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For Companies At a Glance
- Tasks: Drive retail marketing strategies and develop growth plans with partners.
- Company: Global leader in healthcare technology with innovative biosensing products.
- Benefits: Flexible hybrid working, competitive salary, and potential for permanent role.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of a fast-paced team transforming healthcare through cutting-edge technology.
- Qualifications: Bachelor's degree and experience in consumer goods or healthcare marketing.
The predicted salary is between 40000 - 50000 £ per year.
Duration - 12 months
The Mission
Our client is a global leader in healthcare technology, recently launching a new biosensing technology that provides users a window into their body. This product tracks key biomarkers—such as glucose, ketones, and lactate—to help people make better decisions about their health and nutrition. Biowearable technology is set to digitise, decentralise, and democratise healthcare, enabling consumers to take control of their health.
The Role & Environment
We are seeking a Retail Marketing Manager to be a driver in developing growth strategies, in partnership with retail and other third-party channels. Reporting to the UK Marketing Lead, this role will bring retail know-how to a growing team and directly manage, plan, and implement marketing strategies with a growing list of partners. The division operates with a fast-paced, start-up mentality, requiring a "scrappy" and flexible mindset to unlock growth. To be successful in this role, you must enjoy developing in-store experiences, co-marketing strategies, and promotional plans that drive product adoption in store and online. This role will collaborate with Brand Marketing and DTC teams, while also being a conduit and hub to partner teams.
Business Growth: Own and deliver the implementation of channel and customer-specific Retail Marketing Strategy aligned to the broader business objectives in the UK. This includes driving expansion plans for existing business in major retail and pharmacy outlets.
Strategic Planning: Develop Joint Business Plans (JBPs) with retailers to unlock category and brand growth, co-marketing and promotional expertise, managing and optimising opportunities that lead to mutual business value and stronger partnerships.
Commercial Drive: Work closely with the Retail Sales Lead to ensure commercial thinking is at the heart of business plans, focusing specifically on driving growth and hitting ROI targets.
Brand & Product Champion: Champion the brand, ensuring communication is consistent and supporting brand strategy. Address purchase drivers and barriers through physical and digital experiences that elevate product truths. Collaborate with regulatory and medical affairs teams to ensure product accuracy throughout partner activations. Work with insights and analytics teams to understand the path-to-purchase and user experience, uncovering insights that drive growth in the UK retail landscape.
Analytics & Performance: Monitor and analyse the performance of promotions. You will be responsible for analysing data bought through retailers or 3rd party sources, providing insights and recommendations for improvement to key stakeholders. Manage and coordinate marketing retail budgets, influence investment, aligning closely with the UK Marketing Lead and Finance.
Education: Min Bachelors Degree (or equivalent combination of education and work experience).
Experience: Experience in consumer electronics and/or consumer goods / consumer healthcare categories sold in retail. E-commerce experience is highly ideal. Understanding of marketing and selling under MDR regulations.
Skills: Strong interpersonal skills and customer mindset; experience delivering measurable, multi-channel, growth strategies. A flexible mindset with the willingness to roll up sleeves, troubleshoot problems, and drive to aligned solutions.
Hybrid Working: The team values collaboration and currently operates with a flexible hybrid model, typically requiring presence in the office Tuesday, Wednesday, and Thursday.
Duration: This is a 6-month contract as a starting point, with the potential to evolve into a permanent role.
Retail Marketing Manager - Hybrid in London employer: Randstad UK
Contact Detail:
Randstad UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Manager - Hybrid in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the retail and healthcare sectors. Attend industry events, join relevant online groups, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers or partners, bring your A-game. Prepare a mini-presentation or a portfolio showcasing your past marketing successes, especially those that drove growth in retail settings. Let them see what you can do!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like ours at StudySmarter. Express your interest in working with them and share how you can contribute to their growth strategies. It shows initiative and enthusiasm!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in retail marketing and biowearable technology. Consider taking online courses or attending workshops. This not only boosts your knowledge but also makes you a more attractive candidate when applying through our website.
We think you need these skills to ace Retail Marketing Manager - Hybrid in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Retail Marketing Manager role. Highlight your experience in consumer electronics and retail marketing, and don’t forget to showcase any relevant achievements that align with our mission of driving growth and product adoption.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about biowearable technology and how your skills can help us unlock growth. Be sure to mention your flexible mindset and ability to develop in-store experiences.
Showcase Your Analytical Skills: Since this role involves monitoring and analysing performance, make sure to highlight your analytical skills in your application. Share examples of how you've used data to drive marketing strategies and improve ROI in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Randstad UK
✨Know Your Product Inside Out
Before the interview, make sure you understand the biosensing technology and its benefits. Familiarise yourself with how it tracks key biomarkers and how it can help consumers take control of their health. This knowledge will show your genuine interest in the role and the company.
✨Showcase Your Retail Marketing Experience
Prepare specific examples from your past roles where you've successfully developed and implemented retail marketing strategies. Highlight any experience with Joint Business Plans (JBPs) and how you've driven growth in retail environments. This will demonstrate that you have the relevant skills for the position.
✨Emphasise Your Analytical Skills
Since the role involves monitoring and analysing promotional performance, be ready to discuss how you've used data to inform marketing decisions in the past. Bring examples of insights you've uncovered and how they led to improved outcomes. This will illustrate your commercial drive and analytical mindset.
✨Be Ready to Discuss Collaboration
The role requires working closely with various teams, so prepare to talk about your experience collaborating with others. Share examples of how you've worked with sales, brand marketing, or analytics teams to achieve common goals. This will highlight your interpersonal skills and ability to thrive in a fast-paced environment.