At a Glance
- Tasks: Lead creative strategies for charity accounts, developing campaigns and innovative fundraising products.
- Company: RAW, a dynamic agency passionate about creativity and social change.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and client success.
- Why this job: Make a real impact in the charity sector through innovative and bold creative strategies.
- Qualifications: Experience in strategic thinking within marketing or fundraising, especially in the third sector.
The predicted salary is between 50000 - 55000 £ per year.
At RAW, the Senior Creative Strategist plays a truly pivotal role. Taking full ownership of a diverse range of charity sector accounts, you'll lead on developing the big creative, campaign, and content strategies that underpin our ideas - from creative propositions and messaging platforms to innovative fundraising products. Working closely with our account, creative and production teams, you'll partner with client stakeholders to understand their goals, challenges, and market trends. You will use that knowledge to conduct research, facilitate workshops, and challenge briefs, transforming complex data into the internal creative briefs that inspire standout work. Because this is a senior role, you'll also help pitch bold new business ideas and work alongside our Strategy Director to evolve RAW’s approach to strategy, ensuring we always bring a fresh perspective to emerging client challenges.
At the heart of the role:
- Leading on strategy for a range of accounts, including developing campaign strategies, insight reports, messaging platforms, fundraising products and internal creative briefs.
- Conducting research on audience, market and behavioural dynamics to inform strategic direction, collaborating with research partners where needed.
- Challenge and refine client briefs, and facilitate bold creative development with a clear perspective on client opportunity and audience needs.
- Contributing to new business, helping pitch bold, insight led ideas.
- Working closely with our accounts team to identify opportunities with existing clients and grow client accounts.
- Collaborating closely with clients and partners to understand goals, challenges and opportunities.
- Leading workshops and reviews with client stakeholders.
- Working closely with our creative team to help shape standout creative ideas.
- Supporting clients to navigate emerging challenges in fundraising.
- Support the Strategy Director to maintain a focus on best practice, spot opportunities for evolution and ensure RAW’s approach to strategy best meets client needs.
Requirements:
- Experience delivering strategic thinking as a strategist, creative strategist or similar within a marketing or fundraising function.
- Experience working either in house within the third sector or extensive experience with third sector clients.
- A strong understanding of creative testing and experience collaborating with media agencies.
- Demonstrable skills turning research and data into clear insights and ambitious strategic direction.
- Collaborative approach and enthusiasm to work closely with creative teams to bring ideas to life.
- Confident in hosting client presentations and workshops.
- Comfortable working independently, as well as collaborating closely with other strategists and teams.
- Passion for third sector communication and a belief in the power of creativity as a driving force for change.
Location: Hybrid - 2 days per week in our London office (Wednesday and Friday) with the rest of the time remote working from home.
Contract: Full time
Salary: £50-55k depending on experience
Commences: October 2026
Senior Creative Strategist employer: Raw London
At RAW, we pride ourselves on being an exceptional employer that champions creativity and collaboration. Our vibrant work culture fosters innovation and personal growth, offering employees the chance to lead impactful campaigns within the charity sector while enjoying the flexibility of a hybrid working model. With a commitment to professional development and a passion for making a difference, we empower our team to thrive in a supportive environment that values their contributions and ideas.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Creative Strategist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Raw London and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Raw London are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Raw London on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Raw London. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Creative Strategist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Raw London. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Raw London:Show us that you’ve done your homework! In your application, briefly mention what you admire about Raw London’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Raw London
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Raw London will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Raw London, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
