At a Glance
- Tasks: Lead digital marketing strategies and drive online growth for a new beauty brand.
- Company: Exciting beauty brand launching soon, offering a dynamic work environment.
- Benefits: Competitive salary, 20+ days holiday, and hybrid working options.
- Other info: Fast-paced, entrepreneurial culture with opportunities for personal growth.
- Why this job: Join at the start of an exciting journey and make a real impact.
- Qualifications: 4+ years in digital marketing with experience in beauty or lifestyle brands.
The predicted salary is between 35000 - 45000 £ per year.
Are you a commercially minded Digital Marketing Manager looking for the opportunity to make a real impact from day one? We're recruiting for an exciting new beauty brand preparing for launch and looking for an ambitious digital marketer to take ownership of its online growth strategy. This is a rare opportunity to join a business at the very start of its journey and play a key role in building brand awareness, driving customer acquisition and growing a loyal online community.
The Role
Working closely with the senior leadership team, you will be responsible for developing, implementing and optimising digital marketing activity across multiple channels. This is a hands‑on role where you’ll have the freedom to influence strategy whilst remaining involved in day‑to‑day execution.
Key responsibilities include:
- Developing and delivering the overall digital marketing strategy
- Managing customer acquisition campaigns across Meta, Google, TikTok and other relevant platforms
- Creating and optimising email and SMS marketing campaigns, customer journeys and automations
- Driving ecommerce performance and conversion optimisation across Shopify
- Analysing campaign performance and customer data to identify growth opportunities
- Supporting product launches and key marketing campaigns
- Managing marketing budgets and reporting on performance metrics
- Working closely with influencer, PR and external agency partners
- Identifying emerging trends and opportunities within the digital landscape
About You
We're looking for someone who can confidently take ownership of digital marketing activity and thrive in a fast‑paced, entrepreneurial environment. You’ll ideally have:
- 4+ years’ experience in Digital Marketing, Ecommerce Marketing or Growth Marketing
- Experience within beauty, fragrance, fashion, lifestyle or a direct‑to‑consumer brand is highly desirable
- Strong experience across paid social, CRM, email marketing and customer acquisition
- Experience using Shopify, Klaviyo, Meta Ads Manager and Google Ads
- A highly analytical and commercial approach
- Excellent organisational skills and attention to detail
- The ability to work independently and make things happen
- Previous experience within beauty, fashion, lifestyle or DTC brands would be advantageous
What's on Offer?
Salary: £35,000 - £45,000 depending on experience
Holiday: 20 days +
Digital Marketing Manager employer: RecruitAbility Ltd
Join a dynamic and innovative beauty brand at the forefront of its launch, where your contributions as a Digital Marketing Manager will be pivotal in shaping the company's online presence. Enjoy a supportive work culture that fosters creativity and collaboration, alongside opportunities for professional growth in a fast-paced environment. With a competitive salary and a hybrid working model based in Bishop's Stortford, this role offers the chance to make a meaningful impact while being part of an exciting journey.
