At a Glance
- Tasks: Manage and optimize our Amazon account to drive sales growth.
- Company: Join one of the fastest growing toy companies in Europe with a rich heritage.
- Benefits: Enjoy an attractive package and opportunities for career advancement.
- Why this job: Be part of a dynamic team that influences eCommerce strategies and drives results.
- Qualifications: Experience in Amazon account management and proficiency in Excel required.
- Other info: Collaborate across departments to enhance product visibility and performance.
The predicted salary is between 36000 - 60000 £ per year.
Our company boasts a long standing heritage and continues to be one of the fastest growing toys and games companies within the industry, achieving Circana top 15 UK toy company status and 6th largest in Europe in 2020. With evergreen brands and products designed and manufactured in-house we unite all generations through the power of play through our range of puzzles, games, arts and crafts, construction, BRIO and TCG.
As a Key Account Manager Amazon you will play a crucial role within the UK sales team. You will be responsible for driving the performance and sales of our product portfolio on Amazon, focusing on optimizing Amazon’s algorithms, managing trade execution, and delivering results based on key eCommerce metrics.
The KAM Amazon role is cross functional, liaising with internal teams to influence and lead the overall account strategies. You will be expected to identify and address opportunities for growth, profit, merchandising, and promotion.
Main Duties & Responsibilities
Specific:
- Own the Amazon account and be responsible for the day-to-day management and performance.
- Develop and execute a tailored Amazon strategy to drive sales growth, ensuring alignment with broader business goals and objectives.
- Utilise deep knowledge of Amazon’s algorithms to improve search rankings, keyword relevance, product listings, and conversion rates.
- Monitor, analyse, and report on Amazon-specific KPIs, using data to make informed decisions and improve performance.
Cross departmental collaboration:
- Work closely with marketing dept, to ensure that product listings (titles, descriptions, images, A+ content, enhanced brand content) are optimised for search and conversions.
- Digital Marketing manager and agency support, make recommendation for the Amazon advertising strategy using, sponsored products, sponsored brands, and display ads to drive traffic and conversion.
- Working with supply chain team, to ensure optimal inventory levels, forecasting demand, and preventing OOS or over stocks.
Required Skills:
- Amazon account management experience is essential
- Proficient knowledge and use of Excel
- A strong proven competence in managing Amazon account and Vendor Central.
- Proficiency in using Amazon-specific analytics tools
- Ability to take initiative and proactively identify issues and recommend solutions
- Lead and develop alternative strategies with evidence-based approach to test and learn
- Excellent communication skills to effectively collaborate with internal teams
So if you are looking to take the next step up in your career within a market leading toy, games and puzzle company, which will offer you an attractive package then we encourage you to apply for this position.
Ravensburger UK | Key Account Manager Amazon employer: Ravensburger UK
Contact Detail:
Ravensburger UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ravensburger UK | Key Account Manager Amazon
✨Tip Number 1
Familiarize yourself with Amazon's algorithms and how they impact product visibility. Understanding the nuances of search rankings and keyword relevance will give you a significant edge in discussions during the interview.
✨Tip Number 2
Prepare to discuss specific KPIs you've managed in previous roles. Be ready to share examples of how you've used data to drive sales growth and improve performance on Amazon, as this will demonstrate your analytical skills.
✨Tip Number 3
Highlight your experience in cross-departmental collaboration. Think of instances where you've worked with marketing or supply chain teams to optimize product listings or manage inventory, as this aligns with the role's requirements.
✨Tip Number 4
Showcase your initiative by preparing ideas for potential growth strategies on Amazon. This could include innovative promotional tactics or merchandising ideas that align with Ravensburger's brand values and goals.
We think you need these skills to ace Ravensburger UK | Key Account Manager Amazon
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Key Account Manager position. Highlight the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to emphasize your Amazon account management experience and proficiency in using analytics tools. Include specific examples of how you've driven sales growth or optimized product listings in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Amazon's algorithms and your ability to collaborate cross-departmentally. Use this opportunity to express your passion for the toy and games industry and how you can contribute to Ravensburger's success.
Highlight Relevant Achievements: In both your CV and cover letter, include quantifiable achievements related to eCommerce metrics, such as improved search rankings or increased conversion rates. This will demonstrate your capability to deliver results based on key performance indicators.
How to prepare for a job interview at Ravensburger UK
✨Show Your Amazon Expertise
Make sure to highlight your experience with Amazon account management. Be prepared to discuss specific strategies you've implemented in the past that improved sales or optimized product listings.
✨Data-Driven Decision Making
Since the role requires monitoring and analyzing KPIs, come equipped with examples of how you've used data to inform your decisions. Discuss any tools or analytics platforms you are familiar with.
✨Cross-Departmental Collaboration
Emphasize your ability to work with various teams, such as marketing and supply chain. Share examples of successful collaborations that led to improved outcomes for an Amazon account.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills. Prepare scenarios where you had to identify issues and implement solutions, particularly in relation to Amazon's algorithms or inventory management.