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- Tasks: Manage travel clients and implement effective affiliate marketing strategies.
- Company: Rakuten Advertising is a global leader in e-commerce and digital marketing, serving over 1 billion members.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration across global teams.
- Why this job: Join a passionate team focused on innovation and client success in the travel industry.
- Qualifications: 5+ years in digital marketing, strong client relationship skills, and a BA in Marketing preferred.
- Other info: Be part of a company that values continuous improvement and customer satisfaction.
The predicted salary is between 42000 - 60000 £ per year.
Join to apply for the Sr. Account Manager – Travel Vertical role at Rakuten Advertising
Join to apply for the Sr. Account Manager – Travel Vertical role at Rakuten Advertising
Direct message the job poster from Rakuten Advertising
Global Talent Acquisition Leader • Deep knowledge of hiring best practices • C-Suite and Executive Stakeholder Collaborator
Job Description:
Rakuten International oversees 7 businesses with over 4,000 employees globally. The brand is recognized for its leadership and innovation in e-commerce, digital content, advertising, entertainment and communications, bringing the joy of discovery and access to more than 1 billion members across the world. Our teams deliver on the company’s mission to delight merchants and customers through innovation, optimism, and teamwork.
Rakuten Advertising provides advertising technology and consumer insights to the world’s leading brands and retailers. Working with agencies and brands around the world, Rakuten Advertising unites technology, client strategy and consumer insights to deliver advertising experiences that drive increased brand awareness and marketing performance. With access to Rakuten’s diverse media properties and audiences, combined with an award-winning performance network and proprietary consumer research, Rakuten Advertising creates the right conditions to reach new customers and sustain long-lasting loyalty.
Job summary:
- To be considered for this position, candidates must have experience managing affiliate marketing programs and supporting Tier 1 clients within the Travel vertical*
Reporting into a Senior Manager, Client Services, you’ll manage a portfolio of travel clients to implement a thorough, profitable and efficient affiliate marketing strategy. Grow business revenue through innovative and strong partnerships.
Roles & responsibilities:
Client management
- Managing a portfolio key of clients. This includes managing the team members that work on them and day to day execution of those clients.
- Ability to build, present and coordinate the delivery of top key clients strategies.
- Using analytical skills to make strategic decisions to help clients meet their goals
- Establish and maintain regular and appropriate communication with the key contact(s) for the client through meetings, emails, calls and support tickets
- Grow revenue from existing client relationships – understand client needs/requirements in order to contact with appropriate product/services information
- Retain existing clients and manage dispute resolution
Team management
- Provide leadership to direct reports, motivate individuals to high performance
- Responsible for the performance development of team members
- Hold weekly meetings with team members to review work flow, help them work through challenges and identify areas they can receive additional support and from whom
Administrative
- Regularly review contracts to understand contracts and billing mechanisms
- Troubleshoot client’s technical issues, and file support tech tickets on their behalf if needed
- Owning revenue and forecasting for own client portfolio
- Maintain documentation of client performance and activities in internal systems
Collaboration
- Work closely with US/AUS/EU internal counterparts to lead affiliate initiatives across territories
- Work closely with publisher services to identify partnership opportunities to grow our business
- Working closely with Analytics’ team to help interpret data and build more effective strategies. Working on 2-4 projects a year with this team to further advance our ability to service and advise the wider portfolio of clients.
- Working closely with the marketing to create materials to support the business as well as push business events. Working on 2-4 projects per year.
