At a Glance
- Tasks: Drive strategic execution and enhance retailer relationships for top hygiene and health brands.
- Company: Reckitt, a leading global employer committed to inclusivity and innovation.
- Benefits: Competitive salary, career growth opportunities, and a chance to make a real impact.
- Other info: Collaborative environment with a focus on personal development and performance management.
- Why this job: Join a dynamic team at a FTSE10 company and shape the future of health and hygiene.
- Qualifications: Strong commercial acumen and experience in category management and sales strategy.
The predicted salary is between 60000 - 80000 £ per year.
This job is with Reckitt, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. We are Reckitt, home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.
About the role: You will work on the front line of strategic execution and at the centre of product delivery within a FTSE10 Company and one of the top 3 TV advertisers in the UK - with results that consistently outperform our competitors. Our brands are Number 1 or Number 2 brands in all their primary markets and we work with key retail players like Tesco, Boots, Asda and Sainsbury (amongst many others!). You will be able to say that you work for the most successful market innovator in the sector - with 30% of sales over three years coming from new products - and a company recognised for the strength of its commercial capabilities, offering numerous career opportunities.
Your responsibilities: You will be responsible for influencing and driving our key retailer relationships to advance the in-store execution of the category. The role will involve internal cross functional working with the National Account and the trade marketing teams and ensuring clear strategic building blocks and tactics are being driven with the appropriate sense of urgency externally to result in store excellence and retailer performance. Reporting into Head of Category Development UK.
- Develop and deliver effective 4P execution based on local Success Models and an understanding of customers, categories and consumers to maximise category performance.
- Liaise with Trade Marketing to ensure that NPD plans and wider categories are aligned and best practices are shared.
- Customise strategies and plans to align with and support the retailers strategy.
- Own and lead category storytelling, ensuring insight-led, retailer-ready narratives that land clearly with buying and merchandising teams.
- Effectively negotiate mutually beneficial solutions with various stakeholders and influence key decision-makers to improve in-store presence and execution of the category.
- Implement own initiatives from concept to in-store execution.
- Embed shopper-centric thinking into all recommendations, using missions, occasions and behaviours to shape plans.
- Lead space and layout optimisation across shelves to maximise availability and conversion.
- Drive the range review process.
- Understand and consider the impact of own decisions and independent action within other Reckitt units and wider business.
- Act as the category subject-matter expert, bringing thought leadership to both internal teams and customers.
- Manage and develop direct report/s, setting clear objectives, providing regular coaching and feedback, and driving high performance through effective performance management, capability building and prioritisation aligned to category and business goals.
The experience we're looking for: Strong commercial acumen with a clear understanding of the Customer Management Process. Able to translate category strategy into retailer-relevant execution and financial impact, including sales, margin, ranging, space productivity and ROI, with a solid understanding of retailer P. Field sales management, Ecommerce, Analysing sales and Ecommerce data, Leadership skills, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product planning, financial acumen, commercial acumen, Sales negotiation.
Senior Category Development Manager - Boots employer: Reckitt
Reckitt is an exceptional employer that champions inclusivity and diversity, making it a great place for individuals seeking meaningful careers in the health and hygiene sector. With a strong focus on employee growth and collaboration, Reckitt offers numerous opportunities for advancement within a dynamic and fast-paced environment, all while being part of a company that prioritises access to quality wellness products for all. Located in the UK, employees benefit from working with leading retail partners and being part of a globally recognised brand that consistently outperforms its competitors.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Category Development Manager - Boots
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. We can’t stress enough how important it is to make connections that could lead to job opportunities.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want you to be able to show how your values align with theirs, especially since Reckitt is all about making a positive impact.
✨Tip Number 3
Practice your pitch! You should be able to clearly articulate your experience and how it relates to the role of Senior Category Development Manager. We recommend rehearsing with a friend or in front of a mirror.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Category Development Manager - Boots
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Senior Category Development Manager. Highlight your experience in category management and any relevant achievements that align with Reckitt's goals. We want to see how you can contribute to our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about hygiene, health, and nutrition. Share specific examples of how you've influenced retailer relationships or driven category performance in the past.
Showcase Your Commercial Acumen:We’re looking for strong commercial skills, so make sure to highlight your understanding of the Customer Management Process. Include any experiences where you've translated strategy into successful execution and financial impact.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Reckitt. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Reckitt
✨Know Your Brands
Before the interview, dive deep into Reckitt's portfolio. Familiarise yourself with their top brands and recent product launches. This will not only show your enthusiasm but also help you discuss how your experience aligns with their category development goals.
✨Master the 4P Execution
Understand the 4Ps (Product, Price, Place, Promotion) and be ready to discuss how you've successfully executed these in previous roles. Prepare specific examples that demonstrate your ability to maximise category performance through strategic execution.
✨Showcase Your Negotiation Skills
Reckitt values strong negotiation skills. Think of instances where you've influenced key decision-makers or negotiated mutually beneficial solutions. Be prepared to share these stories, highlighting your approach and the outcomes.
✨Emphasise Collaboration
This role requires cross-functional teamwork. Prepare to discuss how you've effectively collaborated with different teams, such as trade marketing or sales. Highlight your ability to build relationships and drive shared success, which is crucial for this position.
