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For Companies At a Glance
- Tasks: Lead innovative marketing campaigns that drive growth and engagement in financial services.
- Company: Join one of the UK's fastest-growing financial planning firms with a collaborative culture.
- Benefits: Remote work, competitive salary, and opportunities for professional development.
- Other info: Opportunity for career growth in a fast-paced, regulated industry.
- Why this job: Make a real impact by combining creativity and data in a dynamic environment.
- Qualifications: Experience in financial services and strong campaign management skills required.
The predicted salary is between 40000 - 50000 £ per year.
Recruit Wealth are delighted to be representing one of the UK’s fastest-growing national Financial Planning firms, currently undergoing an exciting period of private equity backed expansion and strategic acquisition. This highly regarded organisation offers a truly holistic client proposition, combining financial planning, wealth management, investment management and professional services to deliver exceptional outcomes for private clients across the UK.
Their marketing team now seeks to hire for a high-performing Marketing Campaign Manager to take ownership of integrated, multi-channel campaigns. This role is ideally suited to someone who has already operated within financial services or financial planning and understands the balance between commercial impact and regulatory responsibility. You’ll combine strategy, creativity and data to deliver campaigns that genuinely move the needle, owning everything from concept through to optimisation, with clear visibility of the results you drive.
The Opportunity
You’ll be responsible for translating business objectives into targeted, insight-led campaigns that generate high-quality leads and support long-term growth. Working closely with sales, compliance and senior stakeholders, you’ll deliver campaigns that are not only engaging but also fully aligned to financial services regulation and client expectations. Your ability to navigate a regulated environment and understand the nuances of financial audiences will be key to success.
Key Responsibilities
- Campaign Strategy & Planning
- Translate business objectives into clear, insight-led campaign strategies
- Define audiences, messaging, KPIs and success measures
- Plan and deliver integrated campaigns across digital, email, social, content, paid media and offline channels
- Ensure all campaigns are fully compliant with financial services regulation and internal governance
- Campaign Delivery & Ownership
- Lead campaigns end-to-end: concept, execution, optimisation, reporting
- Manage timelines, budgets, resources and dependencies
- Coordinate cross-functional teams including compliance, sales and external agencies
- Proactively manage risks and ensure campaigns remain aligned to regulatory requirements
- Content & Messaging
- Develop compelling, compliant messaging tailored to financial audiences
- Write and brief campaign assets including emails, landing pages, ads and nurture journeys
- Ensure all content is clear, accurate and suitable within a regulated environment
- Digital, Data & CRM
- Implement UTM tracking to ensure accurate attribution
- Use Google Analytics to track performance and user behaviour
- Leverage HubSpot for campaign execution, automation and lead nurturing
- Build and optimise customer journeys with a strong understanding of financial decision-making processes
- Performance & Optimisation
- Monitor campaigns against KPIs in real time
- Produce clear, insight-led reports for stakeholders
- Optimise campaigns using data and performance trends
- Feed learnings into future campaign strategy
- Budget Management
- Manage campaign budgets effectively, ensuring strong ROI
- Track and reallocate spend based on performance
Key Experiences and Deliverables
- Proven experience within financial services, financial planning or wealth management
- Strong understanding of working within a regulated environment and compliance frameworks
- Track record of delivering successful multi-channel marketing campaigns
- Strong copywriting skills, with the ability to produce clear, compliant financial messaging
- Strong analytical mindset with the ability to turn data into actionable insight
- Highly organised, able to manage multiple campaigns simultaneously
- Hands-on experience with: HubSpot (campaigns, workflows, reporting), Google Analytics, UTM tracking and attribution, Website CMS platforms
Personal Attributes
- Detail-driven, with a strong appreciation for compliance and accuracy
- Commercially aware with a focus on measurable outcomes
- Confident stakeholder manager, able to work closely with compliance and senior teams
- Proactive, solutions-focused and comfortable in a fast-paced environment
What success looks like in this role
- Campaigns delivered on time, on budget and fully compliant
- Tangible impact on lead generation, engagement and conversion
- Strong stakeholder confidence, particularly across compliance and leadership teams
- Continuous improvement in campaign performance and ROI
This is a home-based/remote role with occasional travel as and when the team and business requires. An excellent opportunity to join a leading Financial Services name.
Marketing Campaign Manager in London employer: Recruit Wealth Ltd
Contact Detail:
Recruit Wealth Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the financial services sector, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past campaigns, especially those that had a measurable impact. This will not only showcase your experience but also demonstrate your understanding of compliance and regulatory requirements.
✨Tip Number 3
Prepare for interviews by brushing up on industry trends and regulations. Being able to discuss how you can navigate the complexities of financial marketing will impress potential employers and show you're serious about the role.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to connect with top firms looking for talent like yours. Plus, it shows you're proactive and genuinely interested in the opportunities we offer.
We think you need these skills to ace Marketing Campaign Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in financial services. We want to see how your skills align with the role of Marketing Campaign Manager, so don’t hold back on showcasing your relevant achievements!
Showcase Your Campaign Success: When detailing your past campaigns, focus on the results you achieved. Use metrics and data to illustrate your impact, as we love seeing how you’ve driven lead generation and engagement in previous roles.
Be Compliant and Clear: Since this role involves navigating a regulated environment, it’s crucial to demonstrate your understanding of compliance. Make sure your application reflects your ability to create clear and compliant messaging tailored for financial audiences.
Apply Through Our Website: We encourage you to submit your application through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for this exciting opportunity with us at Recruit Wealth!
How to prepare for a job interview at Recruit Wealth Ltd
✨Know Your Financial Services Stuff
Make sure you brush up on your knowledge of financial services and regulations. Understand the nuances of the industry, as this will help you demonstrate your ability to navigate a regulated environment during the interview.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-channel campaigns you've managed in the past. Be ready to discuss how you translated business objectives into actionable strategies and the results you achieved, especially in terms of lead generation and ROI.
✨Get Familiar with Tools and Analytics
Since the role involves using tools like HubSpot and Google Analytics, make sure you can talk about your hands-on experience with these platforms. Highlight how you've used data to optimise campaigns and improve performance in previous roles.
✨Engage with Stakeholders
Demonstrate your stakeholder management skills by discussing how you've collaborated with sales, compliance, and other teams in the past. Show that you understand the importance of aligning campaigns with both client expectations and regulatory requirements.