At a Glance
- Tasks: Create and optimise impactful ad campaigns across Meta, Google, and more.
- Company: Join the Marisa Peer Organisation, a leader in personal development.
- Benefits: Competitive salary, fully remote work, and access to modern tools.
- Other info: Collaborate with a senior CMO in a high-performing team.
- Why this job: Make a real difference while working on campaigns seen by millions.
- Qualifications: Experience with Meta Ads, Google Ads, and strong copywriting skills.
The predicted salary is between 45000 - 60000 ÂŁ per year.
Freelance | Remote (UK Hours Required)
Salary: $55,000 to $77,000 per annum benchmarked by experience and location
Working Hours: Full-time, 40 hours per week (UK time zone)
Location: Open globally (this role is not open to candidates currently based in the UK)
Step Into a Role With Purpose, Reach & Real Impact. The Marisa Peer Organisation is a globally recognised leader in personal development and therapist training. Through our digital programmes and performance-driven marketing, we reach millions of people worldwide with tools that support confidence, emotional wellbeing, and lasting change. Behind the scenes, our marketing team blends creativity with data to scale impact responsibly. If you enjoy building and optimising profitable ad campaigns—and want your work to contribute to meaningful transformation—this role offers both challenge and purpose at scale.
The Opportunity
We are looking for a Media Buyer (Paid Advertising Specialist) to work closely with our CMO to create, launch, and optimise profitable paid campaigns across Meta, Google, and other platforms. This is a hands‑on role for someone who loves testing creative, scaling winning campaigns, and using data to drive continual improvement across the funnel.
Key Responsibilities
- Campaign Strategy & Execution
- Plan, build, and optimise paid campaigns across Meta and Google
- Manage budgets, campaign structures, bidding strategies, and objectives
- Set up and manage tracking pixels, conversion events, and UTM parameters
- Creative & Copy Performance
- Create static ad creatives and develop briefs/hooks for video creative
- Write high‑converting ad copy across multiple funnel stages
- Run structured A/B tests across creative, copy, audiences, and offers
- Optimisation & Reporting
- Analyse performance and provide clear, actionable insights
- Use AI tools to support ad creation, testing, and reporting workflows
- Continuously improve CPL, CPA, ROAS, and lead quality
- Collaboration & Growth
- Collaborate with design, marketing, and funnel teams
- Stay current with platform updates, policies, and paid media best practices
Skills & Experience
- Proven experience running and optimising Meta Ads and Google Ads
- Strong understanding of audience targeting and funnel strategy
- Strong copywriting skills for performance advertising
- Comfortable analysing data and turning insights into action
- Experience using design tools (Canva, Figma, Photoshop, or similar)
- Experience using AI tools within creative and performance workflows
- Detail‑oriented, organised, and proactive
- Able to work independently with minimal supervision
Preferred Experience
- Experience with TikTok Ads, LinkedIn Ads, or YouTube Ads
- Familiarity with GoHighLevel, HubSpot, or similar CRM/automation tools
- Experience with GA4, conversion APIs, and advanced tracking setups
- Experience with AI‑driven ad creation workflows
Why Join Us?
- Work on campaigns seen by millions worldwide
- Collaborate closely with a senior CMO in a high-performing marketing team
- Fully remote role with clear UK working‑hour alignment
- Access to modern tools and AI‑powered workflows
- Competitive compensation benchmarked by location and experience
- Be part of a purpose-driven organisation creating meaningful impact at scale
Media Buyer (Paid Advertising Specialist) - London employer: Rapid Transformational Therapy
Contact Detail:
Rapid Transformational Therapy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Buyer (Paid Advertising Specialist) - London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best ad campaigns and results. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own ready. Be ready to discuss your past campaigns, what worked, what didn’t, and how you used data to drive decisions.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Media Buyer (Paid Advertising Specialist) - London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Media Buyer role. Highlight your experience with Meta and Google Ads, and show us how your skills align with our mission of creating meaningful impact.
Show Off Your Creativity: Since this role involves crafting ad creatives, don’t shy away from showcasing your creative side. Include examples of successful campaigns you've run, and if possible, link to any ads or projects that demonstrate your flair.
Be Data-Driven: We love numbers! When you describe your past experiences, focus on the metrics that matter—CPL, CPA, ROAS. Show us how you’ve used data to optimise campaigns and drive results.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your enthusiasm and ensure you’re considered for this exciting opportunity!
How to prepare for a job interview at Rapid Transformational Therapy
✨Know Your Platforms
Make sure you brush up on your knowledge of Meta and Google Ads. Be ready to discuss specific campaigns you've run, the strategies you used, and the results you achieved. This shows that you’re not just familiar with the platforms but have hands-on experience that can benefit the team.
✨Showcase Your Creative Side
Prepare examples of ad creatives you've developed or optimised. Whether it's static images or video content, be ready to talk about your creative process and how you measure success. Highlighting your copywriting skills will also set you apart, so bring along some high-converting ad copy samples.
✨Data-Driven Mindset
Since this role involves a lot of analysis, come prepared to discuss how you've used data to inform your decisions. Think about specific metrics like CPL, CPA, and ROAS, and be ready to explain how you’ve improved these in past campaigns. This will demonstrate your analytical skills and your ability to drive results.
✨Collaboration is Key
This position requires working closely with various teams, so be ready to share experiences where you collaborated effectively. Discuss how you’ve worked with designers or marketing teams to create successful campaigns. Showing that you can communicate and work well with others will highlight your fit for the team.