Head of Design Excellence 3D & CGI

We are Reckitt Home to the world\’s best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Marketing Excellence Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world\’s most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community – alongside our leading-edge Marketing Academy – your opportunities to grow and upskill will be extensive. About the role

The Head of Design Excellence – 3D leads the creative development and deployment of 3D design and CGI experiences across Reckitt’s Powerbrands. This role ensures that 3D brand expression – from structural design to immersive CGI storytelling – is aligned with Reckitt’s brand principles and elevates the consumer experience across packaging, product, and digital touchpoints.
Distinct from Reckitt’s R&D 3D team, which focuses on technical feasibility and engineering, this role sits firmly in the creative and experiential domain, driving visual appeal, emotional connection, and consumer-led design outcomes. The ideal candidate will bring expertise from industrial design, product experience, or 3D brand storytelling, and collaborate closely with both internal teams and specialist CGI partners.

Your responsibilities

1. 3D Brand Innovation & Design Leadership

Lead the creative vision for 3D brand experiences across packaging, product, and content.

Translate consumer insights, brand strategies, and business goals into beautifully designed 3D forms that enhance usability, desirability, and visual distinctiveness.

Ensure all 3D work reflects Reckitt’s commitment to inclusive design, accessibility, and brand purpose.

Provide strategic direction and critique on all 3D concepts, ensuring consistency across categories.

2. CGI Storytelling & Visual Brand Expression

Oversee the development of CGI toolkits and 3D assets that bring to life product science, benefits, and rituals.

Partner with agencies and digital production teams to deliver world-class 3D content for eCommerce, marketing, and experience platforms.

Lead storytelling development for digital twins, animated content, and immersive CGI that elevates consumer understanding and brand equity.

Define standards and best practices for CGI and real-time rendering outputs across the brand portfolio.

3. Cross-Functional Collaboration

Collaborate with R&D 3D teams to ensure creative vision is supported by technical feasibility and manufacturing requirements.

Partner with Sustainability and Packaging Development to explore innovative 3D materials and reduce environmental impact through design.

4. Capability Building & Agency Oversight

Lead and manage relationships with external CGI and 3D design partners, ensuring quality, efficiency, and alignment with Reckitt’s vision.

Define the roadmap for future in-house 3D/CGI capabilities, including team structure, tools, and training.

Champion the use of cutting-edge 3D design tools and platforms, such as CAD, 3D sculpting, and real-time rendering software.

Build internal knowledge and confidence in 3D storytelling through education, inspiration, and pilot projects.

The experience we\’re looking for

Experience & Qualifications

12+ years of experience in 3D design, industrial design, or visual brand storytelling, ideally within brand, innovation, or creative agency environments.

A strong portfolio of work that demonstrates beautiful, consumer-relevant 3D product and CGI experiences.

Proven ability to lead multidisciplinary design teams and external partners.

Experience creating 3D solutions that balance aesthetic quality with business impact and user experience.

Familiarity with software such as Blender, Cinema 4D, Keyshot, Rhino, ZBrush, or Unreal Engine.

Skills

3D Design Mastery: Expert understanding of form, structure, materiality, and product storytelling.

CGI Direction: Ability to translate science, consumer benefits, and brand emotion into compelling visual content.

Creative Strategy: Skilled in balancing visual creativity with consumer insight and business objectives.

Cross-Disciplinary Collaboration: Works seamlessly with R&D, Marketing, and Digital teams.

Vendor & Project Management: Experience overseeing agency partners and managing delivery timelines.

Mindset & Leadership Approach

Visionary & Future-Focused: Always pushing boundaries of what 3D design and CGI can offer.

Consumer-Centric: Passionate about designing with real people, needs, and contexts in mind.

Inspiring & Articulate: Able to clearly communicate vision, critique work, and mentor others.

Hands-On & Adaptive: Willing to prototype, test, and pivot as ideas evolve.

Detail-Oriented & Quality Driven: Relentless pursuit of visual and experiential excellence.

The skills for success Brand Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Digital Marketing, Commercial accumen, Collaboration, FMCG/Consumer Health Experience. What we offer With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt\’s potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt\’s pay for performance philosophy. Equality We recognise that in real life, great people don\’t always \’tick all the boxes\’. That\’s why we hire for potential as well as experience. Even if you don\’t meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law. #J-18808-Ljbffr