At a Glance
- Tasks: Support digital marketing campaigns and analyse data to boost ROI.
- Company: Join Randstad UK&I, a diverse and inclusive employer.
- Benefits: Gain hands-on experience in digital marketing with a focus on growth.
- Other info: Flexible work environment with opportunities for professional development.
- Why this job: Make an impact by driving innovative marketing strategies and optimising campaigns.
- Qualifications: 3 years of digital marketing experience and passion for data-driven strategies.
Will work closely with the Marketing Operations Team, responsible for supporting the implementation, digital tracking, building reports, analysing data, collaborating on smart goals, and benchmarking KPIs for Randstad UK&I's marketing campaigns, with a focus on highlighting and supporting potential improvements to increase ROI.
Report into the Digital Marketing Manager, employ a data driven approach to ensure that our digital strategy and campaign activities align with the overarching marketing strategy and wider business goals.
Priorities for the role include:
- Support the implementation and management of campaigns across paid social, search engine advertising, email marketing, and other digital channels.
- Support the development of clear and concise campaign briefs and provide forecasts for channel mix based on personas / target audience.
- Support the creation of media plans for campaigns, leveraging data insights to recommend optimal channel mix, targeting, and budget allocation.
- Support marketing automation, such as email workflow, to nurture contacts and drive conversions.
- Support the creation and sourcing of marketing assets including; ad copy, imagery and video, and email content working collaboratively with Design & Content stakeholders to ensure high-quality and consistent messaging.
- Support updating the RUK&I website and microsites and technical SEO tasks.
- Support analysing and reporting on digital marketing activities including website, paid campaigns, and social media.
- Generate top-level reports for key stakeholders and implement actionable data-driven help evolve the Randstad brand and attraction digital marketing campaigns so that they continue to be competitive and future-proofed by using data-driven strategies.
Skills and attributes:
- Passionate about digital marketing.
- 3 years digital marketing experience.
- Paid Social and Search Engine Advertising including; Meta, LinkedIn, X (formerly Twitter), and Google Ads.
- CMS (Drupal preferred) and CRM (HubSpot preferred) experience.
- Data analytics / reporting (Google Analytics and Looker Studio) experience.
- Ability to effectively use AI tools for market research, data synthesis, and campaign optimisation to drive agility and competitive advantage.
- Recruitment experience is desirable but not essential.
If you are interested in this position please apply now or get in touch with Sam Badger.
We are an inclusive employer and should you require any reasonable adjustments in order to complete any aspect of the recruitment process, please contact the Internal Talent Acquisition (ITA) team. Randstad values diversity and promotes equality. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. We encourage and welcome applications from all sections of society and are more than happy to discuss reasonable adjustments and/or additional arrangements as required to support your application. Randstad is committed to equal opportunities for all and will not discriminate based on an individual's sex, race, disability, gender reassignment, pregnancy and maternity, marriage and civil partnership, religion or belief, sexual orientation or age.
Digital Marketing Executive in Luton employer: Randstad Internal Resourcer
Randstad UK&I is an exceptional employer that fosters a collaborative and inclusive work culture, where digital marketing professionals can thrive. With a strong emphasis on employee growth, we offer opportunities for skill development and career advancement, supported by a data-driven approach to marketing that ensures your contributions directly impact our success. Located in a vibrant environment, we prioritise diversity and equality, making Randstad a rewarding place to build a meaningful career in digital marketing.
Contact Details:
Randstad Internal Resourcer Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Luton
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work at Randstad or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns, reports, and analytics. This will not only demonstrate your expertise but also give you something tangible to discuss during interviews.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh. Being able to discuss current trends in your interview will show you're passionate and engaged in the field.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at Randstad. Don’t miss out on this opportunity!
We think you need these skills to ace Digital Marketing Executive in Luton
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with digital marketing campaigns, data analytics, and any relevant tools like Google Analytics or HubSpot. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your previous experiences have prepared you for this role. Don’t forget to mention specific campaigns or projects you've worked on that relate to our job description.
Showcase Your Data Skills:Since this role involves a lot of data analysis, make sure to showcase your analytical skills in your application. Mention any tools you’ve used for reporting and how you’ve leveraged data to improve campaign performance. We love a data-driven approach!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!
How to prepare for a job interview at Randstad Internal Resourcer
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around paid social and search engine advertising. Be ready to discuss your experience with platforms like Meta, LinkedIn, and Google Ads, as well as how you've used data analytics tools like Google Analytics to drive campaign success.
✨Showcase Your Data-Driven Mindset
Since this role is all about using data to inform decisions, come prepared with examples of how you've used data insights to optimise campaigns in the past. Think about specific metrics you’ve tracked and how they influenced your strategies—this will show that you can align with the company's goals.
✨Collaborate Like a Pro
This position involves working closely with various teams, so highlight your collaborative skills. Share experiences where you’ve worked with design or content teams to create marketing assets, and how you ensured messaging was consistent across channels. Teamwork is key!
✨Prepare Questions That Matter
At the end of the interview, you'll likely have a chance to ask questions. Prepare thoughtful ones that show your interest in the role and the company. For example, ask about their current digital marketing strategies or how they measure the success of their campaigns. This shows you're engaged and eager to contribute.
