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For Companies At a Glance
- Tasks: Create and manage engaging content for social media and marketing campaigns.
- Company: Join Rat Race Adventure Sports, a leader in extraordinary global adventures.
- Benefits: Enjoy remote work, a 4-day week, and travel opportunities.
- Why this job: Be part of a dynamic team shaping brand storytelling and community engagement.
- Qualifications: Experience in social media management and strong copywriting skills required.
- Other info: Opportunity for permanent role after maternity cover ends.
The predicted salary is between 30000 - 30000 £ per year.
Rat Race Adventure Sports is a company that organises extraordinary global adventures for everyday people. With unique events that range from trekking through humid jungles to running across frozen lakes, Rat Race offers exceptional challenges in incredible places. We are a dynamic consumer brand that has taken its operations fully international in recent years with audacious travel and event concepts on all 7 continents.
We seek maternity cover for a position within our marketing team until June 2027 with a view to retaining the right person in a permanent role ongoing. We are looking for a creative, organised, and proactive Social Media & Marketing Communications Officer to support the delivery of engaging, high-quality and relevant content across all Rat Race digital and offline channels. This role is key in shaping how our brand communicates with its audience, driving engagement, increasing awareness, and supporting commercial objectives through compelling storytelling and strategic messaging.
Key Responsibilities
- Social Media Management
- Plan, create, and schedule engaging content across all social media platforms (Instagram, Facebook, LinkedIn)
- Manage day-to-day activity including posting, monitoring, and responding to comments and messages
- Develop and grow our online communities, ensuring consistent brand tone and voice and relevant information and advice
- Track performance metrics and optimise content based on insights
- Content Creation
- Produce high-quality written, visual, and video content
- Attend events to capture content and coordinate our featured customer content
- Write engaging copy for social posts and email communications
- Maintain a consistent brand voice across all communications
- Marketing Communications
- Support the planning and delivery of event marketing campaigns
- Contribute to website updates and blog content
- Work closely with internal teams to align messaging and promotions
- Campaign & Planning
- Support the development of monthly/annual content calendars
- Assist with event launches and promotional activity
- Coordinate content around event launches and event delivery
- Analytics & Reporting
- Monitor and report on performance across social and digital channels
- Provide insights and recommendations to improve reach and engagement
- Track KPIs such as engagement, reach, conversions, and growth
- Brand & Communications
- Ensure all content aligns with brand guidelines and tone of voice
- Support wider communications activity, including influencer engagement
- Maintain consistency across all customer touchpoints
Skills & Experience
- Experience managing social media accounts
- Strong copywriting and communication skills
- Good understanding of social media platforms and trends
- Previous experience designing and creating email campaigns
- Basic design skills (e.g. Canva, Adobe Creative Suite)
- Strong organisational skills and ability to manage multiple tasks
- Able to attend our HQ office in Thirsk once a week
- Experience in content creation (photography and video editing)
- Knowledge of paid social advertising
- Experience with email marketing platforms (e.g. Mailchimp)
- Understanding of SEO and website content management systems
- A keen interest in adventure and the outdoors
Benefits of working at Rat Race
- Remote and flexible working available
- 4 day working week October - March
- Opportunity to travel the world working at our events
- Friends and family discount available
- Salary £30,000 PA
Social Media and Marketing Communications Officer in Thirsk employer: Rat Race Adventure Sports
Contact Detail:
Rat Race Adventure Sports Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Marketing Communications Officer in Thirsk
✨Tip Number 1
Get your social media game on point! Before applying, make sure your own profiles reflect the creativity and engagement you’d bring to Rat Race. Show us your flair for storytelling and how you connect with audiences.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. It’s all about making connections that could give you an edge.
✨Tip Number 3
Show us your passion for adventure! In your interviews, share personal stories or experiences that highlight your love for the outdoors and how it aligns with our brand. We want to see that you’re not just a fit for the role, but for our culture too.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Rat Race team!
We think you need these skills to ace Social Media and Marketing Communications Officer in Thirsk
Some tips for your application 🫡
Show Your Creative Side: When applying for the Social Media and Marketing Communications Officer role, let your creativity shine! Share examples of your previous work, whether it's social media posts, campaigns, or content you've created. We want to see how you can bring our brand to life!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience and skills. Use keywords from the job description to show us that you understand what we're looking for. This will help your application stand out in the crowd!
Be Authentic: We love genuine personalities! Don’t be afraid to let your unique voice come through in your writing. Whether it’s your cover letter or your social media examples, we want to get a sense of who you are and how you can fit into our adventurous team.
Apply Through Our Website: To make sure your application gets to us directly, apply through our website. It’s the best way to ensure we see your application and can consider you for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at Rat Race Adventure Sports
✨Know Your Stuff
Before the interview, dive deep into Rat Race Adventure Sports. Familiarise yourself with their events, brand voice, and recent campaigns. This will not only show your enthusiasm but also help you tailor your answers to align with their values and objectives.
✨Showcase Your Creativity
As a Social Media and Marketing Communications Officer, creativity is key. Prepare examples of past content you've created, whether it's social media posts, videos, or email campaigns. Bring a portfolio if possible, and be ready to discuss your thought process behind each piece.
✨Engagement is Everything
Be prepared to discuss how you would engage with Rat Race's audience. Think about strategies for growing online communities and how to respond to comments and messages effectively. Highlight any experience you have in managing social media interactions.
✨Metrics Matter
Understanding analytics is crucial for this role. Brush up on key performance indicators (KPIs) relevant to social media and marketing. Be ready to talk about how you've used data to optimise content in the past and how you plan to track success in this role.