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- Tasks: Create and deliver engaging marketing campaigns for our Annuity Ready brand.
- Company: Join a collaborative team in a market-leading company based in Penrith.
- Benefits: Enjoy 25 days holiday, generous bonuses, and a free on-site gym.
- Other info: Hybrid working model with excellent career development opportunities.
- Why this job: Make a real impact with innovative campaigns and grow your marketing skills.
- Qualifications: Experience in content creation, PR, and strong communication skills required.
The predicted salary is between 45000 - 45000 ÂŁ per year.
Salary: From £45,000 depending on experience; Market‑Leading Bonus Scheme
Location: Penrith, Cumbria (Hybrid – approx. 2 days per month in office)
Benefits: 25 days holiday + public holidays, Pension Match up to 11%, Generous Bonus Scheme, 8× Death in Service, Income Protection, Free On‑site gym
We’re recruiting a Growth Marketing Manager to create and deliver integrated campaigns for our Annuity Ready brand, combining content, campaigns, partnerships and PR to drive measurable commercial growth. This is a hands‑on role for someone who thrives on variety, balancing editorial excellence with strategic thinking and a strong growth mindset. You’ll play a key role in how our content is discovered, amplified and optimised across both traditional and emerging platforms, including AI‑driven environments.
The Role
This is a full‑stack marketing role covering content creation, campaign delivery, PR activity and performance optimisation. You’ll be responsible for delivering high‑quality marketing activity that strengthens brand presence, improves engagement and drives commercial outcomes, working closely with internal teams and external partners to ensure consistency, compliance and impact.
Key responsibilities
- Creating engaging, high‑quality campaigns that connect with target audiences
- Planning and managing content calendars to support integrated campaigns and storytelling
- Monitoring how content is discovered across evolving AI and digital platforms and adapting accordingly
- Collaborating with agencies, designers, videographers and compliance teams to deliver campaign‑ready content
- Editing and proofreading content to maintain a strong editorial voice and brand standards
- Building and managing relationships with influencers, media contacts and stakeholders
- Linking marketing activity to commercial outcomes and measuring performance impact
- Gathering and applying customer insights to improve ongoing activity
- Supporting thought leadership and editorial content to build brand authority
- Ensuring all content meets regulatory, compliance and best‑practice standards, including vulnerable customer considerations
About You
We are looking for an experienced marketing professional with strong editorial, campaign and content experience.
- Strong experience in content creation, editorial writing and storytelling across multiple formats
- Experience planning and managing content calendars in fast‑paced environments
- Background in PR, media relations or influencer engagement
- Understanding of SEO, social media and digital content distribution
- Confidence using data and insight to improve marketing performance
- Strong knowledge of brand communications and UK media landscape
- Awareness of compliance, GDPR and regulated marketing environments
- A degree in Marketing, Communications, Journalism or similar (desirable)
- CIPR/PRCA or similar certifications (desirable but not essential)
Team & Culture
You’ll join a collaborative, supportive team where clarity, accountability and quality are valued. We are looking for someone who is:
- Strong communicators, written and verbal
- Proactive and self‑motivated
- Adaptable to changing priorities
- Highly organised with strong prioritisation skills
- Collaborative and supportive of others
- Accountable and commercially minded
Additional Information
Full‑time, Monday–Friday (37.5 hours per week) Hybrid working with office attendance in Penrith approximately twice per month. Expenses provided depending on location.
Growth Marketing Manager in Penrith employer: Realise HR
Contact Detail:
Realise HR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in Penrith
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is especially important for a Growth Marketing Manager role where creativity and results matter.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their goals, especially around content creation and campaign delivery.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Growth Marketing Manager in Penrith
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Growth Marketing Manager role. Highlight your experience in content creation, campaign management, and any relevant PR work. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about growth marketing and how you can contribute to our Annuity Ready brand. Be sure to mention specific campaigns or projects you've worked on that relate to the role.
Showcase Your Data Skills: We love data-driven decision-making! In your application, share examples of how you've used insights to improve marketing performance. This will show us that you understand the importance of measuring success and adapting strategies accordingly.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values.
How to prepare for a job interview at Realise HR
✨Know Your Campaigns
Before the interview, dive deep into the company's recent campaigns and marketing strategies. Be ready to discuss how you would enhance their current efforts or introduce new ideas that align with their goals. This shows your genuine interest and understanding of their brand.
✨Showcase Your Storytelling Skills
Prepare examples of your past work that highlight your storytelling abilities across different formats. Whether it's a successful PR campaign or engaging content, be ready to explain how your contributions led to measurable outcomes. This will demonstrate your editorial excellence and strategic thinking.
✨Familiarise Yourself with AI Trends
Since the role involves optimising content for AI-driven environments, brush up on the latest trends in AI and digital marketing. Bring insights on how these technologies can enhance content discovery and engagement, showing that you're forward-thinking and adaptable.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's growth objectives, team dynamics, and how they measure success. This not only shows your enthusiasm but also helps you gauge if the company culture aligns with your values and work style.