At a Glance
- Tasks: Plan and optimise full-funnel media campaigns across social and digital channels.
- Company: Join a dynamic team at a leading managed services provider.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on creativity and continuous learning.
- Why this job: Make an impact with innovative media strategies in a fast-paced environment.
- Qualifications: 6+ years in paid media strategy; strong analytical and communication skills required.
The predicted salary is between 40000 - 50000 € per year.
We are looking for an experienced Paid Media Strategist (6 Month FTC) to plan, execute, and optimise full-funnel media campaigns across social, display, and other digital channels. You will be responsible for developing channel strategies, managing campaigns day to day, and driving measurable outcomes across awareness, consideration, and conversion. This role partners closely with brand, content, and analytics teams to ensure media is fully integrated into broader marketing activity.
Key Responsibilities
- Strategy & Planning
- Develop paid media strategies aligned to business goals, audience segments, and campaign objectives.
- Build integrated media plans across channels such as paid social, display, online video, and other digital formats.
- Use account and intent data (e.g. ZoomInfo, Demandbase) to shape audience definitions, targeting strategies, and ABM-style plays.
- Define clear objectives and KPIs for each campaign (e.g. reach, VTR, CTR, CPL, CAC, ROAS).
- Campaign Setup & Execution
- Translate briefs into detailed media plans including budgets, channel mix, targeting, flighting, and formats.
- Own end-to-end campaign setup and management within relevant platforms (e.g. Meta, LinkedIn, Google, DV360 or similar).
- Partner with creative and campaigns teams to brief, review, and optimise assets for each channel and format.
- Optimisation & Testing
- Monitor campaign performance and pacing, making data-driven optimisations to bids, budgets, audiences, and creatives.
- Design and run structured tests (e.g. audience, creative, messaging, format, landing page) to improve efficiency and impact.
- Regularly review funnel performance and recommend optimisations to improve conversion and cost efficiency.
- Measurement & Reporting
- Build and maintain performance dashboards and recurring reports.
- Translate data into clear insights and recommendations for stakeholders, including non-technical audiences.
- Collaborate with analytics/attribution partners to understand incremental impact and inform budget allocation.
- Collaboration & Governance
- Work closely with campaigns, content, web, and testing partners to ensure media is integrated into broader campaigns.
- Ensure all campaigns adhere to brand, privacy, and platform guidelines.
- Stay current on channel innovations, formats, and best practices, proactively surfacing new opportunities.
Qualifications
Must-Have
- 6+ years’ experience in paid media strategy and activation, ideally in B2B or consumer tech.
- Hands-on experience managing campaigns in at least two of: paid social (e.g. Meta, LinkedIn), display, programmatic, online video.
- Strong analytical skills and comfort working with performance metrics and dashboards (e.g. in-platform, IQL/Tableau).
- Experience managing budgets, forecasting, and reporting against KPIs.
- Excellent brief-writing and communication skills; able to work cross-functionally and manage multiple stakeholders.
Nice-to-Have
- Experience planning OLTV/CTV, podcast, or other audio media.
- Experience with leveraging Demandbase, Zoominfo.
- Experience with incrementality testing, or advanced attribution approaches.
- Experience in HR tech, recruitment, or SaaS environments.
- Familiarity with running integrated media + content campaigns (e.g. combining paid media with webinars, content hubs, or events).
Please note we are unable to reply to any direct applications and can only accept applications from this job ad.
Paid Media Manager(6 month FTC) in Portsmouth employer: Ready Talent
As a Paid Media Manager at our dynamic company, you will thrive in a collaborative environment that values innovation and creativity. We offer competitive benefits, a strong focus on employee development, and the opportunity to work with cutting-edge technology in a vibrant location. Join us to make a meaningful impact while advancing your career in a supportive and forward-thinking workplace.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager(6 month FTC) in Portsmouth
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Paid Media Manager role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Get your portfolio ready! Showcase your best campaigns and results, especially those that align with the skills mentioned in the job description. A strong portfolio can really set you apart when you're chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the latest trends in paid media. Be ready to discuss how you've used data to drive campaign success and how you can bring that expertise to the table.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Paid Media Manager(6 month FTC) in Portsmouth
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in paid media strategy. Use keywords from the job description to show us you understand what we're looking for!
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of campaigns you've managed and the results you've achieved. We love seeing measurable outcomes, so include those KPIs!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free of jargon. This will help us see your communication skills shine!
Apply Through Our Website:Remember, we can only accept applications through our job ad. So, head over to our website and submit your application there. We can't wait to see what you've got!
How to prepare for a job interview at Ready Talent
✨Know Your Metrics
Make sure you’re familiar with key performance indicators like CTR, CPL, and ROAS. Be ready to discuss how you've used these metrics in past campaigns to drive results. This shows you understand the importance of data in optimising media strategies.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've managed. Highlight your role in developing strategies, executing plans, and optimising performance. Use examples that demonstrate your ability to work cross-functionally and achieve measurable outcomes.
✨Stay Current on Trends
Research the latest trends in paid media, especially in B2B or consumer tech. Be prepared to discuss how you can leverage new formats or platforms to enhance campaign effectiveness. This will show your proactive approach to staying ahead in the industry.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's current media strategies and challenges. This not only demonstrates your interest in the role but also gives you insight into how you can contribute to their goals right from the start.
