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For Companies At a Glance
- Tasks: Drive growth strategies and implement marketing plans for innovative healthcare technology.
- Company: Global leader in healthcare tech with a mission to democratise health.
- Benefits: Flexible hybrid working, competitive salary, and potential for permanent role.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of a fast-paced team making a real impact on health and wellness.
- Qualifications: Bachelor's degree and experience in consumer goods or healthcare marketing.
The predicted salary is between 40000 - 50000 £ per year.
Duration - 12 months
The Mission
Our client is a global leader in healthcare technology, recently launching a new biosensing technology that provides users a window into their body. This product tracks key biomarkers—such as glucose, ketones, and lactate—to help people make better decisions about their health and nutrition. Biowearable technology is set to digitise, decentralise, and democratise healthcare, enabling consumers to take control of their health.
The Role & Environment
We are seeking a Retail Marketing Manager to be a driver in developing growth strategies, in partnership with retail and other third-party channels. Reporting to the UK Marketing Lead, this role will bring retail know-how to a growing team and directly manage, plan, and implement marketing strategies with a growing list of partners. The division operates with a fast-paced, start-up mentality, requiring a "scrappy" and flexible mindset to unlock growth. To be successful in this role, you must enjoy developing in-store experiences, co-marketing strategies, and promotional plans that drive product adoption in store and online. This role will collaborate with Brand Marketing and DTC teams, while also being a conduit and hub to partner teams.
Business Growth: Own and deliver the implementation of channel and customer-specific Retail Marketing Strategy aligned to the broader business objectives in the UK. This includes driving expansion plans for existing business in major retail and pharmacy outlets.
Strategic Planning: Develop Joint Business Plans (JBPs) with retailers to unlock category and brand growth, co-marketing and promotional expertise, managing and optimising opportunities that lead to mutual business value and stronger partnerships.
Commercial Drive: Work closely with the Retail Sales Lead to ensure commercial thinking is at the heart of business plans, focusing specifically on driving growth and hitting ROI targets.
Brand & Product Champion: Champion the brand, ensuring communication is consistent and supporting brand strategy. Address purchase drivers and barriers through physical and digital experiences that elevate product truths. Collaborate with regulatory and medical affairs teams to ensure product accuracy throughout partner activations. Work with insights and analytics teams to understand the path-to-purchase and user experience, uncovering insights that drive growth in the UK retail landscape.
Analytics & Performance: Monitor and analyse the performance of promotions. You will be responsible for analysing data bought through retailers or 3rd party sources, providing insights and recommendations for improvement to key stakeholders. Manage and coordinate marketing retail budgets, influence investment, aligning closely with the UK Marketing Lead and Finance.
Education: Min Bachelors Degree (or equivalent combination of education and work experience).
Experience: Experience in consumer electronics and/or consumer goods / consumer healthcare categories sold in retail. E-commerce experience is highly ideal. Understanding of marketing and selling under MDR regulations.
Skills: Strong interpersonal skills and customer mindset; experience delivering measurable, multi-channel, growth strategies. A flexible mindset with the willingness to roll up sleeves, troubleshoot problems, and drive to aligned solutions.
Hybrid Working: The team values collaboration and currently operates with a flexible hybrid model, typically requiring presence in the office Tuesday, Wednesday, and Thursday.
Duration: This is a 6-month contract as a starting point, with the potential to evolve into a permanent role.
Marketing and Retail Manager in London employer: Randstad UK
Contact Detail:
Randstad UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Retail Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the healthcare tech space. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to meet hiring managers or team members, be ready to discuss your past successes in retail marketing. Bring examples of campaigns you've worked on and how they drove growth. This will help you stand out as a candidate who can deliver results.
✨Tip Number 3
Be flexible and adaptable! The role requires a 'scrappy' mindset, so be prepared to showcase your ability to pivot and tackle challenges head-on. Share stories that highlight your problem-solving skills and how you’ve thrived in fast-paced environments.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows you're genuinely interested in joining our team and makes it easier for us to keep track of your progress. Plus, you’ll be one step closer to landing that Retail Marketing Manager role!
We think you need these skills to ace Marketing and Retail Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Retail Marketing Manager role. Highlight your experience in developing growth strategies and working with retail partners. We want to see how your skills align with our mission in healthcare technology!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for biowearable technology and how you can contribute to our fast-paced, start-up mentality. Let us know why you're excited about this opportunity and how you can drive product adoption.
Showcase Your Analytical Skills: Since analytics and performance monitoring are key parts of the role, be sure to include examples of how you've used data to drive marketing decisions in the past. We love seeing candidates who can turn insights into action!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Randstad UK
✨Know Your Product Inside Out
Before the interview, make sure you understand the biosensing technology and how it impacts health and nutrition. Familiarise yourself with key biomarkers like glucose and lactate, and think about how you can communicate their benefits effectively.
✨Showcase Your Retail Experience
Prepare examples from your past roles that demonstrate your ability to develop in-store experiences and co-marketing strategies. Be ready to discuss specific campaigns you've worked on and the results they achieved, especially in consumer healthcare or electronics.
✨Emphasise Your Analytical Skills
Since the role involves monitoring and analysing promotional performance, come prepared with examples of how you've used data to drive marketing decisions. Highlight any experience you have with insights and analytics teams to show you can contribute to growth strategies.
✨Demonstrate a Flexible Mindset
This position requires a 'scrappy' approach, so be ready to share instances where you've had to troubleshoot problems or adapt quickly to changing circumstances. Show them you're not just a planner but also someone who can roll up their sleeves and get things done.