At a Glance
- Tasks: Plan and optimise full-funnel media campaigns across social and digital channels.
- Company: Join a dynamic team at a leading tech company focused on innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Exciting chance to work with cutting-edge technologies and integrated campaigns.
- Why this job: Make an impact with your media expertise in a collaborative environment.
- Qualifications: 6+ years in paid media strategy, strong analytical skills, and excellent communication.
The predicted salary is between 50000 - 60000 € per year.
We are looking for an experienced Paid Media Strategist (6 Month FTC) to plan, execute, and optimise full-funnel media campaigns across social, display, and other digital channels. You will be responsible for developing channel strategies, managing campaigns day to day, and driving measurable outcomes across awareness, consideration, and conversion. This role partners closely with brand, content, and analytics teams to ensure media is fully integrated into broader marketing activity.
Key Responsibilities
- Strategy & Planning
- Develop paid media strategies aligned to business goals, audience segments, and campaign objectives.
- Build integrated media plans across channels such as paid social, display, online video, and other digital formats.
- Use account and intent data (e.g. ZoomInfo, Demandbase) to shape audience definitions, targeting strategies, and ABM-style plays.
- Define clear objectives and KPIs for each campaign (e.g. reach, VTR, CTR, CPL, CAC, ROAS).
- Campaign Setup & Execution
- Translate briefs into detailed media plans including budgets, channel mix, targeting, flighting, and formats.
- Own end-to-end campaign setup and management within relevant platforms (e.g. Meta, LinkedIn, Google, DV360 or similar).
- Partner with creative and campaigns teams to brief, review, and optimise assets for each channel and format.
- Optimisation & Testing
- Monitor campaign performance and pacing, making data-driven optimisations to bids, budgets, audiences, and creatives.
- Design and run structured tests (e.g. audience, creative, messaging, format, landing page) to improve efficiency and impact.
- Regularly review funnel performance and recommend optimisations to improve conversion and cost efficiency.
- Measurement & Reporting
- Build and maintain performance dashboards and recurring reports.
- Translate data into clear insights and recommendations for stakeholders, including non-technical audiences.
- Collaborate with analytics/attribution partners to understand incremental impact and inform budget allocation.
- Collaboration & Governance
- Work closely with campaigns, content, web, and testing partners to ensure media is integrated into broader campaigns.
- Ensure all campaigns adhere to brand, privacy, and platform guidelines.
- Stay current on channel innovations, formats, and best practices, proactively surfacing new opportunities.
Qualifications
- Must-Have
- 6+ years’ experience in paid media strategy and activation, ideally in B2B or consumer tech.
- Hands-on experience managing campaigns in at least two of: paid social (e.g. Meta, LinkedIn), display, programmatic, online video.
- Strong analytical skills and comfort working with performance metrics and dashboards (e.g. in-platform, IQL/Tableau).
- Experience managing budgets, forecasting, and reporting against KPIs.
- Excellent brief-writing and communication skills; able to work cross-functionally and manage multiple stakeholders.
- Nice-to-Have
- Experience planning OLTV/CTV, podcast, or other audio media.
- Experience with leveraging Demandbase, Zoominfo.
- Experience with incrementality testing, or advanced attribution approaches.
- Experience in HR tech, recruitment, or SaaS environments.
- Familiarity with running integrated media + content campaigns (e.g. combining paid media with webinars, content hubs, or events).
Please note we are unable to reply to any direct applications and can only accept applications from this job ad.
Paid Media Manager(6 month FTC) in Crawley employer: Ready Talent
As a Paid Media Manager at our dynamic company, you will thrive in a collaborative environment that values innovation and creativity. We offer competitive benefits, a strong focus on employee development, and the opportunity to work with cutting-edge technology in a vibrant location. Join us to make a meaningful impact while advancing your career in a supportive and forward-thinking workplace.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager(6 month FTC) in Crawley
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Paid Media Manager role. You never know who might have the inside scoop on an opportunity or can refer you directly.
✨Tip Number 2
Get social! Follow companies you're interested in on LinkedIn and engage with their posts. This not only shows your interest but also helps you stay updated on their latest news and job openings.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the latest trends in paid media. Be ready to discuss how you've successfully managed campaigns in the past and how you can bring value to the team.
✨Tip Number 4
Don't forget to apply through our website! We want to see your application, and it’s the best way to ensure it gets into the right hands. Plus, it shows you're serious about joining our team!
We think you need these skills to ace Paid Media Manager(6 month FTC) in Crawley
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in paid media strategy. Use keywords from the job description to show us you understand what we're looking for.
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of campaigns you've managed and the results you've achieved. We love seeing measurable outcomes, so include those KPIs!
Keep It Clear and Concise:We appreciate clarity! Make your application easy to read by using bullet points and clear headings. This helps us quickly see how you fit the role without sifting through dense paragraphs.
Apply Through Our Website:Remember, we can only accept applications through our job ad. So, make sure to apply via our website to ensure your application gets into our hands!
How to prepare for a job interview at Ready Talent
✨Know Your Numbers
Make sure you’re familiar with key performance metrics like CTR, CPL, and ROAS. Be ready to discuss how you've used these metrics in past campaigns to drive results. This shows you understand the importance of data in shaping strategies.
✨Showcase Your Strategy Skills
Prepare to talk about your approach to developing paid media strategies. Think of specific examples where you aligned campaigns with business goals and audience segments. This will demonstrate your strategic thinking and ability to deliver measurable outcomes.
✨Be Ready for Collaboration Questions
Since this role involves working closely with various teams, be prepared to discuss how you’ve collaborated with creative, content, and analytics teams in the past. Share examples that highlight your communication skills and ability to manage multiple stakeholders.
✨Stay Current on Trends
Research the latest trends in paid media, especially in B2B or consumer tech. Being able to discuss recent innovations or best practices will show your passion for the industry and your proactive approach to staying informed.
