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- Tasks: Lead high-profile sports PR campaigns and manage a dynamic team.
- Company: Join an award-winning agency known for bold, creative PR strategies.
- Benefits: Enjoy hybrid work, creative freedom, and global client exposure.
- Why this job: Be part of a culture that celebrates individuality and empowers creativity.
- Qualifications: Experience in PR, especially in sports, with strong leadership skills.
- Other info: Diversity and inclusivity are valued; all backgrounds encouraged to apply.
The predicted salary is between 63000 - 90000 £ per year.
This range is provided by Realise Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Realise Talent
Founder | Talent Acquisition Director | Executive Search
PR Director – Sports – £75k-100k – London
Location: Hybrid (London-based 3 days a week in an amazing creative office environment)
About the Company:
An award-winning, fast-growing agency on a mission to transform how brands engage with the world. Known for pushing boundaries and breaking the status quo, they’ve built a reputation for creating bold, creative PR campaigns that go far beyond the expected.
They’ve partnered with some of the most exciting brands and industries, including sports, and have been delivering impactful earned media and creative communications since their inception. Working in a collaborative, high-energy environment, this agency has offices across multiple continents and is expanding rapidly.
The culture here is built on empowering individuals to be their most authentic selves, think big, and bring fresh ideas to the table. With a visionary leader at the helm, they champion creativity, autonomy, and a results-driven approach to every project.
The Role:
An opportunity to step into a PR Director role and lead the charge on high-profile sports campaigns. If you’re a senior PR professional with an impressive track record in developing stand-out integrated PR led creative campaigns, a passion for sports, and a knack for strategic thinking, we\’d like to speak to you.
You’ll play a critical role in shaping and executing PR strategies for renowned sports clients, leading from the front with big, bold ideas and overseeing their seamless delivery across earned media, partnerships, events, influencer activations, and more.
You’ll manage a talented, dynamic team, driving creative thinking and delivering campaigns that make waves in the sports industry. Your expertise will elevate the agency’s sports offering and ensure every campaign aligns with client objectives, exceeding expectations and delivering measurable results.
As a key player in the agency, you’ll have a seat at the leadership table, working closely with senior team members, pitching new business, developing client relationships, and contributing to the overall growth and success of the agency.
Responsibilities:
- Lead Strategy: Take ownership of the strategic direction for high-profile sports clients, creating bold, multifaceted PR campaigns that capture attention and achieve client objectives.
- Team Leadership: Lead, inspire, and develop your team, ensuring they’re motivated, challenged, and supported in their growth. You’ll empower your team to bring their best ideas to life while driving results.
- Client Relations: Build strong relationships with key clients, providing expert counsel, managing expectations, and ensuring that all campaigns exceed client goals.
- Media & Partnerships: Work with key media contacts, influencers, and partners to secure coverage and grow the clients\’ presence in the sports world. Ensure that all media and influencer strategies are effectively executed.
- Creative Execution: Collaborate closely with the strategy and creative teams to develop innovative and integrated campaigns across various platforms, ensuring all work is delivered to the highest standard.
- New Business & Pitches: Lead pitches and contribute to the agency’s growth by identifying new business opportunities within the sports sector.
- Campaign Oversight: Oversee campaign delivery from start to finish, ensuring everything runs smoothly, on time, and on budget. Evaluate success, manage reporting, and optimise strategies for future campaigns.
- Industry Leadership: Keep ahead of industry trends and news, ensuring the agency and clients stay relevant and at the forefront of the sports PR world.
Who Are You:
- Experienced PR Leader: You have solid experience in leading and executing PR campaigns, especially in the sports sector. You’ve managed high-profile clients, overseeing creative strategies and campaign execution.
- Strategic Thinker: You bring a strategic, big-picture mindset, always looking for opportunities to elevate client campaigns and deliver innovative solutions.
- Passionate about Sports: Your enthusiasm for sports isn’t just professional – it’s personal. You understand the power of sport as a tool for connection and cultural impact, and you’re excited to use that passion to create meaningful campaigns.
- Creative and Commercially Savvy: You excel at balancing creativity with commercial acumen, ensuring campaigns are not only innovative but also aligned with client objectives and deliver measurable results.