- Work with other channel counterparts to provide full Rakuten Marketing experience to clients
- Plan communication activities for your account’s campaigns, alongside MarCom team
- Developing, maintaining, and extending relationships internally and externally
Strategy and planning
- Work with senior management to execute departmental strategy in line with agreed objectives
Key requirements:
Technical /functional expertise
- 5+ years of digital marketing experience including client service (agency, client or consulting)
- Strong understanding and experience in digital marketing concepts / solutions, particularly Affiliate Marketing
- Experience working within or in partnership with businesses within the travel industry
- BA degree in a Marketing field preferred
- Competent in Microsoft Office programmes – particularly Excel (intermediate) and PowerPoint
- Experience in strong client relationships, reinforced by building trust, advising and upselling
- Good project management skills
- Web literate (tracking analytics and methods)
Personal effectiveness
- Highly organised, self-motivated, good time-management, able to prioritise
- Think creatively, has a problem-solving approach and uses professional judgment
- Proactive – continually looking for ways to grow and improve within own role
- Work well under pressure and to tight deadlines
- Inquisitive approach to continuously learning on the job
Communication Skills
- Strong customer services skills: Negotiation, diplomacy, able to translate client requirements into technical specifications
- Excellent written and verbal communication
- Confident interpersonal skills
Results focus
- Detail-orientated
- Analytical and Strategic Marketing: Demonstrate success in measuring results and setting, meeting, and exceeding aggressive quantitative goals.
- Proof that you can set and surpass KPI targets
Teamwork
- Reliable and able to work independently on targets
- A real team player that is able to integrate and work closely with an enthusiastic team
Five Principles for Success
Our worldwide practices describe specific behaviors that make Rakuten unique and united across the world. We expect Rakuten employees to model these 5 Shugi Principles of Success.
Always improve, Always Advance – Only be satisfied with complete success – Kaizen
Passionately Professional – Take an uncompromising approach to your work and be determined to be the best
Hypothesize – Practice – Validate – Shikumika – Use the Rakuten Cycle to succeed in unknown territory
Maximize Customer Satisfaction – The greatest satisfaction for our teams is seeing their customers smile
Speed!! Speed!! Speed!! – Always be conscious of time – take charge, set clear goals, and engage your team
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Sales and Business Development
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Industries
Software Development
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Sr. Account Manager - Travel Vertical employer: Rakuten Advertising
Contact Detail:
Rakuten Advertising Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sr. Account Manager - Travel Vertical
✨Tip Number 1
Familiarise yourself with Rakuten Advertising's core values and principles. Understanding their commitment to innovation, teamwork, and customer satisfaction will help you align your approach during interviews and discussions.
✨Tip Number 2
Network with current or former employees of Rakuten Advertising, especially those in the travel vertical. They can provide valuable insights into the company culture and expectations, which can give you an edge in your application process.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed affiliate marketing programmes in the travel industry. Highlighting measurable outcomes from your past experiences will demonstrate your capability to drive results.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and affiliate strategies within the travel sector. Being knowledgeable about current market dynamics will show your passion for the industry and your readiness to contribute effectively.
We think you need these skills to ace Sr. Account Manager - Travel Vertical
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in affiliate marketing and client management, particularly within the travel industry. Use specific examples that demonstrate your success in managing key accounts and driving revenue growth.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the travel sector and how your skills align with Rakuten Advertising's mission. Mention your understanding of digital marketing concepts and your ability to build strong client relationships.
Showcase Analytical Skills: Since the role requires analytical skills for strategic decision-making, include examples of how you've used data to inform your marketing strategies or improve client outcomes in previous roles.
Highlight Team Leadership Experience: If you have experience leading teams, be sure to mention it. Discuss how you've motivated team members and managed workflows to achieve high performance, as this is a key aspect of the role.
How to prepare for a job interview at Rakuten Advertising
✨Showcase Your Affiliate Marketing Expertise
Make sure to highlight your experience managing affiliate marketing programs, especially within the travel sector. Be prepared to discuss specific strategies you've implemented and the results achieved, as this will demonstrate your capability to handle the role effectively.
✨Demonstrate Strong Client Management Skills
Prepare examples of how you've successfully managed client relationships in the past. Focus on your ability to understand client needs, resolve disputes, and grow revenue from existing accounts, as these are crucial for the Sr. Account Manager position.
✨Emphasise Team Leadership Experience
Since the role involves leading a team, be ready to discuss your leadership style and how you've motivated team members to achieve high performance. Share specific instances where you’ve helped your team overcome challenges or improve their skills.
✨Be Data-Driven
Familiarise yourself with key performance indicators (KPIs) relevant to the role. Be prepared to discuss how you've used data analytics to inform your strategies and decision-making processes, as this will show your analytical mindset and strategic thinking.
