At a Glance
- Tasks: Lead creative digital PR campaigns for the German market and secure link placements.
- Company: Join Reboot Online, a dynamic agency focused on innovative SEO digital PR strategies.
- Benefits: Enjoy remote work, a 4-day week, flexible hours, and a health care cash plan.
- Why this job: Be part of a fast-paced team that values creativity and offers opportunities for growth.
- Qualifications: Experience in digital PR, excellent communication skills, and proficiency in German required.
- Other info: Work from anywhere with our nomad policy and enjoy a supportive, energetic culture.
The predicted salary is between 24000 - 36000 £ per year.
Now\’s your chance! We are hiring for a German-speaking Senior Digital PR Executive to join Reboot Online. This role will be part of our SEO digital PR team, led by our Digital PR Account Director and Head of Digital PR.
You will have a strong grasp of German media, thrive in a fast-paced agency setting, possess excellent communication skills, and get excited about securing link placement KPIs for your data-led creative campaigns.
Joining the quickly expanding team at Reboot offers numerous benefits and perks, including fully remote work, a 4-day working week with Fridays off, and the opportunity to work from abroad.
Key Objective
As a Senior Digital PR Executive (German) at Reboot, your primary responsibility is to develop and implement link-earning digital PR campaigns for the German market. Your goal is to enhance our client\’s SEO rankings, increase their online presence, and drive engagement.
This involves monitoring German media across multiple sectors to generate campaign ideas. You will collect and analyze data where appropriate, build media lists, write press releases, foster strong journalist relationships, and outreach your campaigns to build German links.
Core Tasks
- Attend and contribute to campaign ideation
- Conduct desk research for campaigns
- Write press releases tailored for specific audiences
- Develop effective survey questions
- Build and maintain relationships with journalists (both UK and DE)
- Build targeted media lists
- Outreach to secure high-quality, relevant links for clients
- Achieve monthly link KPIs
- Monitor and track coverage proactively
About You
- Proactive & Creative — you spot opportunities and craft engaging stories
- Strong Writer & Communicator — clear, concise, and persuasive
- Highly Organized — skilled at managing multiple campaigns and deadlines
- Experienced in Digital PR — knows how to land coverage and reach link KPIs
- Resilient — adaptable, problem-solver, able to bounce back from challenges
- News-Savvy — passionate about news and spotting timely opportunities
- Lifelong Learner — committed to continuous professional and personal development
We Are EPIC
- Energetic
- Persistent
- Inquisitive
- Courageous
Apply
Send your CV, cover letter, and any supporting materials to HR@rebootonline.com, addressed to Zoë Blogg.
Required Skills
- Hands-on digital PR experience
- Excellent communication and presentation skills
- Ability to think outside-the-box
- Proficient in Microsoft Office/Excel
- Excellent writing and organizational skills
- Proactive with multi-tasking abilities
- Knowledge of search engines and basic SEO approaches
- German language skills
Job Perks
- Flexible Working Hours
- Company Pension
- 4-day Week (Fridays Off!)
- Remote Work
- Health Care Cash Plan
- Nomad Working Policy
Position Overview
Job Type: Full-Time
Salary: £28,000 – £31,000 per annum
Required Experience: PR & Marketing
Location: Remote – UK (London, Leeds, Manchester)
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Senior Digital PR Executive - German employer: Reboot Online
Contact Detail:
Reboot Online Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital PR Executive - German
✨Tip Number 1
Familiarise yourself with the German media landscape. Understanding key publications, journalists, and trends in Germany will help you tailor your outreach and pitch effectively.
✨Tip Number 2
Network with professionals in the digital PR space, especially those who have experience in the German market. Attend industry events or join online forums to build connections that could lead to valuable insights and opportunities.
✨Tip Number 3
Stay updated on current events and trending topics in Germany. This knowledge will enable you to craft timely and relevant campaigns that resonate with both journalists and audiences.
✨Tip Number 4
Demonstrate your creativity by preparing a few campaign ideas or case studies that showcase your ability to secure links and enhance SEO rankings. This proactive approach can set you apart during discussions.
We think you need these skills to ace Senior Digital PR Executive - German
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in digital PR, especially any work related to the German market. Emphasise your communication skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how your skills align with the job requirements, particularly your experience with link-earning campaigns and media relations.
Showcase Your Writing Skills: Since writing is a key part of this role, consider including a sample press release or a brief case study of a successful campaign you've worked on. This will demonstrate your ability to craft engaging content.
Highlight Your Knowledge of German Media: Discuss your familiarity with German media outlets and your ability to build relationships with journalists. This can set you apart from other candidates and show that you understand the market.
How to prepare for a job interview at Reboot Online
✨Showcase Your German Media Knowledge
Make sure to demonstrate your understanding of the German media landscape during the interview. Discuss specific publications or journalists you admire and how you would approach them for link placements.
✨Prepare Data-Driven Examples
Since the role involves data-led campaigns, come prepared with examples of past campaigns where you used data to drive decisions. Highlight how these efforts led to successful outcomes, especially in terms of securing links.
✨Emphasise Your Communication Skills
As a Senior Digital PR Executive, strong communication is key. Be ready to discuss how you tailor your messaging for different audiences and how you've built relationships with journalists in the past.
✨Demonstrate Your Proactivity
The company values proactive individuals. Share instances where you identified opportunities or solved problems creatively in previous roles. This will show that you can thrive in a fast-paced agency environment.