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- Tasks: Lead digital marketing strategies and drive eCommerce growth for a trendy jewellery brand.
- Company: Exciting jewellery brand looking for a dynamic marketing leader.
- Benefits: Competitive salary, creative freedom, and opportunities for professional development.
- Why this job: Make a real impact by blending creativity with data-driven decisions in a fast-paced environment.
- Qualifications: Proven experience in eCommerce marketing and strong leadership skills required.
- Other info: Join a vibrant team and help shape the future of a growing brand.
The predicted salary is between 60000 - 80000 £ per year.
Are you a hands-on marketing leader ready for your next challenge? I’m partnering with an exciting jewellery brand to find a commercially driven Digital Marketing Manager, Ecommerce Manager, or Head of Digital to lead their next phase of growth. This is a role for someone who blends creativity with performance, comfortable taking ownership, staying close to the detail, and delivering measurable results. You know how to turn great products into compelling campaigns, lead from the front, and use data to inform smarter decisions. Confident across Shopify, email marketing, and creative direction, you bring energy, pace, and accountability to everything you do. This opportunity is ideal for someone who can think strategically while remaining hands-on, someone who isn’t afraid to roll up their sleeves and make things happen.
Key Responsibilities
- Marketing Strategy & Ownership
- Own and execute the marketing strategy aligned to revenue and growth targets.
- Set and track KPIs across acquisition, retention, and conversion.
- Identify growth opportunities and optimise performance.
- Ensure all activity is commercially driven and measurable.
- Team Leadership
- Lead, mentor, and develop the in-house marketing team.
- Create clarity, structure, and accountability.
- Maintain high standards across creative and performance.
- Support execution where needed to maintain pace and quality.
- Content & Campaigns
- Oversee content calendar aligned to launches and key trading periods.
- Lead campaign planning and execution.
- Ensure consistency across all channels (web, email, paid, social).
- Align creative output with commercial goals.
- Brand & Creative Execution
- Direct photoshoots from concept to delivery.
- Ensure high-quality, on-brand, commercially effective assets.
- Maintain consistency across all brand touchpoints.
- Website & CRO
- Analyse performance and optimise customer journeys.
- Improve conversion rates through testing and iteration.
- Implement updates within Shopify.
- Run A/B tests across content, layout, and offers.
- Email, Paid & Agencies
- Own email strategy (Klaviyo) and campaign performance.
- Manage and challenge external agencies.
- Drive strong ROAS and CPA outcomes.
- Adapt quickly based on performance insights.
- Data & Reporting
- Monitor key metrics (CAC, ROAS, LTV, CVR, retention).
- Turn insights into clear action plans.
- Report performance and progress to leadership.
Requirements
- Proven experience in a senior marketing role within eCommerce or a product-led brand.
- Strong commercial mindset with a track record of driving growth and performance.
- Hands-on experience with Shopify and website optimisation.
- Advanced knowledge of email marketing, ideally using Klaviyo.
- Experience managing and holding agencies accountable for performance.
- Ability to plan and execute campaigns from concept to launch.
- Confidence in directing creative and overseeing photoshoots.
- Strong analytical skills with the ability to turn data into action.
- Excellent leadership skills with experience managing and developing a team.
- Highly organised, proactive, and comfortable working in a fast-paced environment.
Head of Digital & Ecommerce in Watford employer: REC-REVOLUTION LTD
Contact Detail:
REC-REVOLUTION LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital & Ecommerce in Watford
✨Tip Number 1
Network like a pro! Reach out to connections in the jewellery and eCommerce space. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best campaigns and results. Use data to back up your achievements, especially if you’ve driven growth or improved conversion rates. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly with a tailored message showcasing how you can help them grow. We love seeing candidates take the initiative!
✨Tip Number 4
Keep your online presence sharp! Make sure your LinkedIn profile is up-to-date and reflects your experience in digital marketing and eCommerce. Engage with relevant content and connect with industry leaders. It’s all about making those valuable connections!
We think you need these skills to ace Head of Digital & Ecommerce in Watford
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, don't hold back on showcasing your creativity! Use engaging language and examples that highlight how you've turned great products into compelling campaigns in the past. We want to see your personality shine through!
Be Data-Driven: Make sure to include specific metrics and results from your previous roles. We love seeing how you've used data to inform decisions and drive growth. Remember, numbers speak louder than words, so let them do the talking for you!
Tailor Your Application: Take the time to tailor your CV and cover letter to match the job description. Highlight your experience with Shopify, email marketing, and team leadership. We appreciate when candidates show they've done their homework and understand what we're looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you're serious about joining our team!
How to prepare for a job interview at REC-REVOLUTION LTD
✨Know Your Numbers
Make sure you’re familiar with key metrics like CAC, ROAS, and CVR. Be ready to discuss how you've used these metrics in past roles to drive growth and performance. This shows that you can turn data into actionable insights, which is crucial for the Head of Digital & Ecommerce position.
✨Showcase Your Creativity
Prepare examples of successful campaigns you've led, especially those that blend creativity with measurable results. Discuss your experience with directing photoshoots and creating compelling content that aligns with commercial goals. This will highlight your ability to think strategically while being hands-on.
✨Demonstrate Leadership Skills
Be ready to talk about your experience in leading and mentoring teams. Share specific instances where you created clarity and accountability within your team, and how you maintained high standards across creative and performance. This will show that you can lead from the front and inspire others.
✨Familiarise Yourself with Tools
Brush up on your knowledge of Shopify and Klaviyo, as well as any other relevant tools. Be prepared to discuss how you've optimised websites or email strategies in the past. This will demonstrate your hands-on experience and readiness to dive into the role immediately.