Media Manager, Digital Media in Edinburgh

Edinburgh - UK; London - UK; Manchester - UK

Real Chemistry is looking for a Media Manager, Digital Media to join our growing team. The Real Chemistry Global Activation team is made up of talented and driven digital and social media specialists. As an integrated service, we partner with all areas of the business to deliver creative, innovative and award-winning digital solutions through an insights and data-led approach.

We’re looking for driven, savvy game changers who are ready to dive into the trenches and make an immediate impact. This position offers the opportunity to drive the ideation and execution of digital strategies for global healthcare leaders. You will proactively seek out trends and new capabilities and educate both internal and client partners, providing useful context and opinions. You will need to manage social and digital programs end-to-end, so familiarity with annual/campaign planning, insight-driven campaign creation, campaign/ads manager and reporting best practice is imperative. The successful candidate must also have deep expertise across major social platforms and be capable of planning, managing, and executing paid and organic campaigns from start to finish.

Reporting into the Activation team Sr. Director, this individual will be adept at working with colleagues from all areas and levels of the business. Collaborative and committed to developing relationships across the agency. Leads by example with a positive professional presence and strong client service orientation. High energy, able to effectively operate in fast-paced and constantly changing environment. Accountable, dependable, and fully committed to our clients, agency and each other.

What you’ll do:

• Act as digital and social day-to-day lead across multiple accounts with an integrated team; liaising with clients and cross-functional Real Chemistry teams to execute a range of digital and social programmes.
• Be confident with the functionality and strategies behind digital and social media programmes and best practices across major platforms.
• Consistently deliver high-quality outputs and high-quality tactical execution across a range of digital and social channels.
• Responsible for quality control across outputs, manage timelines, and budgets.
• Provide counsel to clients and internal team members at different levels of seniority across key aspects of digital and social strategy, paid media, influencer programmes, etc.
• Lead collaboration with cross-functional teams of subject matter experts to deliver excellence for clients (e.g., working with creative leads on visual campaigns, analytics leads for audience insights, paid leads for channel strategy and optimization, performance measurement partners to inform future strategy).
• Translate research, using tools such as Global Web Index and Kantar, into channel and content recommendations.
• Support new business by overseeing social research conducted by junior colleagues and pulling insights from analytics to inform basic media strategy.
• Develop visually appealing slides with direction from senior social lead.
• Proactively consider and propose solutions to problems; seek out trends and educate internal and client partners.
• Manage/coach and train junior colleagues.
• Respect and manage time effectively, providing accurate data in timesheets and resource management systems weekly.

Qualifications and fit:

• This position is a mid-level role focused on managing campaigns—not people.
• Excellent presentation skills for internal and client audiences; ability to lead and collaborate as part of an integrated team.
• Strong ability to interpret numbers and analytics to provide actionable client counsel; comfortable integrating insights into programming.
• Confidence in day-to-day client counsel; proactive with issue escalation when needed.
• Highly organized with deadlines, detail-oriented, flexible, adaptable to change, and responsive.
• Strong experience across digital and social platforms, specifically Meta (Facebook, Instagram) and LinkedIn; experience with X, BlueSky, Threads, YouTube, Google Display, Google Search and other platforms is a plus.
• Strong experience using social management tools, measurement platforms, and advertising platforms (e.g., Facebook Business Manager, LinkedIn Campaign Manager, Google Ads, Sprinklr, Google Analytics, Adobe Analytics).
• Proficient in Microsoft Office (Excel, PowerPoint, Word).
• Agency experience and healthcare experience are desirable but not required.

Benefits and culture:

Real Chemistry is Great Place to Work-certified; check our profile for insights into our culture and workplace. The company offers a comprehensive benefits program tailored to your region, including private medical/dental/vision plans, generous holiday and paid time off, mental wellness coaching, and access to online learning resources.

Equal Opportunity:

Real Chemistry is an Equal Opportunity employer. We strive to build an inclusive and equitable work environment and encourage qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnicity or national origin, age, disability, genetic information, marital status, or any other characteristic protected by law. If accommodations are needed during the interview process, please contact your recruiter.