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- Tasks: Shape and define digital strategies across apps, podcasts, websites, and social channels.
- Company: Leading healthcare communications agency with a dynamic health team.
- Benefits: Autonomy, growth opportunities, and a collaborative work environment.
- Why this job: Make a real impact in healthcare by engaging audiences through innovative digital strategies.
- Qualifications: Experience in digital strategy within healthcare and strong stakeholder management skills.
- Other info: Perfect for strategic thinkers ready to step up in their careers.
The predicted salary is between 36000 - 60000 £ per year.
A leading healthcare communications agency is seeking a Digital Senior Account Manager to join its dynamic health team. This is a newly created role with plenty of scope to shape and define, offering the chance to work across a broad digital ecosystem in a collaborative, integrated environment.
You will be responsible for developing insight-led digital strategies that span everything from apps and podcasts to websites and HCP social channels. The focus is on where and how to engage audiences (HCP and Patients), not on messaging or content creation. You will work closely with a dedicated research team, using their insights to build smart, actionable recommendations that support patient education, disease awareness, HCP engagement and corporate communications.
This role sits at the heart of health PR and digital, requiring someone who can bring ideas to life and manage internal relationships with confidence. It\’s a great opportunity for someone who enjoys autonomy with the support for growth and learning.
About you:
- Proven experience in digital strategy within a healthcare communications agency
- Strong understanding of integrated digital channels and ecosystems (far beyond just social media)
- Ability to translate audience insights and research into strategic digital recommendations
- Excellent stakeholder management and communication skills
- A proactive, self-starting mindset with natural curiosity
- Comfortable working across multiple therapy areas and audience types (e.g. HCPs, Patients, Investors).
Whether you are an experience SAM or an ambitious AM ready to step up, if you are a strategic thinking with a proven background in digital healthcare communications…apply now!
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Digital Senior Account Manager employer: RBW Consulting LLP
Contact Detail:
RBW Consulting LLP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Senior Account Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare communications field. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your digital strategy skills! Create a portfolio that highlights your past projects and successes in digital healthcare communications. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your stakeholder management skills. Think of examples where you've successfully engaged different audiences, like HCPs or patients. This will show you're ready to hit the ground running in this role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to connect with us directly.
We think you need these skills to ace Digital Senior Account Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Senior Account Manager role. Highlight your experience in digital strategy within healthcare communications, and don’t forget to mention any specific projects that showcase your skills in engaging HCPs and patients.
Showcase Your Insights: We want to see how you can translate audience insights into actionable strategies. Include examples of how you've used research to inform your digital recommendations in previous roles. This will show us that you understand the importance of insight-led strategies.
Demonstrate Stakeholder Management Skills: Since this role involves managing internal relationships, it’s crucial to highlight your communication skills. Share instances where you’ve successfully collaborated with teams or stakeholders to achieve a common goal, especially in a healthcare setting.
Be Yourself: We’re looking for someone with a proactive mindset and natural curiosity. Let your personality shine through in your application! Share what excites you about the role and how you envision contributing to our dynamic health team. Remember, we want to get to know the real you!
How to prepare for a job interview at RBW Consulting LLP
✨Know Your Digital Landscape
Before the interview, dive deep into the digital strategies used in healthcare communications. Familiarise yourself with various digital channels beyond social media, like apps and podcasts. This will help you demonstrate your understanding of the digital ecosystem and how to engage different audiences.
✨Showcase Your Insight-Driven Approach
Prepare examples of how you've used audience insights to shape digital strategies in your previous roles. Be ready to discuss specific campaigns where your recommendations led to measurable outcomes. This will highlight your ability to translate research into actionable strategies.
✨Highlight Stakeholder Management Skills
Think of instances where you've successfully managed relationships with stakeholders. Whether it's collaborating with a research team or engaging with clients, be prepared to share how you navigated these interactions and what the outcomes were. This shows your confidence and communication skills.
✨Embrace Your Proactive Mindset
During the interview, convey your proactive approach and natural curiosity. Share stories that illustrate how you've taken initiative in past roles, especially in shaping digital strategies. This will resonate well with the agency's desire for someone who enjoys autonomy and growth.
