, or premium events
- Experience building or significantly scaling a sales function, including CRM and pipeline systems
- Strong knowledge of City corporate clients, livery companies, and venue networks
- Direct experience of tendering and an understanding of what corporate clients expect from caterers
- The commercial standing to operate credibly at Director level with a CEO
Why this role
You build the function, you are not inheriting someone else's. There is no senior commercial leadership in place today, which means the structure, systems, standards, and team are yours to shape from the start. The growth plan is real and resourced. The CEO has set the direction and committed the operational support, kitchen capacity, and marketing activity to back it so your focus stays on winning work, not fighting for the means to do it. The upside is genuine. A meaningful commission and bonus structure is tied directly to the growth you deliver, in a business with serious ambition and the resources to match it.
To apply
This is a confidential search. For a discreet, no-obligation conversation about the role and the business, apply here or contact Graham Townley at Recruitment Evangelists directly.
Director of Sales Marketing in City of London employer: Recruitment Evangelists
As a leading corporate caterer in London, we offer an exceptional opportunity for the Director of Sales Marketing to shape and lead a dynamic sales function in a thriving environment. Our strong focus on employee growth, coupled with a competitive salary and a rewarding commission structure, ensures that your contributions are recognised and valued. With a supportive work culture and clear ambitions for expansion, you will have the chance to make a significant impact while enjoying the vibrant atmosphere of the City.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Sales Marketing in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the corporate catering scene. Attend industry events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! When you meet someone in the industry, share your insights and experiences. This not only positions you as a knowledgeable candidate but also helps you build rapport. Remember, it’s all about making a memorable impression!
✨Tip Number 3
Follow up after meetings or networking events. A quick email thanking them for their time can go a long way. It keeps you on their radar and shows that you’re genuinely interested in building relationships within the industry.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got some fantastic opportunities waiting for you. Plus, applying directly shows your enthusiasm and commitment to joining our team. Let’s get you on board!
We think you need these skills to ace Director of Sales Marketing in City of London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Sales & Marketing Director role. Highlight your experience in winning new business and building sales functions, especially in corporate catering. We want to see how your skills align with our ambitions!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your past successes in securing contracts and growing client relationships. We love a good story!
Showcase Your Knowledge:Demonstrate your understanding of the London corporate catering scene. Mention any connections you have with livery companies or corporate clients. This shows us you’re not just applying randomly; you know the landscape and are ready to dive in!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Recruitment Evangelists
✨Know Your Numbers
As a Sales & Marketing Director, you'll need to demonstrate your understanding of key metrics. Be prepared to discuss your past sales figures, growth percentages, and how you've driven revenue in previous roles. This shows you’re not just a people person but also a numbers-driven leader.
✨Showcase Your Network
In this role, connections matter. Bring up your existing relationships with corporate clients, livery companies, and venue networks. Highlight specific examples of how these connections have led to successful partnerships or contracts in the past.
✨Demonstrate Leadership Skills
This position requires building a sales team from scratch. Be ready to talk about your leadership style, how you’ve structured teams before, and your approach to recruiting top talent. Share stories that illustrate your ability to inspire and motivate others.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific challenges, like winning a competitive tender or retaining a difficult client. Think through potential scenarios beforehand and prepare your strategies. This will show your problem-solving skills and readiness for the hands-on nature of the role.
