We are looking for a Senior Proposition Manager to lead the development and optimisation of the Bingo proposition, creating engaging customer experiences that drive acquisition, retention, customer value and market differentiation.
Main Accountabilities & Responsibilities:
- Own the Bingo proposition strategy and roadmap.
- Lead development of games, promotions, customer experiences and proposition enhancements.
- Identify opportunities to grow active players, frequency and spend.
- Work with Product and Technology teams to prioritise delivery.
- Analyse customer behaviour and performance metrics to improve proposition effectiveness.
- Develop business cases for proposition investment and innovation.
- Collaborate with Marketing and CRM to maximise campaign effectiveness.
- Monitor competitor activity and emerging market trends.
- Ensure propositions are aligned to commercial objectives and customer needs.
What’s needed for success - Experience & Qualifications:
- Experience in proposition, gaming, product or commercial management and Bingo knowledge preferable.
- Strong understanding of customer behaviour and engagement drivers.
- Commercially focused with proven delivery of growth initiatives.
- Strong stakeholder management and influencing skills.
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Senior Proposition Manager - Bingo in Maidenhead employer: Rank Group
Grosvenor Casinos is an exceptional employer, offering a dynamic and supportive work environment in the Cardiff & Bristol area. With a strong focus on employee development, you will benefit from comprehensive training, recognition for your contributions, and the chance to work with cutting-edge technology. Join a team that values individuality and collaboration, where every day presents new challenges and opportunities for growth.
