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- Tasks: Lead the Premier brand and mentor a team of Brand Specialists across the North of England.
- Company: Join Ralawise, a top distributor of promotional and leisurewear brands in Europe.
- Benefits: Opportunity to drive growth, build relationships, and develop your career in a dynamic environment.
- Why this job: Take ownership of a major brand and make a real impact in a high-performing sales team.
- Qualifications: Proven B2B field sales experience and strong relationship-building skills required.
- Other info: Exciting chance to work independently while leading a passionate team.
The predicted salary is between 36000 - 60000 £ per year.
Ralawise is looking for a commercially driven Lead Brand Specialist to take ownership of the Premier brand across the North of England and lead a team of Brand Specialists who are based nationally. This is an exciting opportunity for an experienced B2B field sales professional who thrives on developing brands, building customer relationships, and driving measurable growth within a territory.
Working alongside our Field Sales team, you will play a key role in expanding the Premier brand, converting competitor users, and uncovering new commercial opportunities.
What you'll be doing:
- Driving growth of the Premier brand across your territory
- Building strong relationships with existing and new customers
- Increasing brand penetration within key Ralawise accounts
- Delivering engaging product training and brand showcases
- Identifying and converting customers currently using competitor brands
- Collaborating with the Field Sales team on territory growth strategies
- Leading and mentoring a team of Brand Specialists
What we're looking for:
- Proven B2B field sales experience
- Strong commercial awareness and ability to uncover customer opportunities
- Confident presenter with excellent relationship-building skills
- Experience within textiles, apparel, workwear, or related sectors is highly desirable
- Ability to work independently in a field-based role
- Experience of leading a team
Why join Ralawise?
Ralawise is one of Europe’s leading distributors of promotional and leisurewear brands. This role gives you the opportunity to take ownership of a major brand within a high-performing sales environment, while developing long-term relationships with customers across your territory.
Interested in learning more? Apply now or get in touch for a confidential conversation.
Lead Field Brand Specialist employer: Ralawise
Contact Detail:
Ralawise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Field Brand Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Lead Brand Specialist role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Get social! Use platforms like LinkedIn to showcase your expertise in B2B sales and brand development. Share relevant content, engage with industry leaders, and don’t hesitate to slide into DMs for potential leads.
✨Tip Number 3
Prepare for those interviews by practising your pitch. Highlight your experience in building customer relationships and driving growth. Make sure you can confidently discuss how you would expand the Premier brand and lead a team effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining Ralawise and taking ownership of the Premier brand.
We think you need these skills to ace Lead Field Brand Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Lead Brand Specialist role. Highlight your B2B field sales experience and any relevant achievements that showcase your ability to drive brand growth and build customer relationships.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the Premier brand and how your skills align with the responsibilities of the role. Don’t forget to mention your experience in leading teams and driving measurable growth.
Showcase Your Commercial Awareness: In your application, demonstrate your strong commercial awareness. Share examples of how you've uncovered customer opportunities in the past and how you plan to do the same for Ralawise. This will show us you understand the market and can make an impact.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Ralawise
✨Know Your Brand Inside Out
Before the interview, make sure you thoroughly understand the Premier brand and its position in the market. Research its competitors and be ready to discuss how you can drive growth and convert competitor users. This shows your passion and commitment to the role.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships with customers in the past. Think about specific instances where your approach led to measurable growth. This will demonstrate your ability to connect with clients and expand the brand's reach.
✨Be Ready to Present
As a confident presenter, you might be asked to deliver a mock product training or brand showcase during the interview. Practise your presentation skills beforehand, focusing on engaging your audience and highlighting key selling points of the Premier brand.
✨Discuss Team Leadership Experience
Since you'll be leading a team of Brand Specialists, be prepared to talk about your leadership style and experiences. Share how you've mentored others and driven team success in previous roles, as this will highlight your capability to lead effectively in a field-based environment.