At a Glance
- Tasks: Lead the hotel's sales and marketing strategy to drive revenue growth and brand positioning.
- Company: Join Radisson Hotel Liverpool, a dynamic player in the hospitality industry.
- Benefits: Enjoy a competitive salary, discounted hotel stays, and growth opportunities.
- Other info: Be part of an inclusive culture that values diversity and personal development.
- Why this job: Make a real impact by reshaping the hotel's market presence and leading a high-performing team.
- Qualifications: Proven sales leadership experience in hospitality and strong commercial acumen required.
The predicted salary is between 60000 - 80000 £ per year.
This role leads the hotel’s commercial strategy, driving new business, revenue growth, and brand positioning to position Radisson Hotel Liverpool as a preferred partner in the market.
Responsibilities
- Driving Commercial Strategy & Revenue Growth
- Own and deliver the hotel’s sales and marketing strategy across all segments.
- Maximise opportunities within M&E, corporate, group, and leisure markets.
- Continuously review business mix to ensure profitability and long‑term sustainability.
- Develop and execute short‑ and long‑term sales plans aligned with budget and market conditions.
- Analyse performance data and market trends to identify new revenue opportunities.
- Leading Sales Performance & Account Growth
- Build and grow strong relationships with corporate clients, agencies, and Travel Management Companies.
- Drive account acquisition, retention, and long‑term partnerships.
- Ensure strong conversion of enquiries and proactive generation of new business.
- Represent the hotel at industry events, trade shows, and key client meetings.
- Position the hotel as a preferred partner within local and national markets.
- Marketing & Brand Positioning
- Lead the hotel’s repositioning strategy, including sales, marketing, and campaign activity.
- Ensure strong brand presence across all channels, with engaging content and storytelling.
- Drive demand generation aligned to key commercial objectives.
- Work closely with wider commercial teams to support brand initiatives and visibility.
- Stakeholder & Partnership Management
- Build strong relationships across hotel teams, Radisson brand teams, and RBH central functions.
- Collaborate with revenue, marketing, and commercial teams to optimise performance.
- Ensure alignment of hotel activity with wider brand and RBH strategy.
- Leading Your Team
- Lead, inspire, and develop a high‑performing sales and marketing team.
- Drive a strong commercial culture with clear objectives and accountability.
- Support recruitment, coaching, and ongoing development of team members.
- Conduct performance reviews, joint sales activity, and account evaluations.
- Systems, Reporting & Performance Management
- Ensure effective use of systems including Opera S&C, Salesforce, and Smartspace.
- Monitor and report on sales performance, pipeline, and account production.
- Provide clear, data‑driven insights and adapt strategies where needed.
- Maintain compliance with brand standards and operational processes.
Impact
You will play a pivotal role in repositioning Radisson Hotel Liverpool within the market. By driving revenue, strengthening brand presence, and leading a high‑performing team, you will directly influence the hotel’s commercial success and long‑term growth.
What We Need From You
- Proven senior sales leadership experience within hospitality.
- Strong background in M&E, corporate, and group business development.
- Excellent commercial acumen with a track record of driving revenue and profitability.
- Established network within agency and TMC markets (local and national).
- Strong leadership and stakeholder management skills.
- Experience working with brand and central commercial teams.
- Knowledge of marketing, digital channels, and demand generation tools.
- Strong analytical, negotiation, and problem‑solving skills.
What We Offer
- Highly competitive salary.
- Discounted hotel room rates for you, your friends & family.
- Pension scheme.
- Opportunities for growth and development within RBH.
- …and much more.
Equal Opportunities
RBH Hospitality Management is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, people‑first culture. If you require any reasonable adjustments during the recruitment process, please contact careers@rbhmanagement.com.
Director of Sales & Marketing in Liverpool employer: RBH
Radisson Hotel Liverpool is an exceptional employer, offering a dynamic work environment where creativity and strategic thinking thrive. With a strong focus on employee growth and development, we provide opportunities for career advancement within the hospitality sector, alongside competitive salaries and attractive benefits such as discounted hotel stays. Our inclusive culture celebrates diversity, ensuring that every team member feels valued and empowered to contribute to our success.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Sales & Marketing in Liverpool
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like RBH. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to RBH
Don't be shy about reaching out to RBH directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Director of Sales & Marketing in Liverpool
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about RBH and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at RBH
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!
