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- Tasks: Lead paid social campaigns, turning ad spend into revenue for venues and e-commerce.
- Company: Dynamic hospitality group with exciting growth and innovative projects.
- Benefits: Competitive salary, performance bonuses, free parking, and hybrid work options.
- Other info: Join a fast-paced team with opportunities for career development and influence.
- Why this job: Shape the future of our media function and make a real impact on growth.
- Qualifications: Strong experience with Meta Ads Manager and a creative mindset for TikTok.
The predicted salary is between 50000 - 70000 £ per year.
Location: Reading (Hybrid, with regular time on-site working closely with our team and venues). We are located 2 minutes walk from the station, with a 20 minute direct train into London and Elizabeth line link.
Salary: £50,000 - £70,000 + performance bonus (OTE £80k+ tied to growth)
About Us
We're a growing hospitality group with two established venues and two more launching soon, alongside a developing e-commerce brand. We've worked with agencies and in-house teams. We're now bringing paid media fully internal and investing in a dedicated growth role.
The role
This is a newly created position with real ownership. You'll be responsible for turning ad spend into revenue, leading paid social across both:
- venues (footfall and bookings)
- e-commerce (online sales)
Primary focus: Meta Ads Manager
Secondary: TikTok Ads Manager
How you work
- Fast-paced, creative and content-driven
- Rapid testing of creatives, hooks and offers
- Quick feedback loops — scaling what works and cutting what does not
- Improving funnel performance (ads to landing page to conversion)
- Close collaboration with our in-house content creator (who leads organic strategy)
- Use of AI tools and platform automation to improve speed and output
What we're looking for
- Strong track record with Meta Ads Manager (essential)
- Experience with TikTok Ads Manager or a strong creative-led mindset
- Experience managing and scaling paid social budgets (£50k-£100k+ monthly)
- Commercial mindset focused on revenue and profit
Bonus (not essential)
- CRO or landing page optimisation experience
- Exposure to Google Ads
Growth and future opportunity
As we scale, we plan to build out a small in-house media function to support the wider business. This role will play a key part in shaping that direction, with the opportunity to influence how it's built, define processes, and potentially support future hires as the team grows.
Benefits
- Free parking
- On-site parking
Application question(s)
Describe a paid social campaign you scaled. Include starting spend, what you changed, and the final outcome (CPA/ROAS/revenue).
Work Location: Hybrid remote in Reading RG1 1EP
Paid Social Growth Lead in London employer: rdm global limited
Contact Detail:
rdm global limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Growth Lead in London
✨Tip Number 1
Get to know the company inside out! Research their venues and e-commerce brand, and think about how your skills can directly impact their growth. This will help you tailor your approach during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think of specific examples from your past experiences, especially around scaling paid social campaigns. Show them you’ve got the chops to turn ad spend into revenue.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Paid Social Growth Lead in London
Some tips for your application 🫡
Show Off Your Experience: When you're writing your application, make sure to highlight your experience with Meta Ads Manager. We want to see how you've turned ad spend into revenue before, so share specific examples that showcase your skills!
Be Creative and Specific: Since this role is all about creativity, don’t hold back! Use your application to demonstrate your creative mindset. Talk about campaigns you've worked on, what you did differently, and the results you achieved. Specifics are key!
Tailor Your Application: Make sure your application speaks directly to us and the role. Use the job description as a guide to tailor your responses. Show us that you understand our needs and how you can meet them!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and makes sure your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at rdm global limited
✨Know Your Meta Ads Inside Out
Make sure you’re well-versed in Meta Ads Manager. Brush up on your past campaigns, focusing on metrics like CPA and ROAS. Be ready to discuss specific strategies you’ve used to scale ad spend effectively.
✨Showcase Your Creative Mindset
Since creativity is key for this role, prepare examples of how you've tested different creatives and hooks. Think about what worked, what didn’t, and how you adapted your approach based on quick feedback loops.
✨Understand the Business Impact
This position is all about turning ad spend into revenue. Be prepared to discuss how your previous roles have contributed to overall business growth. Highlight any experience with managing significant budgets and the results achieved.
✨Collaborate and Communicate
Emphasise your ability to work closely with content creators and other team members. Prepare to share examples of successful collaborations that led to improved funnel performance or innovative campaign ideas.