Product Manager - Website

What\’s the opportunity? 🚀

Our client, a VC backed consumer-focused brand, is seeking a Product Manager, who’ll be responsible for shaping and executing the strategy for driving growth and sign-up\’s

What will you be doing? 💡

• Own the website growth strategy to increase user acquisition, sign-ups, and app downloads.
• Optimize conversion funnels through A/B testing, data analysis, and UX improvements.
• Develop and execute SEO strategies to drive high-intent organic traffic.
• Enhance landing pages and CTAs to maximize engagement and conversion rates.
• Leverage data and analytics tools (Google Analytics, Amplitude, etc.) to track performance and iterate.
• Collaborate with marketing and growth teams to align website initiatives with paid and organic campaigns.
• Work cross-functionally with design and engineering to implement impactful product changes.
• Experiment with personalization and content strategies to boost user engagement.
• Drive app download growth by optimizing web-to-app experiences and deep linking strategies.
• Stay ahead of industry trends and continuously identify opportunities for innovation and growth.

What experience do you need? 📊

• Over 5 years of product management experience, in a growth role within a consumer focused (ideally mobile first company)
• Proven experience in driving website growth and user acquisition.
• Strong background in data-driven decision-making, with proficiency in tools like Google Analytics, Mixpanel, and A/B testing platforms.
• Demonstrated success in optimizing conversion funnels and increasing app downloads through website optimizations.
• Familiarity with SEO best practices and digital marketing strategies to drive organic traffic.
• Experience working cross-functionally with design, marketing, and engineering teams to deliver measurable product outcomes.

If you\’d be interested in learning more then please click \”apply\” or reach out directly to hello@recruited.tech 💻