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- Tasks: Oversee ad inventory, troubleshoot issues, and support the Advertising Team's efforts.
- Company: Join Rakuten Viber, a leading app connecting millions globally.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a super-app journey, influencing user connections and driving revenue.
- Qualifications: 2+ years in ad operations, strong knowledge of ad tech, and publisher experience required.
- Other info: Work closely with product teams and ensure compliance with privacy regulations.
The predicted salary is between 36000 - 60000 £ per year.
Rakuten Viber is one of the most popular and downloaded apps in the world. Working with us provides a unique opportunity to influence hundreds of millions of our users and to be part of the journey that makes us a super-app. Our mission is to make people’s lives easier by enabling meaningful connections, from precious moments with family and friends, through managing business relationships to pursuing their passions.
Viber is looking for an Advertising Specialist. This role focuses on overseeing ad inventory, working with Clients and partners (SSPs, DSPs, Networks), ensuring optimal revenue generation, and troubleshooting and delivery issues. The ideal candidate will have a strong understanding of ad tech, programmatic buying, header bidding, and analytics tools.
This role will support the Advertising Team in their commercial and technical effort. This role has cross-team functionality and requires working with the product team on a variety of tasks.
Publisher experience is Must.
Responsibilities
- Campaigns setup and monitoring.
- Operational leg of programmatic curation, PD and PG campaigns.
- Viber Exchange floor.
- Supporting the configuration of programmatic A/B testing, experiments.
- Follow the ad delivery process, ensuring correct implementation and functioning across different channels.
- Troubleshoot ad serving issues, system discrepancies, and latency concerns.
- Work closely with the Sales and AM team to debug errors related to ad creatives, tag implementations, and third-party programmatic partner integrations.
- Assist with new partner technical optimisation post onboarding.
- Manage and maintain a healthy ads.txt ID list.
- Active part of driving revenue growth in line with the company and programmatic targets.
- Report on bidding trends and guide sales on deal opportunities.
- Ensure compliance with GDPR, CCPA, and other privacy regulations.
- Work with internal stakeholders to ensure brand safety and compliance with ad policies.
- Technical support of the partners\’ QBR preparation.
- Supporting smaller technical projects and action plans based on partner feedback.
- Assisting with Google support tickets in case of technical issues.
Requirements
- 2+ years of experience in ad operations, programmatic advertising, or SSP management.
- Publisher experience is a MUST.
- Strong operational knowledge of Google Ad Manager (GAM), Prebid.js, OpenRTB, and header bidding.
- Hands-on experience working with SSPs such as Magnite, Xandr, PubMatic, OpenX, and Index Exchange.
- Familiarity with ad serving, programmatic auctions, and yield optimization.
- Experience with mobile app monetization and SDK-based ad integrations.
- Experience working with both product and commercial teams.
- Passionate about ad operation and have a commercial mindset.
- Good knowledge of Microsoft Excel and Data Visualization tools.
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Ad Ops Specialist employer: Rakuten Viber
Contact Detail:
Rakuten Viber Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ad Ops Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in ad tech and programmatic advertising. Understanding concepts like header bidding and yield optimisation will not only boost your confidence but also demonstrate your commitment to staying current in this fast-paced industry.
✨Tip Number 2
Network with professionals in the ad operations field, especially those who have experience with SSPs and programmatic buying. Engaging in conversations on platforms like LinkedIn can provide insights and potentially lead to referrals that could help you land the job.
✨Tip Number 3
Gain hands-on experience with tools mentioned in the job description, such as Google Ad Manager and Prebid.js. If you don’t have direct experience, consider taking online courses or working on personal projects to showcase your skills.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully managed ad campaigns or resolved technical issues in previous roles. Being able to articulate your problem-solving skills and operational knowledge will set you apart during interviews.
We think you need these skills to ace Ad Ops Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in ad operations and programmatic advertising. Emphasise your familiarity with tools like Google Ad Manager and any specific SSPs you've worked with.
Craft a Compelling Cover Letter: In your cover letter, express your passion for ad operations and how your skills align with Viber's mission. Mention specific experiences that demonstrate your ability to troubleshoot ad serving issues and work cross-functionally.
Showcase Technical Skills: Clearly outline your technical skills related to ad tech, including any hands-on experience with Prebid.js, OpenRTB, and header bidding. This will help you stand out as a candidate who can support the Advertising Team effectively.
Highlight Compliance Knowledge: Since compliance with GDPR and CCPA is crucial, mention any experience you have in ensuring brand safety and adhering to privacy regulations. This shows that you understand the importance of these aspects in ad operations.
How to prepare for a job interview at Rakuten Viber
✨Know Your Ad Tech
Make sure you have a solid understanding of ad tech concepts like programmatic buying, header bidding, and analytics tools. Be prepared to discuss your experience with platforms like Google Ad Manager and SSPs, as this will show your technical expertise.
✨Demonstrate Problem-Solving Skills
Since troubleshooting is a key part of the role, think of specific examples where you've resolved ad serving issues or system discrepancies. Highlight your analytical skills and how you approach problem-solving in a fast-paced environment.
✨Showcase Your Collaboration Experience
This role requires working closely with various teams, so be ready to share examples of how you've successfully collaborated with product and sales teams in the past. Emphasise your ability to communicate effectively across different departments.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in ad operations and programmatic advertising. Being knowledgeable about current developments will not only impress your interviewers but also demonstrate your passion for the industry.
