At a Glance
- Tasks: Support digital marketing campaigns and analyse data to boost ROI.
- Company: Join Randstad UK&I, a diverse and inclusive employer.
- Benefits: Competitive salary, flexible working, and opportunities for growth.
- Other info: Dynamic environment with a focus on innovation and career development.
- Why this job: Make an impact in digital marketing while collaborating with creative teams.
- Qualifications: 3 years of digital marketing experience and a passion for data-driven strategies.
The predicted salary is between 40000 - 50000 £ per year.
Will work closely with the Marketing Operations Team, responsible for supporting the implementation, digital tracking, building reports, analysing data, collaborating on smart goals, and benchmarking KPIs for Randstad UK&I’s marketing campaigns, with a focus on highlighting and supporting potential improvements to increase ROI. Report into the Digital Marketing Manager, employ a data driven approach to ensure that our digital strategy and campaign activities align with the overarching marketing strategy and wider business goals.
Priorities for the role include:
- Support the implementation and management of campaigns across paid social, search engine advertising, email marketing, and other digital channels.
- Support the development of clear and concise campaign briefs and provide forecasts for channel mix based on personas / target audience.
- Support the creation of media plans for campaigns, leveraging data insights to recommend optimal channel mix, targeting, and budget allocation.
- Support marketing automation, such as email workflow, to nurture contacts and drive conversions.
- Support the creation and sourcing of marketing assets including; ad copy, imagery and video, and email content working collaboratively with Design & Content stakeholders to ensure high-quality and consistent messaging.
- Support updating the RUK&I website and microsites and technical SEO tasks.
- Support analysing and reporting on digital marketing activities including website, paid campaigns, and social media.
- Generate top-level reports for key stakeholders and implement actionable data-driven help evolve the Randstad brand and attraction digital marketing campaigns so that they continue to be competitive and future-proofed by using data-driven strategies.
Skills and attributes:
- Passionate about digital marketing.
- 3 years digital marketing experience.
- Paid Social and Search Engine Advertising including; Meta, LinkedIn, X (formerly Twitter), and Google Ads.
- CMS (Drupal preferred) and CRM (HubSpot preferred) experience.
- Data analytics / reporting (Google Analytics and Looker Studio) experience.
- Ability to effectively use AI tools for market research, data synthesis, and campaign optimisation to drive agility and competitive advantage.
- Recruitment experience is desirable but not essential.
If you are interested in this position please apply now or get in touch with Sam Badger. We are an inclusive employer and should you require any reasonable adjustments in order to complete any aspect of the recruitment process, please contact the Internal Talent Acquisition (ITA) team. Randstad values diversity and promotes equality. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. We encourage and welcome applications from all sections of society and are more than happy to discuss reasonable adjustments and/or additional arrangements as required to support your application.
Digital Marketing Executive employer: Randstad Employment Bureau
Randstad UK&I is an exceptional employer that fosters a collaborative and inclusive work culture, where digital marketing professionals can thrive. With a strong focus on employee growth, we offer opportunities for skill development and career advancement, all while working in a dynamic environment that values data-driven strategies and innovative thinking. Located in a vibrant area, our team enjoys the unique advantage of being part of a forward-thinking organisation that prioritises diversity and equality, ensuring every voice is heard and valued.
Contact Details:
Randstad Employment Bureau Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Randstad Employment Bureau and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Randstad Employment Bureau are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Randstad Employment Bureau on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Randstad Employment Bureau. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Randstad Employment Bureau. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Randstad Employment Bureau:Show us that you’ve done your homework! In your application, briefly mention what you admire about Randstad Employment Bureau’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Randstad Employment Bureau
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Randstad Employment Bureau will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Randstad Employment Bureau, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