- A Natural Leader: You’re a seasoned manager who leads by example, supporting and inspiring your team while providing the guidance needed to help them reach their potential.
- Relationship Builder: You’re great at building and maintaining relationships, whether with clients, media, influencers, or internal teams. You’re known for your ability to manage expectations and communicate clearly.
- Adaptable & Driven: In a fast-paced environment, you thrive on change, enjoy new challenges, and are always looking for ways to improve and grow both personally and professionally.
Why Join?
- Creative Freedom: You’ll be part of an agency that thrives on creativity, where bold ideas are encouraged, and your innovative thinking will be valued.
- Global Reach: Work with exciting clients from around the world, gaining exposure to high-profile campaigns across sports, entertainment, and beyond.
- Career Growth: This is a senior role in a rapidly growing agency with ample opportunities to lead, influence, and grow alongside the business.
- A Culture of Empowerment: Join a team that celebrates individuality, encourages autonomy, and supports you in bringing your full self to work.
Location: Hybrid (London-based 3 days a week)
We are an equal opportunity employer.
We value inclusivity and diversity, believing it creates a better working world.
We love to see applicants from all different backgrounds and hire based on skills and potential, not solely focusing on prior experience.
Qualified applicants will receive consideration for employment without regard to age, disability, gender perception or identity, marital status, pregnancy or maternity, race or ethnicity, religion or belief, sex, or sexual orientation.
If you require any accessibility support, please let us know how we can improve your experience.
Seniority level
-
Seniority level
Director
Employment type
-
Employment type
Full-time
Job function
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Job function
Public Relations
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Industries
Public Relations and Communications Services and Spectator Sports
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PR Director - Sports employer: Realise Talent
Contact Detail:
Realise Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Director - Sports
✨Tip Number 1
Network with professionals in the sports PR industry. Attend relevant events, webinars, or conferences where you can meet potential colleagues or clients. Building relationships in this niche can give you insights into the agency's culture and expectations.
✨Tip Number 2
Stay updated on the latest trends in sports and PR. Follow industry leaders on social media and subscribe to relevant publications. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 3
Prepare to discuss specific campaigns you've led or contributed to in the sports sector. Be ready to explain your strategic thinking and the results achieved. This will showcase your experience and align with the agency's focus on impactful campaigns.
✨Tip Number 4
Familiarise yourself with the agency's previous work and clients. Understanding their style and approach will allow you to tailor your discussions and show how you can contribute to their mission of pushing boundaries in sports PR.
We think you need these skills to ace PR Director - Sports
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PR, particularly in the sports sector. Use specific examples of campaigns you've led and the results achieved to demonstrate your strategic thinking and creativity.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sports and how it drives your work in PR. Mention specific campaigns or clients you admire and explain how your skills align with the agency's mission to push boundaries.
Showcase Leadership Skills: Emphasise your leadership experience in your application. Provide examples of how you've inspired and developed teams, managed client relationships, and driven successful campaigns in previous roles.
Highlight Industry Knowledge: Demonstrate your understanding of current trends in sports PR. Mention any relevant industry news or insights that could show your proactive approach and ability to keep ahead of the curve.
How to prepare for a job interview at Realise Talent
✨Show Your Passion for Sports
Make sure to express your genuine enthusiasm for sports during the interview. Share personal experiences or insights that highlight your connection to the industry, as this role requires a deep understanding of how sports can impact culture and communication.
✨Demonstrate Strategic Thinking
Prepare to discuss specific examples of past campaigns you've led, focusing on your strategic approach. Highlight how you identified opportunities, crafted bold ideas, and achieved measurable results, as this agency values innovative and effective PR strategies.
✨Emphasise Team Leadership Skills
Be ready to talk about your experience in leading and inspiring teams. Share how you've supported team members' growth and fostered a collaborative environment, as this role involves managing a dynamic team and driving creative thinking.
✨Research the Agency's Work
Familiarise yourself with the agency's previous campaigns and clients, especially in the sports sector. This will not only show your interest but also allow you to discuss how your vision aligns with their mission to push boundaries and create impactful PR campaigns.
