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- Tasks: Join a dynamic team to enhance customer loyalty through innovative email and SMS marketing campaigns.
- Company: Work with a leading Chester-based tour operator known for its vibrant culture and commitment to excellence.
- Benefits: Enjoy a competitive salary, generous holiday allowance, and perks like retail discounts and life insurance.
- Why this job: Be part of a creative environment where your ideas can shape marketing strategies and impact customer experiences.
- Qualifications: Must have experience in CRM marketing and digital marketing roles, with strong project management skills.
- Other info: This is a permanent, Monday to Friday role, perfect for those looking to grow in the marketing field.
The predicted salary is between 24000 - 36000 £ per year.
Recruit4staff is proud to be representing their client, a leading Chester-based tour operator in their search for an experienced Marketing Executive to work in their busy office based in Chester.
For the successful Marketing Executive, our client is offering:
- £28,000 - £30,000 per annum
- Days role, Monday - Friday
- Permanent role
- 23 days holiday rising 1 day per year (up to 25) + Bank Holidays
- Company Pension Scheme
- Discounted personal holidays
- Competitive Benefits Package Inc. Eye Care, Life Insurance, Retail Discounts, L&D Funding
The Role of the Marketing Executive:
- Responsible for working closely with all levels of management within the business in order to provide support in all areas of the employee lifecycle
- Supporting the CRM strategy to improve customer loyalty and retention
- Working with the CRM Manager to plan and execute email and SMS marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns.
- Manage monthly email marketing calendar
- Deliver flawless campaign execution by working to agreed processes and SLAs
- Ensuring marketing is delivered against the agreed tone of voice and brand guidelines
- Use reporting tools like Google Analytics to analyse email statistics and use key metrics to report on consumer insights, content, and performance
- Analyse the performance of email marketing campaigns to provide actionable insights and improvements for future development
- Manage reporting of regular email campaigns, comparing performance against the targets, and communicating to internal stakeholders.
- Identify new target audiences for email campaigns
- Assist with day-to-day administration tasks
What our client is looking for in a Marketing Executive:
- Experience in CRM marketing - ESSENTIAL
- Proven experience in a digital marketing position / similar role - ESSENTIAL
- Strong understanding of marketing automation tools
- Experience of end-to-end email campaign development and automation - ESSENTIAL
- Experience with A/B testing
- Strong project management skills
Key skills or similar Job titles: Marketing Executive, CRM Executive, Marketing Associate, Marketing Supervisor
Commutable from: Chester, Wrexham, Runcorn, Warrington, Llay, Buckley, Flint, Deeside
For further information about this and other positions please apply now.
CRM Marketing Executive in Chester employer: Recruit4Staff (Wrexham) Ltd.
Contact Detail:
Recruit4Staff (Wrexham) Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Marketing Executive in Chester
✨Tip Number 1
Familiarise yourself with the latest trends in CRM marketing. Understanding current strategies and tools will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 2
Network with professionals in the marketing field, especially those who work in CRM. Attend local marketing events or join online forums to connect with others and gain insights that could be beneficial during your application process.
✨Tip Number 3
Prepare to discuss specific examples of your past email marketing campaigns. Be ready to share metrics and outcomes that demonstrate your ability to drive customer engagement and retention.
✨Tip Number 4
Research the company’s brand voice and marketing style. Tailoring your conversation to align with their existing strategies can set you apart as a candidate who truly understands their business.
We think you need these skills to ace CRM Marketing Executive in Chester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in CRM marketing and digital marketing roles. Use specific examples that demonstrate your skills in email campaign development and automation.
Craft a Compelling Cover Letter: Write a cover letter that addresses the key responsibilities of the Marketing Executive role. Mention your familiarity with marketing automation tools and your ability to analyse campaign performance using tools like Google Analytics.
Showcase Relevant Experience: In your application, emphasise your proven experience in end-to-end email campaign development and A/B testing. Provide metrics or results from previous campaigns to illustrate your success.
Follow Application Instructions: Ensure you follow any specific application instructions provided by Recruit4staff. This may include submitting your application through their website or including certain documents. Double-check everything before hitting submit!
How to prepare for a job interview at Recruit4Staff (Wrexham) Ltd.
✨Showcase Your CRM Experience
Make sure to highlight your previous experience in CRM marketing during the interview. Be prepared to discuss specific campaigns you've worked on, the tools you used, and the results you achieved. This will demonstrate your capability to support the company's CRM strategy effectively.
✨Demonstrate Your Digital Marketing Knowledge
Since the role requires a strong understanding of digital marketing, brush up on the latest trends and tools in the industry. Be ready to talk about your experience with email marketing, automation tools, and A/B testing, as these are crucial for the position.
✨Prepare for Campaign Discussions
Expect to discuss your approach to planning and executing email and SMS marketing campaigns. Prepare examples of how you've managed campaign calendars and ensured flawless execution, as this will show your project management skills and attention to detail.
✨Use Data to Your Advantage
Familiarise yourself with reporting tools like Google Analytics. Be ready to explain how you've used data to analyse campaign performance and make improvements. This will illustrate your analytical skills and your ability to provide actionable insights.
