At a Glance
- Tasks: Lead innovative marketing campaigns and elevate brand presence across diverse sectors.
- Company: Dynamic company in Middlesbrough with a focus on creativity and strategy.
- Benefits: Competitive salary, career growth, and the chance to work with a talented team.
- Other info: Flexible working environment with opportunities for travel and networking.
- Why this job: Make a real impact by driving brand awareness and revenue through creative marketing.
- Qualifications: 3-5 years in marketing management with B2B and B2C experience preferred.
The predicted salary is between 36000 - 44000 £ per year.
A client based in the Middlesbrough area is recruiting for a Group Marketing Manager. We are seeking a creative, versatile, and strategic Group Marketing Manager to elevate our brand presence and spearhead innovative marketing campaigns across diverse sectors.
The Role
As our Group Marketing Manager, variety is guaranteed. One day you might be optimising high-impact B2B digital campaigns for industrial cables, and the next you could be planning promotions for a luxury restaurant and nightlife venue. Based at our Middlesbrough head office, you will lead our talented marketing team to deliver data-driven, commercially focused campaigns that boost brand awareness and drive revenue across the entire group.
Key Responsibilities
- Multi-Brand Strategy: Design and execute distinct, tailored marketing roadmaps for the company.
- Trade Shows & Industry Events: Plan, coordinate, and oversee our presence at major trade shows, exhibitions, and industry expos to generate leads and showcase our brands to key B2B audiences.
- Digital & Omnichannel Marketing: Drive SEO, PPC, email marketing, and social media ecosystems across both B2B and B2C markets.
- Content & Campaign Creation: Oversee the production of compelling content, promotional materials, and multi-channel advertising campaigns.
- Analytics & ROI: Continuously monitor, analyse, and report on campaign performance to optimise marketing spend and maximise return on investment.
- Team Leadership: Mentor internal marketing professionals and manage partnerships with external creative and PR agencies.
What We Are Looking For
- Experience: 3 to 5 years in a marketing management role, with a strong mix of B2B and B2C/hospitality exposure being a distinct advantage.
- Versatility: The ability to effortlessly switch mindsets between corporate industrial distribution and fast-paced retail/hospitality.
- Digital & Event Expertise: Proficiency in Google Analytics, e-commerce platforms, social management tools, and trade show project management.
- Communication Skills: Exceptional copywriting, stakeholder management, and networking abilities.
- Location: Full-time availability at our Middlesbrough office, with flexibility for occasional travel to regional sites and events.
Ideal experience below
- Hospitality
- Email marketing
- Branding
- Marketing campaign planning
- Digital analytics tools
- Social media management
- Performance reporting in digital marketing
- Content marketing
- Events management
- Multi-channel digital marketing campaigns
- Leadership
- Communication skills
- Business lead generation
- Multichannel marketing
- Copywriting
- Analytics
Group Marketing Manager employer: Recruit Select Limited
As a Group Accounts Manager in our dynamic organisation, you will thrive in a supportive work culture that values collaboration and innovation. We offer competitive benefits, including professional development opportunities tailored to your career growth, all within a vibrant location that fosters both personal and professional fulfilment. Join us to be part of a team that is committed to excellence in the Freight Industry, where your expertise in multi-currency accounting will be truly valued.
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Recruit Select Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Recruit Select Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Recruit Select Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Recruit Select Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Group Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Recruit Select Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Recruit Select Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Recruit Select Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Recruit Select Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Recruit Select Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Recruit Select Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
