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- Tasks: Join our team as a Marketing Executive, driving CRM strategies and executing email campaigns.
- Company: Work with a leading Chester-based tour operator known for its vibrant culture and growth opportunities.
- Benefits: Enjoy a competitive salary, 23 days holiday, pension scheme, and exciting perks like retail discounts.
- Why this job: Be part of a dynamic team, enhance customer loyalty, and make a real impact in marketing.
- Qualifications: Must have experience in CRM marketing and digital marketing roles, with strong project management skills.
- Other info: This is a permanent, Monday to Friday role, perfect for those looking to grow in a supportive environment.
The predicted salary is between 24000 - 30000 £ per year.
Recruit4staff is proud to be representing their client, a leading Chester-based tour operator in their search for an experienced Marketing Executive to work in their busy office based in Chester.
For the successful Marketing Executive, our client is offering:
- £28,000 - £30,000 per annum
- Days role, Monday - Friday
- Permanent role
- 23 days holiday rising 1 day per year (up to 25) + Bank Holidays
- Company Pension Scheme
- Discounted personal holidays
- Competitive Benefits Package Inc. Eye Care, Life Insurance, Retail Discounts, L&D Funding
The Role of the Marketing Executive:
- Responsible for working closely with all levels of management within the business in order to provide support in all areas of the employee lifecycle
- Supporting the CRM strategy to improve customer loyalty and retention
- Working with the CRM Manager to plan and execute email and SMS marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns.
- Manage monthly email marketing calendar
- Deliver flawless campaign execution by working to agreed processes and SLAs
- Ensuring marketing is delivered against the agreed tone of voice and brand guidelines
- Use reporting tools like Google Analytics to analyse email statistics and use key metrics to report on consumer insights, content, and performance
- Analyse the performance of email marketing campaigns to provide actionable insights and improvements for future development
- Manage reporting of regular email campaigns, comparing performance against the targets, and communicating to internal stakeholders.
- Identify new target audiences for email campaigns
- Assist with day-to-day administration tasks
What our client is looking for in a Marketing Executive:
- Experience in CRM marketing - ESSENTIAL
- Proven experience in a digital marketing position / similar role - ESSENTIAL
- Strong understanding of marketing automation tools
- Experience of end-to-end email campaign development and automation - ESSENTIAL
- Experience with A/B testing
- Strong project management skills
Key skills or similar Job titles: Marketing Executive, CRM Executive, Marketing Associate, Marketing Supervisor
Commutable from: Chester, Wrexham, Runcorn, Warrington, Llay, Buckley, Flint, Deeside
For further information about this and other positions please apply now.
CRM Marketing Executive employer: Recruit4Staff (Wrexham) Ltd.
Contact Detail:
Recruit4Staff (Wrexham) Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest CRM marketing trends and tools. Being knowledgeable about current technologies and strategies will not only boost your confidence but also show us that you're proactive and passionate about the field.
✨Tip Number 2
Network with professionals in the industry, especially those who work in CRM marketing. Attend relevant events or join online forums to connect with others, as personal recommendations can often lead to job opportunities.
✨Tip Number 3
Prepare to discuss specific examples of your past email marketing campaigns during the interview. Highlight your experience with A/B testing and how you used data analytics to improve campaign performance, as this will demonstrate your hands-on expertise.
✨Tip Number 4
Research our company culture and values before the interview. Understanding what we stand for will help you tailor your responses and show us that you're a great fit for our team.
We think you need these skills to ace CRM Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in CRM marketing and digital marketing roles. Use specific examples that demonstrate your skills in email campaign development and automation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's CRM strategy. Mention how your previous experiences align with the responsibilities outlined in the job description.
Highlight Relevant Skills: Emphasise your strong project management skills and familiarity with marketing automation tools. Include any experience you have with A/B testing and using analytics tools like Google Analytics to improve campaign performance.
Follow Application Instructions: Ensure you follow all application instructions provided by Recruit4staff. Submit your application through our website, and double-check that all required documents are included and formatted correctly.
How to prepare for a job interview at Recruit4Staff (Wrexham) Ltd.
✨Showcase Your CRM Experience
Make sure to highlight your previous experience in CRM marketing during the interview. Be prepared to discuss specific campaigns you've worked on, the tools you used, and the results you achieved. This will demonstrate your capability to support their CRM strategy effectively.
✨Familiarise Yourself with Marketing Automation Tools
Since a strong understanding of marketing automation tools is essential for this role, take some time to research and familiarise yourself with popular platforms. Mention any relevant tools you’ve used in past roles and how they contributed to successful campaigns.
✨Prepare for A/B Testing Discussions
A/B testing is a key part of email campaign development. Be ready to explain your experience with A/B testing, including what you tested, the outcomes, and how it influenced future campaigns. This shows your analytical skills and commitment to continuous improvement.
✨Demonstrate Strong Project Management Skills
As project management is crucial for this position, think of examples where you successfully managed multiple projects or campaigns simultaneously. Discuss how you prioritised tasks, met deadlines, and ensured flawless execution, which will resonate well with the interviewers.
