At a Glance
- Tasks: Lead the European Customer Strategy for a top electronics brand and drive customer growth.
- Company: Globally recognised leader in electronics with a focus on innovation.
- Benefits: Hybrid work model, competitive contract until Dec 2027, and opportunities for professional growth.
- Other info: Collaborate with global teams and manage multi-vendor frameworks for innovative projects.
- Why this job: Shape premium customer experiences and make a real impact in a dynamic environment.
- Qualifications: 10+ years in Customer and Digital Marketing with expertise in Adobe Marketing Cloud.
The predicted salary is between 49500 - 60500 £ per year.
Location: Chertsey, UK (Hybrid)
Contract Type: Contract till Dec 2027
About the Role:
We are partnering with a globally recognized leader in electronics to find a Customer Strategy Lead. In this role, you will lead the direct-to-consumer (D2C) European Customer Strategy across owned and paid channels to deliver premium, personalized experiences across a multi-touchpoint ecosystem. You will be accountable for driving customer growth, increasing customer lifetime value (CLV), and optimizing retention and engagement programs.
Key Responsibilities:
- Initiate and deliver a customer-centric European Customer Strategy and roadmap across owned and paid channels.
- Build business cases to drive investment in new innovations using MarTech capabilities.
- Develop audience strategies for flagship campaigns to drive incremental revenue opportunities.
- Act as the primary point of contact for global headquarters and European subsidiaries regarding customer initiatives.
- Manage a multi-vendor framework, including specialized delivery partners and partner agencies.
What We Need:
- 10+ years of experience in Customer and Digital Marketing within data-driven organizations.
- Deep expertise in Integrated Campaign Management tools, specifically Adobe Marketing Cloud (Adobe Campaign, Adobe Experience Platform, Adobe Target, & Adobe Audience Manager).
- Proven track record of implementing European-wide, multi-touchpoint marketing plans across digital channels.
- Strong analytical skills to translate data and insights into actionable growth strategies.
- Experience leading virtual teams and driving significant business transformation in complex environments.
CRM Strategy Lead in Chertsey employer: Randstad Technologies
As an innovative Original Equipment Manufacturer based in Salisbury, we pride ourselves on fostering a collaborative and dynamic work environment that encourages creativity and technical excellence. Our commitment to employee growth is reflected in our comprehensive training programmes and opportunities for advancement within the rapidly evolving field of Uncrewed Aerial Systems. With a hybrid working model and a focus on cutting-edge technology, we offer a unique chance to contribute to safety-critical projects while enjoying a supportive and flexible workplace culture.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Strategy Lead in Chertsey
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace CRM Strategy Lead in Chertsey
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Randstad Technologies from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Randstad Technologies specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Randstad Technologies
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Randstad Technologies, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Randstad Technologies you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Randstad Technologies that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Randstad Technologies, so think on your feet and don't hesitate to showcase your creativity!
