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- Tasks: Support ticket sales and manage event marketing from start to finish.
- Company: Join Mecca Bingo, a vibrant part of the Rank Group, known for fun and inclusivity.
- Benefits: Enjoy a company bonus scheme, discounts on travel and dining, and career development opportunities.
- Why this job: Be part of a dynamic team driving exciting events and enhancing customer experiences.
- Qualifications: Proven experience in event sales support is essential.
- Other info: We value inclusivity and are committed to accommodating all candidates.
The predicted salary is between 28800 - 43200 £ per year.
Your role will be to support our ticket sales activity from start to finish ensuring third party and direct event attendance targets are achieved. Work closely with our third-party event providers and obtain all event marketing content and collateral to provide to our venues. Work with the Mecca Social Media team to drive ticket sales via engaging social content and commercially managing post boosts in line with agreed budgets. Supporting our venues to drive ticket sales through all available online and offline channels.
Management of our Design my Night ticket platform account alongside any other appointed on sellers. Collation of all weekly tickets sales, by event and onward communication. Management and control of in-venue POS and sales collateral. Ownership of the Mecca Events branding. Delivery of inhouse event visuals and supporting imagery. Working alongside the training team to deliver event sales led sessions to upskill venue colleagues. Support the Central Finance team by supplying all information needed (costs and ticket sales) so they can create ROI reports and commercial forecasting.
Build a marketing plan and calendar representing all required activity. Work with the CRM team to maximise events messaging to our existing customer base. Ensure the Mecca website is constantly up to date and reflecting existing propositions.
Qualifications
Proven experience in working with event venues to support sales is essential.
Additional Information
What’s in It for You: Company Bonus Scheme Leadership and career development opportunities within Mecca Bingo or within our parent company Rank. Employee Rewards platform with discounts on travel, shopping, and dining and more! Pension and Life Assurance.
The Rank Group are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers. We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.
Events marketing executive employer: Rank Group
Contact Detail:
Rank Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events marketing executive
✨Tip Number 1
Familiarise yourself with the events industry, especially in relation to ticket sales and marketing strategies. Understanding current trends and successful case studies can give you an edge during discussions.
✨Tip Number 2
Network with professionals in the events marketing field. Attend industry events or join relevant online groups to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Showcase your experience with social media marketing by preparing examples of past campaigns you've worked on. Be ready to discuss how you drove engagement and ticket sales through creative content.
✨Tip Number 4
Research Mecca Bingo and its events thoroughly. Understanding their brand values and previous events will help you tailor your approach and demonstrate your genuine interest in the company during interviews.
We think you need these skills to ace Events marketing executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in event marketing and ticket sales. Use specific examples that demonstrate your ability to achieve attendance targets and work with third-party providers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for events marketing. Mention how your skills align with the job description, particularly your experience with social media marketing and managing event collateral.
Showcase Your Achievements: In your application, include quantifiable achievements from previous roles, such as increased ticket sales or successful marketing campaigns. This will help illustrate your impact in past positions.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial in marketing roles.
How to prepare for a job interview at Rank Group
✨Know Your Events
Familiarise yourself with the events that the company hosts. Understand their target audience and how they market these events. This will show your genuine interest and help you discuss strategies during the interview.
✨Showcase Your Marketing Skills
Prepare examples of past marketing campaigns you've worked on, especially those related to events. Highlight your role in driving ticket sales and any creative strategies you implemented to engage audiences.
✨Understand Social Media Impact
Be ready to discuss how social media can drive ticket sales. Share your experience with creating engaging content and managing budgets for post boosts, as this is a key part of the role.
✨Prepare Questions
Have thoughtful questions ready about the company's event strategy and how they measure success. This demonstrates your enthusiasm for the role and helps you assess if it's the right fit for you.
